Blogging for Your Business
A distinctive, thoughtful blog can help you define your company's personality—and even establish your organization as a thought leader. If you're interested in starting a blog for your company, then this course is for you. Join marketing and social media expert Martin Waxman as he provides a solid platform and overview of the ins and outs of using a blog as part of a business marketing strategy. Martin covers all aspects of the process, including design and development considerations, setting up editorial guidelines, writing and optimizing your posts for SEO, promoting your content on social media, and establishing metrics that link to business outcomes.
Contents:
- Introduction
- 1. Blogging Evolved
- 2. Blog Content Strategy
- 3. Bringing Your Blog to Life
- 4. Marketing and Promotion
- Conclusion
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Rating | Not enough ratings |
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Length | 48m |
Starts | On Demand (Start anytime) |
Cost | $29/month (Access to entire library- free trial available) |
From | LinkedIn Learning |
Instructor | Martin Waxman |
Download Videos | Only via the LinkedIn Learning mobile app |
Language | English |
Subjects | Business |
Tags | Marketing B2C Marketing Social Media Marketing Content Marketing B2B Marketing Blogging |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Social Media Analyst 3 $24k
Social Media/ Blogger $33k
Social Media Host $33k
Social Media Adviser $35k
Mobile & Social Media $36k
Social Media Expert $41k
Media & Social Planner $44k
Social Media Researcher $45k
Associate Social Media $54k
Social Media Evangelist $75k
Digital Social Media $90k
Social Media SME $154k
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Rating | Not enough ratings |
---|---|
Length | 48m |
Starts | On Demand (Start anytime) |
Cost | $29/month (Access to entire library- free trial available) |
From | LinkedIn Learning |
Instructor | Martin Waxman |
Download Videos | Only via the LinkedIn Learning mobile app |
Language | English |
Subjects | Business |
Tags | Marketing B2C Marketing Social Media Marketing Content Marketing B2B Marketing Blogging |
Similar Courses
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