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Content Marketing

Become a Content Strategist,

Long live email. While rumors of its death persist, the email newsletter is actually thriving. Customers like seeing something concrete, curated, and well written show up in their inbox. In this short course, C.C. Chapman, author of the bestselling Content Rules, covers the best practices for integrating email newsletters into your own content marketing efforts. He details the importance of growing your database, customizing the layout of emails, and keeping branding consistent. C.C. also includes tips for writing effective emails, like including calls to action and making sure email formatting is mobile friendly.
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    Rating Not enough ratings
    Length 12m 1s
    Starts On Demand (Start anytime)
    Cost $29/month (Access to entire library- free trial available)
    From LinkedIn Learning
    Instructor C.C. Chapman
    Download Videos Only via the LinkedIn Learning mobile app
    Language English
    Subjects Business
    Tags Marketing Lead Generation Small Business Marketing Mobile Marketing Branding Content Marketing Email Marketing

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    Rating Not enough ratings
    Length 12m 1s
    Starts On Demand (Start anytime)
    Cost $29/month (Access to entire library- free trial available)
    From LinkedIn Learning
    Instructor C.C. Chapman
    Download Videos Only via the LinkedIn Learning mobile app
    Language English
    Subjects Business
    Tags Marketing Lead Generation Small Business Marketing Mobile Marketing Branding Content Marketing Email Marketing

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