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Ben Hedges

If you want to master virality and build a 6-figure YouTube channel from scratch, then you've found the right program.

In this course, I show you the step-by-step process of producing super engaging videos that feature the most powerful emotional triggers to up your chances of going viral on YouTube.

I also show you how to create a profitable YouTube business on a shoestring budget that will make you money even in your sleep.

With a successful YouTube channel, you can work from home or anywhere around the world, and get paid up to 6 figures or more per year, talking about your passions and interests.

Read more

If you want to master virality and build a 6-figure YouTube channel from scratch, then you've found the right program.

In this course, I show you the step-by-step process of producing super engaging videos that feature the most powerful emotional triggers to up your chances of going viral on YouTube.

I also show you how to create a profitable YouTube business on a shoestring budget that will make you money even in your sleep.

With a successful YouTube channel, you can work from home or anywhere around the world, and get paid up to 6 figures or more per year, talking about your passions and interests.

I know this is absolutely possible because I did it multiple times in different niches...and in different languages. Over the last 7 years, I grew my YouTube channels (Generation Tech, Generation Films, Credit Shi Fu, and others) to over 2 million subscribers, accumulating more than 500 million views.

As of now, 5 out of my 9 YouTube channels have over 100,000 subscribers and 2 of them have over half a million subs. And they're in two different languages.

However, before things clicked for me, I was like any struggling YouTuber working multiple jobs from Uber driver to stacking shelves at Trader Joe's. I had to stick with my YouTube efforts for years before things really took off. Now I get to work 4-5 hour days, chilling out with my wife and two daughters while traveling the world.

In this course, I want to share all my systems and insights to cut years off your learning curve and accelerate your journey to YouTube success.

So rather than making all the mistakes that I've made or just trying to learn from free YouTube videos which are a bit all over the place, you can take this step-by-step course instead.

Whether you are a complete beginner or someone who wants to transform your existing channel into a viral one that can attract 100,000+ subscribers and generate 6 figures and beyond, this course is for you.

Here’s what we cover in this course:

Module 1: Your Unique YouTube Strategy

  • Discover your winning YouTube channel idea to grow fast

  • How to build a profitable YouTube business even if you’re just starting out

  • What equipment to use to increase your video production value at any budget

  • Getting monetized and turning on channel features

  • How to choose topics and avoid YouTube’s censorship & demonetization

Module 2: Shooting Your First Video

  • Build your dream YouTube studio at home (for any room size & budget)

  • Cinematic lighting techniques to make your videos stand out

  • Talking tips to make videos faster and come across as natural & charismatic even if you are “camera shy”

  • Basic video editing skills every pro-YouTuber should have

  • Best video export settings for YouTube—apply to any editing software

Module 3: Upload Your First Video

  • Optimize your videos for YouTube’s algorithm with irresistible titles, descriptions & the right type & number of tags

  • A detailed look into VidIQ that helps you maximize your organic reach and views to help you rank your YouTube videos higher

  • Design eye-catching thumbnails to get more people to stop, click and watch your videos

  • The best way to create YouTube’s end screens, cards, and playlists to get more views & subscribers

Module 4: YouTube Viral Content Strategies

  • Advanced strategies to hack YouTube’s algorithm and grow your channel faster

  • Structure & script your YouTube videos for higher engagement and watch time

  • How to use E.M.O.T.I.O.N. to hook people throughout your video

  • Ideal video length to maximize your YouTube ad revenue

  • Build excitement and trust with your audience through live streams and premieres—this strategy adds a whole new revenue stream to your channel.

Module 5: YouTube Statistics

  • How to read YouTube’s analytics so you can understand what works for you—double down on these to blow up your channel

  • Maximize your click-through rate: what’s bad, good and great for your channel (it’s different for every niche)

  • What’s the ideal audience retention and watch time for your channel

Module 6: Shoot Like a Pro.

  • Superpro video editing tips to elevate your visual storytelling to the next level

  • How to edit your vlogs to keep viewers on the edge of their seats

  • How to use slo-mo footage to add an authentic, cinematic feel

  • When to use a GoPro camera and when to avoid it

  • How to film with a drone to capture aerial visuals that mesmerize your audience

Module 7: Edit For Virality

  • How to produce your videos to up your chances of going viral on YouTube

  • How to do jump cuts properly (zooming in and out for effect)

  • Where to find amazing b-roll footage and how to choose the best clips for your videos

  • Find the best, royalty-free music to boost your videos' emotional impact

  • Color Correction vs. Color Grading and how to use them

Module 8: Generating Multiple Streams of Income

  • What are all the possible ways you can make money on YouTube?

