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Stacey Shanklin-Langford
By the end of this project, you will learn to manage content marketing using your own content development outline template you created in Google Docs. Google docs is free, simple, and easy to use for content management and collaboration. You will learn how to save content development time by creating your own keyboard shortcuts and create your own content development outline template. You will also learn how to utilize add-on apps and extensions to increase the quality of your work.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in...
Read more
By the end of this project, you will learn to manage content marketing using your own content development outline template you created in Google Docs. Google docs is free, simple, and easy to use for content management and collaboration. You will learn how to save content development time by creating your own keyboard shortcuts and create your own content development outline template. You will also learn how to utilize add-on apps and extensions to increase the quality of your work.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in...
Read more
By the end of this project, you will learn to manage content marketing using your own content development outline template you created in Google Docs. Google docs is free, simple, and easy to use for content management and collaboration. You will learn how to save content development time by creating your own keyboard shortcuts and create your own content development outline template. You will also learn how to utilize add-on apps and extensions to increase the quality of your work.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/ilsfnf/manage
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Develops skills that are core to the field of content development, such as content strategy, planning, and management
Focuses on content development and creation, which is relevant to a wide range of industries and professions
Utilizes Google Docs, a free and accessible tool, for content management and collaboration
Taught by Stacey Shanklin-Langford, an experienced instructor in the field
Emphasizes practical skills, such as creating keyboard shortcuts and templates, to enhance productivity
Course materials are available in Google Docs, allowing for easy access and collaboration
Save this course
Save Manage Content Marketing using Google Docs to your list so you can find it easily later:
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Reviews summary
Google docs content marketing
This beginner-friendly course teaches how to manage content marketing using Google Docs' free tools. However, if you've already started with content marketing or Google Docs, you may want to consider more specialized courses.
A good option if you're new to content marketing and Google Docs
"It was a good project: great for the beginner in creating templates for content."
Not as useful if you're experienced in content marketing or Google Docs
"However, if you know even a little bit about content marketing/Google docs I'd suggest doing one of the content marketing / digital marketing specializations."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Manage Content Marketing using Google Docs with these
activities:
Review Previous Content Management Experience
Show steps
Refreshes foundational knowledge and identifies areas for improvement in content management.
Browse courses on
Content Management
Show steps
-
Reflect on previous projects and experiences in content management.
-
Identify areas where you excelled and areas where you need further development.
Volunteer in a Content Marketing Role
Show steps
Provides practical experience in content marketing and networking opportunities.
Browse courses on
Content Marketing
Show steps
-
Identify volunteer opportunities in the field of content marketing.
-
Apply for and secure a volunteer position.
-
Assist with content creation, distribution, and other marketing tasks.
Utilize Keyboard Shortcuts for Google Docs
Show steps
Improves efficiency and productivity in content creation by utilizing keyboard shortcuts.
Browse courses on
Google Docs
Show steps
-
Learn the basic keyboard shortcuts for Google Docs.
-
Practice using the shortcuts to create and edit documents.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Develop a Content Development Outline Template
Show steps
Enhances content management skills by creating a personalized outline template.
Show steps
-
Identify the purpose and goals of your content.
-
Break down the content into smaller, manageable sections.
-
Determine the type of content (e.g., blog post, infographic, video).
-
Create a template that includes elements such as headline, introduction, body, conclusion, and call-to-action.
Create a Content Marketing Plan Using Your Outline Template
Show steps
Tests and solidifies skills by applying the concepts learned in the course to a real-world project.
Browse courses on
Content Development
Show steps
-
Define your target audience and marketing goals.
-
Develop a content calendar and editorial calendar.
-
Create high-quality content using your outline template.
-
Promote and distribute your content through various channels.
Present Your Content Marketing Plan to a Stakeholder
Show steps
Provides an opportunity to demonstrate understanding of content marketing concepts and present ideas effectively.
Browse courses on
Content Management
Show steps
-
Prepare your presentation, including an overview of your plan, key insights, and recommendations.
-
Deliver a clear and engaging presentation to a stakeholder.
-
Answer questions and address feedback.
Read 'Managing Content Marketing with Google Docs'
Show steps
Provides essential information on content management and collaboration using Google Docs.
View
Rosa Parks Beyond The Bus: Life, Lessons, And...
on Amazon
Show steps
-
Purchase and read the book.
Review Previous Content Management Experience
Show steps
Refreshes foundational knowledge and identifies areas for improvement in content management.
Browse courses on
Content Management
Show steps
Show steps
Show steps
- Reflect on previous projects and experiences in content management.
