UX Foundations
Content Strategy
What sets good content apart from the rest? A solid content strategy is key to delivering a compelling user experience, whether it's a small business website or an app with global reach. This course takes you through the process of analyzing and reshaping your content—not only text but also video, imagery, social interactions, and the metadata that underlies it all—so that it accurately communicates your brand and message and keeps your users coming back.
Contents:
- Introduction
- 1. Content Strategy: An Introduction
- 2. The Content Strategy Process
- 3. Users, Motivations, and Goals
- 4. Analysis and Structure
- 5. Guides, Templates, and Workflows
- 6. Creation and Management
- Conclusion
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 24m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Morten Rand-Hendriksen |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Art & Design |
| Tags | Web Web Design User Experience Content Strategy User Experience Design (UED) |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Coordinator, Content Strategy, Native $44k
Content Strategy Coordinator $58k
Strategy Analyst, Corporate Strategy $73k
Content $76k
Content Planning & Strategy Copywriter $76k
Associate Wells Fargo Enterprise Content Strategy Program Manager $82k
Associate Global Co-Head, Brand and Content Strategy $102k
Strategy and M&A $126k
Regional Wells Fargo Enterprise Content Strategy Program Manager $133k
Content strategy $188k
Content strategy Consultant $191k
Content strategy Lead $209k
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 24m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Morten Rand-Hendriksen |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Art & Design |
| Tags | Web Web Design User Experience Content Strategy User Experience Design (UED) |
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