  • Patreon: how to set up a successful page

  • Create daily passive income with affiliate marketing on YouTube

  • Brand deals: How to get them and how much to charge

  • Generate insane income by offering your own products to your subscribers

Module 9: Final Tips & Hacks

  • The most important tip of all: understand your audience

  • When to quit your job and how to structure your YouTube business

  • 7 milestones to reach on your YouTube journey

  • Use YouTube’s pop-up creative spaces around the world to shoot your next video

  • Last words before you embark on your YouTube adventure.

So if you've always wanted to share your message or passion with the world, here's your chance to make an impact and create your dream lifestyle.

I look forward to welcoming you into the course.

Cheers,

Ben Hedges

Co-Founder, Generations Media

About your instructors in this course:

Ben Hedges, VIrality & YouTube Expert

Ben Hedges is the co-founder of Generations Media which owns multiple YouTube channels including Generation Tech, Generation Films, The Credit Shifu, and The Business Shifu.

In addition to the US market, Hedges has also run YouTube channels in Chinese and was voted top 3 online stars in Taiwan for his show “A foreigner’s View of China & Taiwan.”

With over 2 million subscribers, Ben’s 9+ YouTube channels have generated over half a billion views. In just 4 years, Generations Media has become a seven-figure business and has a mission to inspire and empower the next generation of YouTube talent.

Kean Wong, High-Ticket Branding Expert

Kean is the founder of STAR Producer Academy and is a leading authority on personal branding, high-ticket sales, and video marketing on social media.

Over the past 25 years, with a background in Fortune 100 strategy consulting and tech startups, Kean has worked on the biggest brands in the thought leadership space including the likes of Tony Robbins, Gary Vaynerchuck, and Robert Kiyosaki.

An Oscar Contender Film Producer, his own videos have generated over a hundred million views online and his clients - in the billions.

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What's inside

Learning objectives

  • ​​discover your unique winning youtube channel idea that will help you grow super fast
  • Build your dream youtube studio (for any room size & budget)
  • On camera presentation tips to make videos faster and with magnetic charisma
  • ​​optimize your videos for youtube’s algorithm with irresistible titles, descriptions and the right type & number of tags
  • ​​advanced strategies to hack youtube’s algorithm and grow your channel faster
  • ​how to use e.m.o.t.i.o.n. to hook people throughout your video
  • ​​how to read youtube’s analytics so you can understand what works for you
  • ​​superpro video editing tips to elevate your visual storytelling to the next level
  • ​​how to produce your videos to up your chances of going viral on youtube
  • All the possible ways you can make money on youtube
  • ​how to build a profitable youtube business even if you’re just starting out
  • When to quit your job and how to structure your youtube business
  • Show more
  • Show less

Syllabus

Discover the right niche that will not only make your YouTube journey fun but also profitable.
How Much Money Can You Make
Choosing A Style
Choosing A Niche
Read more

Our team member Stefanos will show you how to set up your home studio in a professional but cost effective way (covering microphones/audio devices, lighting and the camera).

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Covers strategies to monetize content, which can help learners generate revenue through Patreon, affiliate marketing, brand deals, and their own products
Taught by instructors with experience managing multiple YouTube channels with millions of subscribers and hundreds of millions of views
Explores techniques to optimize videos for the algorithm, which can help learners increase their organic reach and rank higher in search results
Examines video editing tips to elevate visual storytelling, which can help learners create more engaging and professional-looking content
Teaches how to build a YouTube studio at home, which may require learners to purchase equipment such as lighting, microphones, and cameras

