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Design a Factor Analysis Using Survey Data in Google Sheets
Tricia Bagley
Tricia Bagley
Surveys collect a wide variety of data covering a wide variety of topics and experiences. To further the complexity of survey data, the respondents answering the questions come from a wide variety of backgrounds and stages in their customer journey. It is...
Read more
Surveys collect a wide variety of data covering a wide variety of topics and experiences. To further the complexity of survey data, the respondents answering the questions come from a wide variety of backgrounds and stages in their customer journey. It is...
Read more
Surveys collect a wide variety of data covering a wide variety of topics and experiences. To further the complexity of survey data, the respondents answering the questions come from a wide variety of backgrounds and stages in their customer journey. It is reasonable that it would be a challenge to boil down survey data into actionable insights because it can be deceptively complex. Conducting a factor analysis is a useful tactic to cut through the complexity in survey data so that we can land on insights that can fuel decision-making. In this project you will gain hands-on experience designing and conducting a factor analysis with survey data. To do this you will work in the free-to-use spreadsheet software Google Sheets.
By the end of this project, you will be able to confidently apply factor analysis techniques to find actionable insights within survey data using any spreadsheet software.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/0abqzw/design
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Develops strong analytical skills and critical thinking, two important professional skills for business
Intended for learners based in North America
Uses spreadsheet software, which is standard in business
Perhaps most beneficial for learners who are new or are looking to expand on basic foundational skills
Teaches insights within survey data, which is highly applicable to business research
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Reviews summary
Excellent course on factor analysis
This course on designing a factor analysis using survey data in Google Sheets has received very positive feedback from students who have taken it. Students describe the course as "very affective", and find it helpful. Overall, this course is highly recommended for students who are interested in learning how to use factor analysis to gain insights from survey data.
Activities
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Design a Factor Analysis Using Survey Data in Google Sheets.
These are activities you can do either before, during, or after a course.
Career center
Learners who complete Design a Factor Analysis Using Survey Data in Google Sheets will develop knowledge and skills
that may be useful to these careers:
Survey Researcher
Survey Researcher
Survey Researchers design and conduct surveys to collect data about public opinion and behavior. They use this data to help businesses, governments, and non-profit organizations make informed decisions. This course may be useful for Survey Researchers because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
User Experience Researcher
User Experience Researcher
User Experience Researchers design and conduct user research studies to evaluate the usability and effectiveness of products and services. They use this data to help businesses improve the user experience of their products and services. This course may be useful for User Experience Researchers because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in user data, which can be used to make better decisions about product development and design.
Data Scientist
Data Scientist
Data Scientists use data to solve business problems. They work with data to identify trends, patterns, and anomalies. This course may be useful for Data Scientists because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
Quantitative Analyst
Quantitative Analyst
Quantitative Analysts use mathematical and statistical models to analyze data. They use this data to make informed decisions about a variety of topics, including financial markets, healthcare, and manufacturing. This course may be useful for Quantitative Analysts because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
Data Architect
Data Architect
Data Architects design and implement data management systems. They work with data engineers and other IT professionals to develop and maintain data pipelines. This course may be useful for Data Architects because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in data, which can be used to improve the efficiency and effectiveness of data management systems.
Business Analyst
Business Analyst
Business Analysts analyze business processes and data to identify areas for improvement. They work with stakeholders to develop solutions to business problems. This course may be useful for Business Analysts because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in business data, which can be used to make better decisions about business operations.
Data Governance Specialist
Data Governance Specialist
Data Governance Specialists develop and implement policies and procedures to ensure the accuracy and integrity of data. They work with data owners and other stakeholders to establish and enforce data governance standards. This course may be useful for Data Governance Specialists because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in data, which can be used to improve the accuracy and integrity of data.
Data Visualization Specialist
Data Visualization Specialist
Data Visualization Specialists create visual representations of data. They use this data to help businesses communicate complex data to a wider audience. This course may be useful for Data Visualization Specialists because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to create more effective data visualizations.
Statistician
Statistician
Statisticians collect, analyze, and interpret data. They use this data to make informed decisions about a variety of topics, including public policy, healthcare, and marketing. This course may be useful for Statisticians because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
CRM Analyst
CRM Analyst
CRM Analysts collect and analyze data from customer relationship management (CRM) systems. They use this data to help businesses understand their customers and improve customer service. This course may be useful for CRM Analysts because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to improve customer service and increase customer satisfaction.
Market Researcher
Market Researcher
Market Researchers design and conduct surveys and other research studies to collect data about consumer behavior and preferences. They use this data to help businesses make informed decisions about product development and marketing. This course may be useful for Market Researchers because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
Social Media Analyst
Social Media Analyst
Social Media Analysts collect and analyze data from social media platforms. They use this data to help businesses understand their target audience and track the success of their social media campaigns. This course may be useful for Social Media Analysts because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to create more effective social media campaigns.
Product Manager
Product Manager
Product Managers are responsible for the development and management of products and services. They work with engineers, designers, and marketers to bring products to market and ensure that they meet customer needs. This course may be useful for Product Managers because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. They work with marketing teams to develop and implement marketing strategies. This course may be useful for Marketing Managers because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
Data Analyst
Data Analyst
Data Analysts develop, implement, and maintain data collection, storage, and analysis systems. They work with data to identify trends, patterns, and anomalies. This course may be useful for Data Analysts because it teaches them how to use factor analysis to find actionable insights within survey data. This skill can help them to identify trends and patterns in customer data, which can be used to make better decisions about product development and marketing.
For more career information including salaries, visit:
OpenCourser.com/course/0abqzw/design
Reading list
We've selected eight books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Design a Factor Analysis Using Survey Data in Google Sheets.
Provides a comprehensive overview of multivariate statistical analysis, including factor analysis. It valuable resource for researchers and practitioners who want to learn more about multivariate statistical analysis and how to use it effectively.
Provides an introduction to applied multivariate analysis using the R statistical software. It valuable resource for researchers and practitioners who want to learn more about multivariate analysis and how to use it effectively.
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Provides an overview of factor analysis in the context of market research. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in market research.
Provides an overview of factor analysis in the context of educational research. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in educational research.
Provides an overview of factor analysis in the context of psychology. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in psychology.
Provides an overview of factor analysis in the context of sociology. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in sociology.
Save
Provides an overview of factor analysis in the context of political science. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in political science.
Provides an overview of factor analysis in the context of public health. It valuable resource for researchers and practitioners who want to learn more about factor analysis and how to use it effectively in public health.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/0abqzw/design
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Time
2 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Tricia Bagley
Good to know
Develops strong analytical skills and critical thinking, two important professional skills for business
Intended for learners based in North America
Uses spreadsheet software, which is standard in business
Perhaps most beneficial for learners who are new or are looking to expand on basic foundational skills
Teaches insights within survey data, which is highly applicable to business research
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