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Julian Melanson, Benza Maman, and Leap Year Learning

Do you want to create and market a revenue generating course that truly makes a positive impact in people's lives?

Are you wanting to become a more confident speaker, share your passion with the world, and make money in the process?

Read more

Do you want to create and market a revenue generating course that truly makes a positive impact in people's lives?

Are you wanting to become a more confident speaker, share your passion with the world, and make money in the process?

Perfect. In this course, we'll work together to accomplish this in 30 days.

By the end of this course, you will successfully Understand the Entire Course Process, Revenue, FAQ's

To begin, we start with understanding the most essential course creation fundamentals. How do you choose your course topic, do you have what it takes to teach, how much money will you make? We'll dispel all of the possible barriers holding you back from creating your course while creating the foundation for you to make the most successful course possible.

•    Develop in-depth comprehension of what will make your course a huge success versus a potential failure

•    Turn your favorite passion or hobby into a revenue generating course outline

•    Fully understand your audience, their buying habits, how sales and revenue works

•    Properly format your course so that it's fun, easy to follow, and really offers value to your audience

•    Get all FAQ's about the online course process answered and create course action plan

2. Write and Create Your Course Content

Whatever skill level you are at in the course creation process, I've got you covered. In this chapter, I walk you through the most effective way to write an absolutely top-notch course with an easy to follow process. The lessons in this chapter are focused on practical/actionable steps that structure the writing process, which will save you tons of time.

•   Choose the perfect course topic and create a course title that's going to drive the most enrollments

•   Organize your knowledge on the course topic into easily digestible chapters, lessons, and sections

•   Make professional looking presentation slides that will make your course stand out

•   Upgrade the student learning experience with downloadable assets, learning activities, and chapter recaps

•   Improve your student retention, course shareability, lesson watch time, and receive more 5 star reviews

3. Speak Confidently and Film Your Course

Now that we've created an excellent foundation for your course... Here's where we turn you into a confident speaker on camera and learn the most essential filming techniques such as composition, lighting, and capturing crystal clear audio. These hands-on lessons will give you the exact step-by-step process to create stunning looking and sounding videos.

•   Properly prepare for recording days so that filming goes by quickly with less time wasted on camera and editing

•   Speak on camera with real confidence, authenticity, and full engagement with your audience

•   Learn what camera gear, props, decorations, lighting, wardrobe, and microphones will be best for your course

•   Effectively use your phone or camera's top audio and video settings to create the best footage possible

•   Create a completely custom looking filming background and present on camera like a true pro

4.  Edit Your Course Lessons, Trailer, and Thumbnail

You've worked alongside me to create a high quality course outline and film professional level video lessons. Now we'll edit your lessons along with your two most important pieces of content, your course thumbnail and trailer. The goal of this chapter is to minimize the time needed for you to edit while maximizing the quality of the final videos the student will watch.

•   Organize all of your content, create your initial video edits, and refine them into high quality lessons

•   Learn how to color correct, stylize your footage, add music and animations to improve each of your edits

•   Edit a stunning course trailer that will drive tons of enrollments and is shareable on all social media platforms

•   Create the most clickable course thumbnail ever that will draw a larger audience to your landing page

•   Additional trailer and high clickthrough thumbnail bonuses for maximizing your course success

5. Successful Course Launch Hacks and Marketing

You've made it. We've worked together to plan and create your high quality course from start to finish. In this last step, you'll learn from expert marketing guest speakers, follow the marketing roadmap that I've used for my bestselling courses, and learn how to continually bring in monthly revenue far beyond your course launch.

•  Write the most effective course landing page and content descriptions to increase student purchases

•  Successful launch hacks that assist driving more potential sales for your course release

•  Implement the steps from the "Course Marketing and Maintenance" strategy to continually increase enrollments

•  Strategically use course lessons as shareable social media posts to drive engagement and interest

•  Effectively use tried and true sales strategies, psychology, and CTA's to expand your audience

My biggest goal for you:

The goal of this course is to give you the knowledge and techniques that you need to enjoy the course creation process, help others by sharing your passion with the world, and creating some financial freedom with a new source of passive income.