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Reviews summary

Practical strategies for youtube growth

According to learners, this course offers a comprehensive and practical guide for anyone looking to build a YouTube channel, particularly emphasizing strategies for monetization and understanding the YouTube algorithm. Students appreciate the actionable steps and the instructor's experience. While some sections cover basic video production and editing, the core value seems to lie in the business and growth strategies, although some felt certain areas could use more depth or more frequent updates to keep pace with YouTube's constant changes. Overall, it's seen as a valuable resource for those serious about turning YouTube into a profession.
Benefits from proven success.
"Learning from someone who has built multiple successful channels gives the advice a lot of credibility."
"Ben's personal stories and examples from his channels were very inspiring and informative."
"It's clear the instructor knows what he's talking about based on his results."
Excellent coverage of income streams.
"The section on generating multiple streams of income was incredibly valuable and opened my eyes to possibilities beyond ads."
"I learned practical ways to set up Patreon, find brand deals, and use affiliate marketing effectively."
"Understanding how to build a profitable YouTube business was a major takeaway for me."
Helps decode YouTube's mechanics.
"The detailed look into YouTube analytics and how to interpret key metrics like CTR and audience retention was eye-opening."
"I feel much more confident understanding how the algorithm works and how to optimize for it now."
"Strategies for hacking the algorithm were particularly interesting and seem promising."
Provides practical, real-world strategies.
"The course is incredibly practical, focusing on what actually works on YouTube right now."
"I found the strategies for optimizing videos and understanding the algorithm very actionable. I could apply them immediately."
"This course cut through the fluff and gave me concrete steps to start and grow my channel."
"It felt like I was getting inside tips from someone who has actually done it successfully."
Requires staying updated beyond the course.
"YouTube changes constantly, so while the core principles are solid, some specific tactics might need adjustment over time."
"The course provides a great foundation, but you definitely need to keep learning and adapting as YouTube evolves."
"It would be great if modules related to algorithm specifics were updated more frequently."
May lack depth in some areas.
"While the course covers a lot, some sections felt a bit high-level and could have gone deeper."
"For someone with some prior experience, certain modules like basic editing might be too simplistic."
"I wished there was more advanced detail on specific editing techniques or complex analytics analysis."
Viral success is not automatic.
"This course gives you the tools, but it's not a magic bullet. Viral success still takes a lot of hard work and some luck."
"Don't expect overnight results; applying these strategies consistently is key."
"The course sets realistic expectations but emphasizes that putting in the effort is crucial."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in YouTube Viral Mastery with these activities:
Review Basic Video Editing Concepts
Refamiliarize yourself with basic video editing concepts to better understand the editing modules in the course.
Browse courses on Video Editing
Show steps
  • Review common video editing terms like cuts, transitions, and effects.
  • Practice basic editing techniques using free software.
  • Watch introductory tutorials on video editing software.
Review 'YouTube Secrets' by Sean Cannell and Benji Travis
Gain insights into YouTube growth strategies and best practices from established YouTubers.
View YouTube Secrets on Amazon
Show steps
  • Read the book 'YouTube Secrets'.
  • Take notes on key strategies and tactics.
  • Identify actionable steps to apply to your own channel.
Create a Short Practice Video
Apply the course's video creation and editing techniques by producing a short video on a topic of your choice.
Show steps
  • Choose a topic for your video.
  • Write a script or outline for your video.
  • Shoot the video footage.
  • Edit the video using the techniques learned in the course.
  • Upload the video to YouTube as unlisted or private.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Analyze Viral YouTube Videos
Deepen your understanding of viral content by analyzing successful YouTube videos and identifying common elements.
Show steps
  • Select three viral YouTube videos from different niches.
  • Analyze the video's title, thumbnail, and description.
  • Identify the emotional triggers used in the video.
  • Note the video's structure and pacing.
  • Write a short report summarizing your findings.
Optimize Existing Videos
Improve the performance of your existing YouTube videos by applying the course's optimization techniques.
Show steps
  • Select three of your existing YouTube videos.
  • Rewrite the video titles and descriptions using keyword research.
  • Create new, eye-catching thumbnails.
  • Add end screens and cards to promote other videos.
  • Monitor the video's performance after making the changes.
Review 'Jab, Jab, Jab, Right Hook' by Gary Vaynerchuk
Learn about effective social media marketing and storytelling techniques to enhance your YouTube content strategy.
Show steps
  • Read 'Jab, Jab, Jab, Right Hook'.
  • Identify the key principles of social media marketing.
  • Apply these principles to your YouTube content strategy.
Help Others in Online Forums
Reinforce your understanding of YouTube strategies by helping other aspiring YouTubers in online forums.
Show steps
  • Find relevant online forums or communities for YouTubers.
  • Answer questions and provide helpful advice to other members.
  • Share your own experiences and insights.

