Running a Mobile App Dev Business: The Complete Guide from Udemy

What's inside

Syllabus

Introduction (26 minutes)

Course Overview

Join our community on Slack!

7 reasons to start a mobile app development business

The Sprintkick story

Section 1 review material

Review sheets & resources - all in one PDF

The Essentials (56 minutes)

The startup timeline

How does this work as a programmer / non programmer?

iOS versus Android

Native versus hybrid

Build yourself or contract?

In-house hiring or out of house?

In country or out of country?

Section 2 review material

Setting up your presence (65 minutes)

Focus on 80/20 solutions for your online presence

Looking at other studios

Going further in-depth looking at studios

Picking and configuring a template on Templatemonster

Picking and configuring a template on ThemeForest

Selecting a name

Advanced: Upgrade your presence with custom design

Section 3 review material

Finding subcontractors (66 minutes)

What makes a good long-term partner?

Intro to Elance

Intro to Elance 2

Intro to Upwork

Intro to Upwork 2

Intro to Freelancer

Finding freelancers elsewhere

Section 4 review material

Building a portfolio (22 minutes)

How important are portfolios?

Use these tricks to grow your portfolio faster

Thoughts about portfolios

Buying testimonials and case studies

Section 5 review material

Getting clients (71 minutes)

Strategy: Email scrape and blast

Strategy: Offer adjacent services to those hiring in-house

Strategy: Discount offers to groups

Strategy: Use your affiliations

Strategy: Tag your work

Strategy: Sell things that require maintenance

Strategy: This sucks let me fix it

Strategy: The perpetual discount

Strategy: Build something and give it away

Strategy: Making tutorials strategy

Section 6 review material

Building proposals (79 minutes)

Our technique, in-depth costs of everything

Types of proposals

Components of proposals

Tools for getting proposals done faster

How much do you customize?

Ballpark estimate versus exacto

Strategy: Introduce ideas and see if they stick

Section 7 review material

Managing clients (64 minutes)

Keeping the right distance

Confidence is key

Just enough jargon

Sniffing out their budget

Speed is important

Client budgets and the difference they make

Do you deliver what's good or what the client likes?

Don't talk about problems, say what's happening

Is the client always right?

Section 8 review material

Best Practices (102 minutes)

Should you submit the app for your client?

Under promise, over deliver

What is agile? Should I use it?

Price per project, price per hour

Should you worry about competition?

Hedging your launch date

Beautiful design makes beautiful development

Running without contracts

Red flags for bad clients

Rich clients versus successful clients

Tell when you're getting fizzled

Don't quote off the top of your head

Meeting in person

Is there a benefit to delivering early?

Repeat customers are the best

Avoid assumers

Section 9 review material

Internal management is crucial (44 minutes)

Intro to Asana

Getting more in-depth with Asana

Making Asana work for you

Turning Asana inside out

Section 10 review material

Free documents & resources

Our $4k NDA. Yours free.

Our standard Development Contract Template

Bonus Section

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Running a Mobile App Dev Business: The Complete Guide with these activities:

Review Mobile App Development Fundamentals

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Reviewing mobile app development fundamentals will help you better understand the technical aspects discussed in the course, even if you're not a coder. This will allow you to communicate more effectively with subcontractors and clients.

Browse courses on Mobile App Development

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Research the different mobile platforms (iOS, Android).
Learn about native vs. hybrid app development.
Understand the basics of UI/UX design for mobile apps.

Read 'The Lean Startup'

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Reading 'The Lean Startup' will provide a solid foundation for building a successful and sustainable mobile app development business by emphasizing validated learning and customer feedback.

View The Lean Startup: How Today's Entrepreneurs Use... on Amazon

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Obtain a copy of 'The Lean Startup'.
Read the book and take notes on key concepts.
Reflect on how these concepts apply to your mobile app development business.

Create a Sample Proposal

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Creating a sample proposal will allow you to practice the techniques taught in the course and refine your ability to estimate costs and present your services effectively to potential clients.

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Identify a hypothetical client and their needs.
Research the costs associated with developing the app.
Write a detailed proposal outlining the project scope, timeline, and cost.

Four other activities

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Build a Basic Website

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Building a basic website will give you hands-on experience with setting up your online presence, as discussed in the course. This will allow you to showcase your services and attract potential clients.

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Choose a domain name and hosting provider.
Select a website template or theme.
Customize the website with your company information and portfolio.
Publish the website online.

Attend Local Tech Meetups

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Attending local tech meetups will allow you to network with other professionals in the industry, learn about new technologies, and potentially find subcontractors or clients.

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Search for tech meetups in your area.
Attend the meetups and introduce yourself to other attendees.
Exchange contact information and follow up with interesting connections.

Read 'Never Split the Difference'

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Reading 'Never Split the Difference' will improve your negotiation skills, which are crucial for managing clients and subcontractors effectively.

View Never Split the Difference: Negotiating As If... on Amazon

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Obtain a copy of 'Never Split the Difference'.
Read the book and take notes on key negotiation techniques.
Practice applying these techniques in real-world scenarios.

Create a Client Onboarding Document

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Creating a client onboarding document will help you streamline the process of bringing on new clients and ensure that they have a clear understanding of your services and expectations.

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Outline the key information that new clients need to know.
Create a document template that can be customized for each client.
Include information about your services, pricing, and communication protocols.

Career center

Learners who complete Running a Mobile App Dev Business: The Complete Guide will develop knowledge and skills that may be useful to these careers:

Mobile Application Entrepreneur

A mobile application entrepreneur creates and launches their own mobile app startup. This involves identifying a market need, developing an app concept, and managing the entire development and marketing process. The course is perfectly suited for entrepreneurs looking to start a mobile app development business. It details how to jumpstart a business, grow it quickly, and manage it like a professional. It can help entrepreneurs with growing a portfolio and getting clients, which are essential to the success of a business.

