Customer Analytics
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| Rating | 2.8★ based on 17 ratings |
|---|---|
| Length | 6 weeks |
| Effort | 4 weeks of study, 5-6 hours/week |
| Starts | Jun 26 (43 weeks ago) |
| Cost | $99 |
| From | University of Pennsylvania via Coursera |
| Instructors | Eric Bradlow, Peter Fader, Raghu Iyengar, Ron Berman |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Data Science Business |
| Tags | Data Science Data Analysis Business Business Strategy |
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What people are saying
make visualizing certain concepts
Concepts were breezed over very quickly without sufficient explanation, a whole stretch of lectures seemed like spontaneous off-the-cuff talk without real planning, and there was insufficient supportive material like diagrams, charts, to make visualizing certain concepts more easy.
about throwing away money
Don't even think about throwing away money on certificate.
no practical analytical examples
Though there's enough here that you could find application of the theory on your own, no practical analytical examples are given, nor any technical understanding of analysis given.
off-the-cuff talk without real
quickly without sufficient explanation
reasons 1- the introduction
I did not like the course for two reasons 1- The introduction of descriptive,predictive and prescriptive analytics was mixed with marketing so the amount of time that could be dedicated to marketing was dedicated to introducing analytics.
try using common sense
On most of the quizzes for this course I passed them on that first try using common sense.
provides an overall solid
Provides an overall solid understanding of the use of analytics in business, marketing, HR and operations Not a bad course, which gives the basics of Marketing analysis, with all the most important metrics, and also demonstration of some really profound tools.
concepts were breezed
too little content
Too little content and engagement.
lecture videos despite
Do not expect any quantitative material in the lecture videos despite the "analytics" in its title.
pure management track
This would be a useful course for an individual on a pure management track, in understanding the results of an analyst, but not for technical analysts.
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
BUSINESS ANALYTICS SPECIALIST - ENTERPRISE ANALYTICS $53k
Senior Customer Analytics Analyst $64k
Strategic Insights & Analytics - Customer Insights Analyst $76k
Analyst for Personal and Card Customer Analytics, U.S. $78k
Global Analytics $89k
V.P. Analytics $89k
Business Analytics & Advanced Analytics $90k
Senior Analyst, Customer Analytics $97k
Services Customer Experience Analytics Program Manager $107k
Product Analytics $116k
Senior Manager - Marketing Analytics (Customer Contact Strategy) $134k
Analyst, Insights Partner - Global Customer Insights & Analytics $144k
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| Rating | 2.8★ based on 17 ratings |
|---|---|
| Length | 6 weeks |
| Effort | 4 weeks of study, 5-6 hours/week |
| Starts | Jun 26 (43 weeks ago) |
| Cost | $99 |
| From | University of Pennsylvania via Coursera |
| Instructors | Eric Bradlow, Peter Fader, Raghu Iyengar, Ron Berman |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Data Science Business |
| Tags | Data Science Data Analysis Business Business Strategy |
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