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Corporate Entrepreneurship

What you'll learn

  • Learn from
  •  in corporate innovation and organizational entrepreneurship to 
  •  for your company
  • Engage in 
  •  and your cohort to continue to rapidly build your capacity for innovative change directly within your organization
  • Receive 
  •  each week as you build on the week’s lessons to create your business action plan
  • Acquire an
  •  to accelerate and successfully launch your new product or business line.
  • Interact with your course team and fellow participants during a
  •  that allows you to ask questions, review program content, and learn what you can do to further your entrepreneurial and innovation skills
  • Innovation: The End of Competitive Advantage and Filling Your Innovation Pipeline
  • Ideation: Finding and Evaluating High Potential Options
  • Building from Ideas to Opportunity Portfolios
  • Incubation: Discovery Driven Planning
  • Organizational Politics and the "F" word
  • Acceleration: Rough Financials and Investment Readiness
  • Master tools to enrich and deepen your inventory of potential ideas
  • Understand how to challenge existing orthodoxies around entrepreneurship within your organization and brand
  • Determine whether or not your idea is ready for further investment
  • Gain an in-depth understanding of how to initiate the process of corporate entrepreneurship
  • Learn how to fail in a smart, intelligent way to get to better outcomes faster
  • Be ready to launch your new product or venture
  • Develop a strong skill set for scaling entrepreneurship within the organization
  • Understand how to develop the right team for your internal venture project
  • Know how to overcome the pitfalls that so often get in the way of established organizations executing new projects

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Length 6 weeks
Effort 3 - 5 hours per week
Starts On Demand (Start anytime)
Cost $2499
From ColumbiaX via edX
Instructors Rita McGrath, Patricia Gorman
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business & Management

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Rating Not enough ratings
Length 6 weeks
Effort 3 - 5 hours per week
Starts On Demand (Start anytime)
Cost $2499
From ColumbiaX via edX
Instructors Rita McGrath, Patricia Gorman
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business & Management

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