Creating a successful course no matter what:

Whether you're a novice with writing, shooting/editing videos, are unsure about where to start or don't feel comfortable speaking on camera... The actionable takeaways from this course will benefit you regardless of your skillset or equipment.

You'll have lifetime access to:

•   101 Individual video lessons

•   10 Hours of learning content

•   18 Downloadable assets

•   4 Articles and external links

•   105 Gigabytes of streamable content

•   Updates to all future course materials

•   One on one with me in the Q&A section

If you want to turn your passion into a course, choose the right equipment, speak confidently on camera, film high quality videos, edit a professional trailer, and have a success course marketing strategy, then this is the course for you.

I'll see you inside.

Julian

Enroll now

What's inside

Learning objectives

  • Step-by-step process to plan, organize, and create a highly profitable online course!
  • Determine your target audience and strategically use analytics to insure course success!
  • Create professional looking and sounding videos with professional level filming and editing techniques!
  • Choose the absolute best audio and video equipment/software for your specific needs!
  • Turn your passion into a passive income stream that truly gives value and education to others around the world!
  • Utilize your social media channels to drive course enrollments and expand your reach!
  • Become a confident speaker on camera and learn how to effectively captivate your audience!

Syllabus

In this chapter, you'll lay the foundation for a successful course launch by researching the perfect course to create.
Course Introduction
Simple Course Formula
Read more
Research Your Course Topics
Market Research: Udemy Insights
Analytics Research: Vid IQ
Online Trends Research: Google Trends
Learning Activity: Complete Your Research
Finalize Your Course List
In this chapter, you'll get all of your most important course creation questions answered.
Course Creation Timeframe
Proper Course and Lecture Length
Best Way To Organize Your Course
Additional Course Organization
Top Reasons People Purchase Courses
Teacher Qualifications
Hosting Your Course On Udemy
How Revenue Share Works
Guest Lecture: The Difference Between Course Success and Failure
In this chapter, you'll write and organize your entire course before moving on to the filming process.
Intro To Writing and Organizing Your Course
Learning Activity: Find Your Target Student
Learning Activity: Create Your Course Title
Upgrade Your Course Title
Course Main Steps and Chapters
Learning Activity: Outline Your Chapter Lessons
Script vs. Lesson Outline
Lesson Writing Main Steps
Case Study: Example Lesson Outline
Transfer Your Lesson Content To Slides
Learning Activity: Write Your Lesson Content
Case Study: Slide Creation Process
Learning Activity: Create Your Course Slides
Learning Exercises and Quick Wins
Learning Activity: Create Your Learning Exercise
Articles and Downloable PDF's
Add Images, Videos, and Citations
Recap What We've Learned So Far
Guest Speaker: Advice on the Creation Process
In this chapter, you'll learn how to speak confidently and charismatically on camera.
Introduction To Presenting On Camera
Mindset And How To Prepare
Speak To Your Audience
Be Engaging On Camera
Inflections, Pacing, and Candor
Eye Contact, Gestures, and Distance
Purposefully Choose Your Outfit
Learning Activity With Recap: Film Your Test Lesson
Guest Lecture: Advice for Speaking On Camera
In this chapter, you'll learn the most crucial production steps to shoot a high quality course.
Learning Activity: Choose Your Filming Location
Learning Activity: Gather Location Inspiration
Learning Activity: Props and Decorations
What Gear to Purchase
Supplemental Content: Gear Purchase Links I Recommend
Mobile Recording Apps and Settings
Maximize Your Camera's Settings
Hands On: Initial Set Up and Camera Settings
Hands On: Rule of Thirds and Focal Length
Light Your Course Backdrop
Hands On: High Key, Low Key, and Rim Lighting
Hands On: Upgrade Your Shot with Practical Lighting
Hands On: Studio Lighting with Colored Gels
Recap of Setting Up Course Backdrop
Intro to Audio Recording
Upgrade Your Sound Quality
Recap of Sound Dynamics In Your Space
Dial In Your Microphone and Settings
Case Study: BTS of Shooting a Lecture
Guest Lecture: Advice For Recording Audio
In this chapter, you'll learn how to edit all of the audio and visual elements of your course.
Intro To Editing Your Course
Organize and Backup Content
Supplemental Content: Helpful Editing Links
Create Your Lecture Rough Edit
Choose Your Music
Add Photo and Video Assets
Add Text Animations
Color Correction and Grading
Color Grading In-Depth
Export Your Lectures For All Platforms
Guest Lecture: Improving the Editing Process
Guest Speaker: "Just Go For It!"
In this chapter, you'll learn how to create a stunning course image and trailer.
Course Image Overview
What Creates An Excellent Course Image
Case Study: Successful Course Image Examples
Additional Course Image Editing Breakdown
What Makes A Great Trailer
Trailer Script Template In-Depth
Case Study: Trailer Script and Final Product
Trailer Review and Recap
Learning Activity: Film Your Trailer
Case Study: Editing A Successful Trailer
In this chapter, you'll learn how to successfully release and drive enrollments for your course.
Create Your Course Landing Page
Supplemental Content: How To Create Your Udemy Instructor Profile
Complete Your Course Details Page
Fill Out Your Course Description
Course Promotions and Coupons

