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The Storyteller's Spellbook

James A. Whittaker

There is a big difference between transmitting facts to an audience and transforming the way people think. The former is the choice of most speakers and explains why from classrooms to conference rooms, boredom is the primary experience audiences receive. Far too many speakers either don’t take their audiences seriously and squander the opportunity the stage offers, or – even worse – assume that their natural charisma is far stronger than it actually is. This is good news for you. Most people’s inability to engage an audience is your opportunity. Nearly every stage the world presents is yours for the taking. All it takes is a little magic. And here’s the really good news, that magic is accessible to you. That’s right, YOU. All the spells you need to work magic of your own are right here in this book. Prepare to wow your audiences and reap the career benefits of magical stagecraft.

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