ISE Introduction to Management Science
A Modeling and Case Studies Approach with Spreadsheets
The fifth edition text focuses on business situations including prominent non-mathematical issues the use spreadsheets and involves model formulation and assessment more than model structuring. The text has three key elements: modeling case studies and spreadsheets. In addition to examples nearly every chapter includes one or two case studies patterned after actual applications to convey the whole process of applying management science.
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