Career center

Learners who complete YouTube Viral Mastery will develop knowledge and skills that may be useful to these careers:
Content Creator
A content creator develops and produces engaging material for various platforms, and this course is directly relevant as it focuses on building a successful YouTube channel from the ground up. The course teaches you how to create engaging videos using emotional triggers, a technique that helps to build an audience. Additionally, the course covers video production from creating a home studio to advanced editing techniques. For a content creator, the course helps develop skills in content strategy, video production, and monetization. This knowledge provides a clear path towards creating compelling content and a profitable creative business.
Social Media Influencer
A social media influencer builds an online following through engaging content, and this course is highly relevant as it provides a blueprint for growing a large audience on YouTube. The course teaches how to create videos using emotional triggers, optimize content for the YouTube algorithm and generate multiple streams of income from YouTube. This course is built for social media influencers who want to refine their video-creating skills to increase their influence and revenue.
Video Producer
A video producer oversees all aspects of video creation, and this course is directly relevant as it provides hands-on knowledge of video production. The course covers video production from setting up a home studio to advanced editing techniques. It also teaches how to produce videos for maximum impact on YouTube, which is valuable for a video producer who wants to create content that engages and grows an audience. This course is an excellent guide for learning how to produce videos effectively and efficiently.
Video Editor
As a video editor, you are responsible for assembling raw footage into a polished final product, and this course provides valuable skills in video editing techniques. The course delves into practical aspects of video editing like jump cuts, using b-roll, adding music, and color correction. These are essential skills for any video editor looking to enhance their work. The course also covers ways to edit videos to maximize their potential to go viral, which is a unique advantage for a video editor seeking to make their work more impactful.
Digital Marketing Specialist
A digital marketing specialist promotes brands and products through various online channels, and this course is highly relevant to a digital marketing specialist looking to master video marketing. The course dives deep into the YouTube platform covering how to optimize videos to increase views, gain subscribers, and generate income. A digital marketing specialist can apply the skills learned here to promote products or services on YouTube. This course helps by providing a solid foundation in using video content for digital marketing.
Online Course Creator
An online course creator designs and produces educational content for digital platforms, and this course is directly applicable as it shares best practices in creating and monetizing video content. It provides a framework for developing engaging video content, as well as strategies to make money from online content. This course is especially useful for anyone thinking of creating video based courses, as it covers techniques that can make your videos stand out.
Business Owner
A business owner manages the operations and strategy of their own business, and this course is highly relevant if that business owner wishes to use YouTube as a marketing tool. The course goes into how to create engaging content, optimize videos for YouTube's algorithm, and then monetize a YouTube channel through multiple revenue streams, which provides a business owner with the knowledge to expand their brand through video. This course could be useful for a business owner looking to grow their brand using video.
Freelancer
A freelancer provides services to clients and this course is relevant for any freelancer who is interested in working with video. The course teaches skills that can be applied to a variety of video-related freelance work, from video editing to channel management. Specifically, the information about producing videos for YouTube, optimizing them for the platform, and building an audience, can be directly translated to marketable skills. This course offers a means for a freelancer to explore working in a growing field.
Social Media Manager
A social media manager strategizes and creates content for social media platforms, and this course may be useful as it teaches how to craft engaging video content for YouTube. In addition to video production, the course covers strategies to optimize content for the YouTube algorithm. Such strategies help social media managers understand how to increase reach and engagement. Since many brands use YouTube, this course may be useful for a social media manager who wants to expand their skills in video-based platforms.
Marketing Manager
A marketing manager develops marketing strategies for an organization, and this course may be useful for one who wants to incorporate video into their marketing campaigns. The course shares information on how to grow a YouTube channel, create engaging content and use analytics to understand what works. A marketing manager can use this knowledge to develop video strategies for products and services, resulting in a more effective marketing plan.
Multimedia Specialist
A multimedia specialist produces content across platforms, and this course may be useful for such a professional who wishes to expand their video skills. The course covers a range of video production topics, from setting up a studio to video editing, and also offers techniques to maximize the impact of online video content. Multimedia specialists who want to learn how to create engaging, higher-performing videos should find this course valuable.
Podcast Producer
A podcast producer is responsible for the creation of audio content and this course may be useful for those who wish to add video to their work. The course provides training on building an audience through video, creating engaging content, and optimizing video for a specific platform. Since many podcasters also publish their shows on YouTube, the course might be useful for a podcast producer looking to expand their reach and brand, even if the focus is not specifically podcasts.
Brand Strategist
A brand strategist develops an organization's brand identity and marketing strategy, and this course is highly beneficial for one who wishes to incorporate video content into a brand's strategy. The course shares practical knowledge of YouTube's algorithm and how videos can be used to reach a wider audience. This course may be useful for a brand strategist seeking to understand the best way to leverage video to create a profitable brand.
Communications Specialist
A communications specialist creates content to convey an organization's message, and this course may be useful for those who want to use video. The course provides a framework to help you create content that engages an audience on YouTube. By covering aspects of video production from setup to editing, it shares practical information for those interested in using video to communicate ideas. This course may be useful for communications specialists to add an in-demand skill to their repertoire.
Public Relations Specialist
A public relations specialist manages a company's public image and communications, and this course is relevant for one who wishes to incorporate video into their communications strategy. The course covers how to produce a successful YouTube channel. This covers aspects such as video production, channel optimization and strategies to grow an audience. This course helps a public relations specialist understand how to use video to reach a wider audience, build brand awareness, and influence public perception.

Featured in The Course Notes

This course is mentioned in our blog, The Course Notes. Read one article that features YouTube Viral Mastery:

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in YouTube Viral Mastery.
Provides a comprehensive guide to building a successful YouTube channel. It covers topics such as content creation, audience engagement, and monetization strategies. It useful reference tool for understanding the YouTube landscape and implementing effective growth tactics. This book adds more depth to the course by providing real-world examples and case studies.
Focuses on social media marketing and storytelling. It provides a framework for creating engaging content that resonates with your audience. While not specific to YouTube, the principles of storytelling and audience engagement are highly relevant. This book is more valuable as additional reading to provide a broader perspective on content marketing.

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