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Event Planning

Rachel Johnston

In this book I walk you through event planning and management fundamentals, and then explain how you can get significant growth in attendance.Discover how Identify a niche and establish yourself within the industryBuild a loyal customer base for large and small eventsImplement targeted strategies for planning commercial, political, civic, social events, and morePromote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing toolsDevelop proposals, vendor agreements, contracts, and manage day-to-day operations and costsKeep within budget using money-saving tips and industry-tested ideasBy the end of this book you will understand the best ways to make money from your events, and how to grow attendance.This guide will show how to plan, design, and execute events of any size. Additionally, the designer will be armed with a strong knowledge of common mistakes, tips and tricks, and industry standards that will build and train a production team prepared for just about anything....

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