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Disrupting Sacred Cows

Garrett B. Gunderson

During the 2008 financial crisis, wealth strategist Garrett Gunderson made his timely debut into the literary world with his ground breaking book, Killing Sacred Cows, where he exposed the ingrained fallacies and destructive myths surrounding money and wealth. This New York Times Bestseller provided a fresh and thoughtful approach to debunking many of our archaic beliefs and misguided traditions within the world of personal finance at a time when our trust and comfort in the status quo had been severely fractured.

Now – 13 years later - on the heels of both a global pandemic and technological revolution, he returns with his highly anticipated follow-up, Disrupting Sacred Cows

Disruptive events have the power to alter even the most basic assumptions we have about our lives and profoundly change the way we live them. To many, such dramatic and sudden shifts can create chaos, confusion, and fear. However, Garrett asserts that disruption – while sometimes painful in its abruptness – can also be a time rife with opportunity for incredible growth and transformation by allowing it to shake us out of what he calls a “losing game”.

When disruption happens, we create a space to play a new game, a “winning game”, one that can create more wealth, deepen relationships, increase contribution to society, and make life more fulfilling.

In his thought-provoking book, Garrett

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