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The Culture Code

Clotaire Rapaille

In The Culture Code, internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies.

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Available editions

The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do

Paperback

The Global Code: How a New Culture of Universal Values Is Reshaping Business and Marketing

Kindle Edition

(Français) Cultures codes

Paperback

(한국어) The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy As They Do (K'olch'o K'odu: Sesang Ui Modun In'gan Kwa Bijunisu Rul Yonun Yolsoe) (Korean Edition)

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Length: 226 pages

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