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Webinars For Dummies

Sharat Sharan and John Carucci

"Webinars For Dummies "shares the steps necessary to plan and produce a successful webinar. Packed with the expertise of a company that produces over 20,000 webinars a year, this book offers large and small organizations the steps to create their own webcast. The book Part I - An Intro to the basics of what a webinar is, how it works, and how it can be used with instructions on determining your need, budget, and available toolsPart II - Planning guidance through the steps of selecting a topic, creating a script, producing graphics and slides, and marketing your webinarPart III - ACTION!: explanations on creating the webinar, with advice on handling both a live and pre-recorded webcast. Also includes advice on troubleshooting on the fly, handling viewer questions, and archiving.Part IV - On to the Next how to archive a webinar for future viewers and incorporating webinars into a marketing plan.Part V - The Part of lists of tips for effective webinar production and marketing, including ten case studies of successful webinars and ten ways to ready yourself for a live webinar

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