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The Abcs of Strategic Communication

M. Larry Litwin APR Fellow PRSA

Examples include: 25 words that hurt your resume; A user-friendly Web site; ABCs of strategic public relations; CBAs of strategic public relations; Ad placement matters on the Web; Assessing your writing; Be a better manager; Business ...

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The Abcs of Strategic Communication: Thousands of Terms, Tips and Techniques

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The ABCs of Strategic Communication

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Length: 564 pages

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