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Writing for Social Media

Businesses and institutions today increasingly turn to social media platforms to build and promote their brands, share news and information, and engage with their audiences. But given its massive popularity, writing for social media can be a challenge. How do you connect with your audience? How do you write for these critical channels?
This course focuses on effective writing practices for a social media environment. You will learn how to structure and write content that will deliver your messaging and engage your audiences; you will learn how to think about what a reader needs and wants from your organization.
Learn how to devise your own writing approach – and how to tell your company’s story, convey information, and express your point of view, and earn engagement.

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edX

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Berkeley

Rating Not enough ratings
Length 4 weeks
Effort 3 - 5 hours per week
Starts Jun 4 (earlier today)
Cost $99
From Berkeley, UC BerkeleyX via edX
Instructor Tim Peters
Free Limited Content
Language English
Subjects Business Personal Development Humanities
Tags Business & Management Communication Humanities

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Social Media and Marketing $35k

Social Media Apprentice $40k

Social Media Executive $42k

Social Media Journalist $43k

Social Media Specialist 2 $44k

Planner, Social Media $52k

Social Media Specialist 1 $53k

Assistant Social Media $54k

Social Media Strategist 1 $55k

Social Media $56k

Social Media Advisor $63k

SOCIAL MEDIA DESIGNER $67k

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edX

&

Berkeley

Rating Not enough ratings
Length 4 weeks
Effort 3 - 5 hours per week
Starts Jun 4 (earlier today)
Cost $99
From Berkeley, UC BerkeleyX via edX
Instructor Tim Peters
Free Limited Content
Language English
Subjects Business Personal Development Humanities
Tags Business & Management Communication Humanities