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The AMA Handbook of Business Writing

Kevin Wilson and Jennifer Wauson

This book gives you the tips, tricks, and specific words you need to make your company come across on page or screen in a way that leads to its success. From business plans and sales presentations to newsletters and email marketing, The AMA Handbook of Business Documents has everything you need to be successful. You’ll learn about the various types of business documents and the parts of a document that spell either big success or big trouble. This versatile guide to preparing first-class written pieces provides you with dozens of sample documents and practical tips to give you a strategic and creative advantage when crafting documents such Suited equally to executives, entrepreneurs, managers, administrative staff, and anyone else charged with putting a business’s intentions into words, The AMA Handbook of Business Documents will forever transform the way you communicate your company’s identity, products, services, and strengths in written communication.

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