See salaries and explore the career path for Mobile Application Entrepreneur

Mobile Application Project Manager

A mobile application project manager oversees the planning, execution, and delivery of mobile app development projects. This role requires strong organizational and communication skills to coordinate developers, designers, and clients, ensuring projects are completed on time and within budget. This course provides valuable insights into managing mobile app projects from inception to deployment and guides one towards building proposals and managing clients. The course can help a project manager understand timelines as well as how to manage the relationship with the client.

See salaries and explore the career path for Mobile Application Project Manager

IT Project Manager

An IT project manager plans, organizes, and oversees the completion of specific IT projects ensuring they are completed on time, within budget, and to the required standards. This is similar to the mobile application project manager role. This individual can also use this course to build relationships with clients and manage relationships with subcontractors. This course can help those who wish to transition into a mobile application project manager role.

See salaries and explore the career path for IT Project Manager

Business Development Manager

A business development manager identifies and pursues new business opportunities for a mobile app development company. This includes market research, lead generation, and building relationships with potential clients. The course can help a business development manager understand how to find clients and build a portfolio. This role also would incorporate building relationships with clients and generating leads. The strategies on email scraping, offering adjacent services, and using affiliations are particularly helpful.

See salaries and explore the career path for Business Development Manager

Mobile App Consultant

A mobile app consultant advises businesses on the best mobile strategies and solutions to meet their needs. This includes assessing business requirements, recommending app features, and overseeing the development process. This course may be helpful to consultants who wish to offer advice on mobile app development, how to find subcontractors, and ways to build a portfolio. The course provides an overview of the mobile app landscape and helps a consultant understand the factors that contribute to a successful mobile app development business.

See salaries and explore the career path for Mobile App Consultant

Freelance Mobile App Developer

A freelance mobile app developer works on mobile app projects for various clients on a contract basis. This role requires technical skills in mobile app development as well as business acumen to manage projects and clients. This course may be useful for freelance developers who wish to improve their business skills. It offers instruction in building proposals, managing clients, and best practices. Moreover, the course includes a discussion on finding subcontractors and negotiating with clients.

See salaries and explore the career path for Freelance Mobile App Developer

Software Development Manager

A software development manager leads a team of software developers in creating mobile and other applications. They are responsible for project planning, resource allocation, and ensuring the quality of the software. This course provides insights into the mobile app development process, including team management best practices and client relations. The software development manager may find the material on internal management and workflow to be quite helpful when organizing the team. The manager may find that the course's advice on best practices is particularly helpful in improving team efficiency.

See salaries and explore the career path for Software Development Manager

Technology Sales

Technology sales professionals focus on selling software development services to clients. They need to understand the technology and business aspects of mobile app development. This course helps sales professionals understand costs, construct proposals, and successfully manage clients. A technology sales professional can use the material in the course to help build their understanding of the sales process. The professional can improve their ability to explain the details to clients by leveraging the knowledge gained.

See salaries and explore the career path for Technology Sales

Digital Strategist

Digital strategists help businesses use digital technologies to achieve their goals. They may formulate marketing campaigns. The digital strategist can leverage this course to build mobile apps for clients. This course can help them discover new strategies to help a business achieve its goals and to advise their clients appropriately.

See salaries and explore the career path for Digital Strategist

Information Technology Consultant

An information technology consultant provides expert advice and guidance to businesses on how to effectively use technology to achieve their goals. This includes assessing their current technology infrastructure, identifying areas for improvement, and recommending and implementing solutions. The course's focus on the mobile app development industry and ways to find clients and build portfolios may be useful.

See salaries and explore the career path for Information Technology Consultant

Software Engineer

Software engineers design, develop, test, and maintain software applications. They apply principles and techniques of computer science, engineering, and mathematical analysis to create solutions for various needs. The course's focus on the mobile app development industry and ways to find clients and build portfolios may be useful. This would be most helpful for Software Engineers interested in freelancing opportunities.

See salaries and explore the career path for Software Engineer

Chief Technical Officer

A chief technical officer oversees all technical aspects of a company, including mobile app development. This role requires a strong understanding of technology, business strategy, and team management. This course provides insight into the mobile app development business, client management, internal management, and best practices. The course's discussion of best practices is helpful in improving the company's competitive advantage.

See salaries and explore the career path for Chief Technical Officer

Digital Marketing Manager

A digital marketing manager develops and implements digital marketing strategies to promote mobile apps and attract users. This includes app store optimization, social media marketing, and paid advertising. This course features numerous business strategies for finding clients and constructing business relationships. The strategies related to portfolio building, sales, and client management can be very helpful.

See salaries and explore the career path for Digital Marketing Manager

Product Manager

A product manager is responsible for the strategy, roadmap, and feature definition of a mobile app. This requires a deep understanding of user needs, market trends, and technical feasibility. This course may be useful for product managers who work with organizations that have mobile app development divisions. The frameworks for client management, product development, and navigating the market are all present in this course.

See salaries and explore the career path for Product Manager

Application Architect

The application architect designs the structure of applications. The architect must select appropriate architectural patterns, frameworks, and technologies. This course may be useful for learning the fundamentals of creating proposals for clients. Additionally, they can learn about the process of mobile application development. The application architect must possess strong abstract reasoning abilities.

See salaries and explore the career path for Application Architect

Running a Mobile App Dev Business

The Complete Guide

What's inside

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Career center

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