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Become a Marketing Specialist

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No matter how innovative a company's product is, marketers are a must to get the product in front of the right potential customers. Establish the knowledge you need to become a marketing specialist, and get ready to enter an exciting and fast-paced world with a solid knowledge of best practices and strategies.Discover the most important marketing concepts. Explore your company's unique position. Analyze potential customers and plan to effectively get your message in front of them. Course modules include:
  • Marketing Foundations
  • Branding Foundations
  • Marketing Foundations: Competitive Market Analysis
  • Advanced Branding
  • Marketing Foundations: Value Proposition Development
  • Marketing Foundations: Understanding Consumer Behavior
  • Marketing Foundations: Customer Decision Journey
  • Marketing Foundations: The Marketing Funnel
  • Ideation for Marketers
  • Marketing Foundations: Integrated Marketing Strategies
  • Project Management Simplified
  • Learning to Write Marketing Copy
  • Marketing Foundations: Growth Hacking
  • Writing a Marketing Plan

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Length 18 Hours
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Cost $0/month (Access to entire library- free trial available)
From LinkedIn Learning
Instructors Drew Boyd, Deirdre Breakenridge, Brad Batesole, Chris Goward, Dina Shapiro, Mark Burgess, Chris Croft, Ian Lurie
Download Videos Only via the LinkedIn Learning mobile app
Language English
Subjects Business
Tags Marketing

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Rating Not enough ratings
Length 18 Hours
Starts On Demand (Start anytime)
Cost $0/month (Access to entire library- free trial available)
From LinkedIn Learning
Instructors Drew Boyd, Deirdre Breakenridge, Brad Batesole, Chris Goward, Dina Shapiro, Mark Burgess, Chris Croft, Ian Lurie
Download Videos Only via the LinkedIn Learning mobile app
Language English
Subjects Business
Tags Marketing

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