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Stacey Shanklin-Langford
By the end of this project, you will have gained an understanding of basic tools in Google Docs and a simple template ready to manage marketing content for your business. For small businesses, marketing budgets can be a challenge. Oftentimes it is important for the business owner to be resourceful in their marketing strategy, utilizing avenues for marketing that are available at low or no cost. One easy to use and manageable alternative is a free word processing program called Google Docs. In this project, you’ll learn how to utilize the basic tools in Google Docs to manage Marketing Content. Note: This course works best for...
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By the end of this project, you will have gained an understanding of basic tools in Google Docs and a simple template ready to manage marketing content for your business. For small businesses, marketing budgets can be a challenge. Oftentimes it is important for the business owner to be resourceful in their marketing strategy, utilizing avenues for marketing that are available at low or no cost. One easy to use and manageable alternative is a free word processing program called Google Docs. In this project, you’ll learn how to utilize the basic tools in Google Docs to manage Marketing Content. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Good to know

Know what's good
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Provides accessible and effective tools for managing marketing content in small businesses
Suitable for individuals with limited marketing budgets
Focused on the basics of Google Docs, making it accessible to beginners

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Reviews summary

Practical and business-oriented google docs

This course is highly praised for its practical focus on teaching Google Docs. The course is seen as a time-saver, teaching skills that can be applied immediately in business settings to support marketing content output and as a tool to increase marketing efficiency.
Time-saving, practical skills
"One easy to use and manageable alternative is a free word processing program called Google Docs."
"In this project, you’ll learn how to utilize the basic tools in Google Docs to manage Marketing Content."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Introduction to Google Docs for Marketing Content with these activities:
Review Google Docs Fundamentals
Review the basics of Google Docs to ensure you have a solid foundation before starting the course.
Browse courses on Google Docs
Show steps
  • Visit the Google Docs support page and read through the tutorials.
  • Create a new Google Doc and practice using the basic formatting tools.
Compile Course Notes and Resources
Organize your course materials for easy reference and future review.
Show steps
  • Create a folder or notebook for the course.
  • Download and save lecture notes, assignments, and any other relevant materials.
Follow a Guided Tutorial on Google Docs for Marketing
Enhance your Google Docs skills by following a guided tutorial tailored to marketing use cases.
Browse courses on Google Docs
Show steps
  • Search for a Google Docs tutorial specifically designed for marketing professionals.
  • Follow the steps in the tutorial to learn how to use Google Docs effectively for marketing tasks.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Create a Marketing Content Template in Google Docs
Apply your knowledge by creating a customized Google Docs template for managing your marketing content.
Browse courses on Google Docs
Show steps
  • Identify the essential elements of your marketing content.
  • Create a Google Doc and design a template that incorporates these elements.
  • Test your template by creating a few sample marketing pieces.
Practice Using Google Docs Collaboration Features
Sharpen your skills by practicing collaboration in Google Docs, a crucial aspect for marketing teams.
Browse courses on Google Docs
Show steps
  • Invite a colleague to collaborate on a Google Doc.
  • Make edits, add comments, and track changes together in real-time.
  • Use the revision history feature to review changes and collaborate effectively.
Join a Google Docs User Group or Forum
Connect with other Google Docs users to exchange tips, troubleshoot issues, and stay updated on best practices.
Browse courses on Google Docs
Show steps
  • Search for a Google Docs user group or forum online.
  • Join the community and participate in discussions.
Contribute to a Google Docs Template Repository
Share your knowledge and contribute to the broader Google Docs community by creating or improving templates.
Browse courses on Google Docs
Show steps
  • Find a reputable Google Docs template repository on GitHub or a similar platform.
  • Identify an area where you can contribute your expertise.
  • Submit a pull request with your proposed changes or new template.