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Examines course creation and marketing strategies, which is typical in the online learning space
Develops course creation skills, which are used to develop courses and other learning materials
Develops video filming and editing skills, which are needed to turn theory into practice and create online course content
Develops public speaking and presentation skills, which are essential for teaching
Provides framework and clear steps that students can follow through the course creation process, which may be motivating and easy to follow

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Online Course Masterclass: Quickly Create Your Own Course with these activities:
Practice speaking on camera
Builds confidence and helps you become more comfortable delivering your content on camera.
Browse courses on Public Speaking
Show steps
  • Choose a topic you're familiar with.
  • Set up a camera and record yourself speaking for 5-10 minutes.
  • Watch the recording and identify areas for improvement.
Watch a tutorial on video editing
Gain the skills you need to edit and improve the quality of your course videos.
Browse courses on Video Editing
Show steps
  • Find a tutorial that covers the basics of video editing.
  • Follow the tutorial step-by-step.
  • Practice editing your own videos.
Create a course outline
Helps you organize your thoughts and content, ensuring a logical and cohesive course structure.
Browse courses on Course Design
Show steps
  • Identify the main topic and learning objectives of your course.
  • Break down the topic into smaller modules or sections.
  • Determine the sequence and flow of the modules.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Read the book Made to Stick
Learn the principles of effective communication and how to create memorable and engaging content.
Show steps
  • Read the book thoroughly and take notes on key takeaways.
  • Identify 1-2 key principles that you want to apply to your course.
  • Create a plan to implement the changes.
Read the book Atomic Habits
Gain a better understanding of the principles of habit formation and how to apply them to creating a more successful course.
Show steps
  • Read the book thoroughly and take notes on key takeaways.
  • Identify 1-2 key habits you want to develop or break.
  • Create a plan to implement the changes.
Write a blog post on a topic related to your course
Provides an opportunity to synthesize your knowledge, practice writing, and engage with a wider audience.
Browse courses on Content Creation
Show steps
  • Choose a topic that aligns with your course content.
  • Research the topic thoroughly.
  • Write a draft and get feedback from others.
  • Publish your blog post on a relevant platform.
Join a study group with other students taking the course
Provides support, accountability, and opportunities to share knowledge and learn from others.
Browse courses on Collaboration
Show steps
  • Find other students who are taking the course.
  • Set up a regular meeting time.
  • Discuss the course material, ask questions, and work on projects together.
Attend a workshop on course creation
Gain hands-on experience, learn from experts, and get feedback on your course development.
Show steps
  • Find a workshop that aligns with your learning goals.
  • Register for the workshop and attend all sessions.
  • Participate actively in discussions and exercises.
Volunteer as a tutor or mentor
Provides opportunities to practice your skills, gain experience, and make a positive impact on others.
Browse courses on Teaching
Show steps
  • Find a volunteering opportunity that aligns with your interests.
  • Complete any required training or background checks.
  • Show up on time and prepare for each session.

Career center

Learners who complete Online Course Masterclass: Quickly Create Your Own Course will develop knowledge and skills that may be useful to these careers:

Reading list

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