Career center

Learners who complete Introduction to Google Docs for Marketing Content will develop knowledge and skills that may be useful to these careers:
Content Writer
Content Writers create written material for a variety of purposes, including marketing, advertising, public relations, and technical documentation. This course provides a foundation in using Google Docs, a widely used tool for creating and managing written content. By learning how to utilize the basic tools in Google Docs, you can streamline your content creation process and produce high-quality written materials. This course is particularly relevant for Content Writers who are responsible for creating marketing content for small businesses.
Marketing Manager
Marketing Managers oversee the development and execution of marketing campaigns. This course provides a foundation in using Google Docs, a tool that can help Marketing Managers track and manage their marketing content. By learning how to use Google Docs for marketing content, you can improve your efficiency and effectiveness as a Marketing Manager. This course is particularly relevant for Marketing Managers who are responsible for managing marketing content for small businesses.
Social Media Manager
Social Media Managers create and manage social media content for businesses. This course provides a foundation in using Google Docs, a tool that can help Social Media Managers track and manage their social media content. By learning how to use Google Docs for social media content, you can improve your efficiency and effectiveness as a Social Media Manager. This course is particularly relevant for Social Media Managers who are responsible for managing social media content for small businesses.
Public relations manager
Public Relations Managers manage the public relations activities of organizations. This course provides a foundation in using Google Docs, a tool that can help Public Relations Managers track and manage their public relations content. By learning how to use Google Docs for public relations content, you can improve your efficiency and effectiveness as a Public Relations Manager. This course is particularly relevant for Public Relations Managers who are responsible for managing public relations content for small businesses.
Marketing Specialist
Marketing Specialists develop and implement marketing campaigns for businesses. This course provides a foundation in using Google Docs, a tool that can help Marketing Specialists track and manage their marketing content. By learning how to use Google Docs for marketing content, you can improve your efficiency and effectiveness as a Marketing Specialist. This course is particularly relevant for Marketing Specialists who are responsible for managing marketing content for small businesses.
Technical Writer
Technical Writers create technical documentation for a variety of purposes, including user manuals, training materials, and white papers. This course provides a foundation in using Google Docs, a tool that can help Technical Writers create and manage their technical documentation. By learning how to use Google Docs for technical documentation, you can improve your efficiency and effectiveness as a Technical Writer. This course is particularly relevant for Technical Writers who are responsible for creating technical documentation for small businesses.
Copywriter
Copywriters create written content for a variety of purposes, including marketing, advertising, public relations, and technical documentation. This course provides a foundation in using Google Docs, a tool that can help Copywriters track and manage their written content. By learning how to use Google Docs for written content, you can improve your efficiency and effectiveness as a Copywriter. This course is particularly relevant for Copywriters who are responsible for creating written content for small businesses.
Marketing Analyst
Marketing Analysts analyze marketing data to identify trends and patterns. This course provides a foundation in using Google Docs, a tool that can help Marketing Analysts track and manage their data. By learning how to use Google Docs for marketing data, you can improve your efficiency and effectiveness as a Marketing Analyst. This course is particularly relevant for Marketing Analysts who are responsible for analyzing marketing data for small businesses.
Product Manager
Product Managers oversee the development and launch of new products. This course provides a foundation in using Google Docs, a tool that can help Product Managers track and manage their product development process. By learning how to use Google Docs for product development, you can improve your efficiency and effectiveness as a Product Manager. This course is particularly relevant for Product Managers who are responsible for developing new products for small businesses.
Project Manager
Project Managers plan and execute projects. This course provides a foundation in using Google Docs, a tool that can help Project Managers track and manage their projects. By learning how to use Google Docs for project management, you can improve your efficiency and effectiveness as a Project Manager. This course is particularly relevant for Project Managers who are responsible for managing projects for small businesses.
Business Analyst
Business Analysts analyze business processes to identify areas for improvement. This course provides a foundation in using Google Docs, a tool that can help Business Analysts track and manage their analysis. By learning how to use Google Docs for business analysis, you can improve your efficiency and effectiveness as a Business Analyst. This course is particularly relevant for Business Analysts who are responsible for analyzing business processes for small businesses.
Data Analyst
Data Analysts analyze data to identify trends and patterns. This course provides a foundation in using Google Docs, a tool that can help Data Analysts track and manage their data. By learning how to use Google Docs for data analysis, you can improve your efficiency and effectiveness as a Data Analyst. This course is particularly relevant for Data Analysts who are responsible for analyzing data for small businesses.
Software Engineer
Software Engineers design, develop, and maintain software systems. This course provides a foundation in using Google Docs, a tool that can help Software Engineers track and manage their software development process. By learning how to use Google Docs for software development, you can improve your efficiency and effectiveness as a Software Engineer. This course is particularly relevant for Software Engineers who are responsible for developing software for small businesses.
Web Developer
Web Developers design and develop websites. This course provides a foundation in using Google Docs, a tool that can help Web Developers track and manage their website development process. By learning how to use Google Docs for website development, you can improve your efficiency and effectiveness as a Web Developer. This course is particularly relevant for Web Developers who are responsible for developing websites for small businesses.
Graphic designer
Graphic Designers create visual content for a variety of purposes, including marketing, advertising, and public relations. This course provides a foundation in using Google Docs, a tool that can help Graphic Designers track and manage their visual content. By learning how to use Google Docs for visual content, you can improve your efficiency and effectiveness as a Graphic Designer. This course is particularly relevant for Graphic Designers who are responsible for creating visual content for small businesses.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Introduction to Google Docs for Marketing Content.
Google's official help documentation for Google Docs provides comprehensive information on all aspects of the platform. It valuable resource for users who want to learn more about specific features or troubleshooting issues.
Focuses on using Google Docs for business purposes, providing guidance on how to create professional documents, collaborate effectively, and manage content efficiently. It is particularly valuable for small business owners and professionals who need to utilize Google Docs for marketing and other business-related tasks.
This guide focuses on using Google Docs in an educational setting, providing guidance on how to create and share assignments, collaborate with students, and use Google Docs for assessment. It valuable resource for teachers and students who want to integrate Google Docs into their learning and teaching practices.
Provides a comprehensive overview of the basic tools and features of Google Docs, making it a useful resource for beginners who want to get started with the platform. It covers topics such as creating and formatting documents, collaborating with others, and using add-ons to enhance functionality.
This guide focuses specifically on using Google Docs on the iPad, providing step-by-step instructions for tasks such as creating and formatting documents, collaborating with others, and using add-ons. It valuable resource for users who primarily use Google Docs on their iPad.
Similar to the previous book, this guide focuses on using Google Docs on Android devices, providing step-by-step instructions for tasks such as creating and formatting documents, collaborating with others, and using add-ons. It valuable resource for users who primarily use Google Docs on their Android smartphones or tablets.

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