- Identify areas where you excelled and areas where you need further development.
Volunteer in a Content Marketing Role
Show steps
Provides practical experience in content marketing and networking opportunities.
Browse courses on
Content Marketing
Show steps
Show steps
Show steps
- Identify volunteer opportunities in the field of content marketing.
- Apply for and secure a volunteer position.
- Assist with content creation, distribution, and other marketing tasks.
Utilize Keyboard Shortcuts for Google Docs
Show steps
Improves efficiency and productivity in content creation by utilizing keyboard shortcuts.
Browse courses on
Google Docs
Show steps
Show steps
Show steps
- Learn the basic keyboard shortcuts for Google Docs.
- Practice using the shortcuts to create and edit documents.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Develop a Content Development Outline Template
Show steps
Enhances content management skills by creating a personalized outline template.
Show steps
Show steps
Show steps
- Identify the purpose and goals of your content.
- Break down the content into smaller, manageable sections.
- Determine the type of content (e.g., blog post, infographic, video).
- Create a template that includes elements such as headline, introduction, body, conclusion, and call-to-action.
Create a Content Marketing Plan Using Your Outline Template
Show steps
Tests and solidifies skills by applying the concepts learned in the course to a real-world project.
Browse courses on
Content Development
Show steps
Show steps
Show steps
- Define your target audience and marketing goals.
- Develop a content calendar and editorial calendar.
- Create high-quality content using your outline template.
- Promote and distribute your content through various channels.
Present Your Content Marketing Plan to a Stakeholder
Show steps
Provides an opportunity to demonstrate understanding of content marketing concepts and present ideas effectively.
Browse courses on
Content Management
Show steps
Show steps
Show steps
- Prepare your presentation, including an overview of your plan, key insights, and recommendations.
- Deliver a clear and engaging presentation to a stakeholder.
- Answer questions and address feedback.
Read 'Managing Content Marketing with Google Docs'
Show steps
Provides essential information on content management and collaboration using Google Docs.
View
Rosa Parks Beyond The Bus: Life, Lessons, And...
on Amazon
Show steps
Show steps
Show steps
- Purchase and read the book.
Career center
Learners who complete Manage Content Marketing using Google Docs will develop knowledge and skills
that may be useful to these careers:
Marketing Manager
Marketing Manager
Marketing Managers plan and execute marketing campaigns to promote products or services. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement a marketing strategy, as well as how to use Google Docs to manage your content. This course will help you build the skills you need to succeed as a Marketing Manager.
Public relations manager
Public relations manager
Public Relations Managers create and manage communications with the public. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement a public relations strategy, as well as how to use Google Docs to manage your content. This course will help you build the skills you need to succeed as a Public Relations Manager.
Event Planner
Event Planner
Event Planners plan and execute events such as conferences, parties, and weddings. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement an event marketing strategy, as well as how to use Google Docs to manage your content. This course will help you build the skills you need to succeed as an Event Planner.
Social Media Manager
Social Media Manager
Social Media Managers create and manage content for social media platforms. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement a social media marketing strategy, as well as how to use Google Docs to manage your content. This course will help you build the skills you need to succeed as a Social Media Manager.
Digital Marketing Specialist
Digital Marketing Specialist
Digital Marketing Specialists use digital channels to promote products or services. By taking the Manage Content Marketing using Google Docs course, you will learn how to create and manage content for a variety of digital platforms. This course will help you build the skills you need to succeed as a Digital Marketing Specialist.
Content Marketing Manager
Content Marketing Manager
Content Marketing Managers oversee the planning, creation, and distribution of content that promotes a company or brand. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement a content marketing strategy, as well as how to use Google Docs to manage your content. This course will help you build the skills you need to succeed as a Content Marketing Manager.
Content Writer
Content Writer
Content Writers create written content for a variety of purposes, including websites, blogs, and social media. By taking the Manage Content Marketing using Google Docs course, you will learn how to write effective and engaging content that will help you achieve your marketing goals. This course will help you build the skills you need to succeed as a Content Writer.
Technical Writer
Technical Writer
Technical Writers create documentation for software, hardware, and other technical products. By taking the Manage Content Marketing using Google Docs course, you will learn how to write clear and concise technical documentation, as well as how to use Google Docs to manage your work. This course will help you build the skills you need to succeed as a Technical Writer.
Project Manager
Project Manager
Project Managers plan and execute projects to achieve specific goals. By taking the Manage Content Marketing using Google Docs course, you will learn how to develop and implement a project plan, as well as how to use Google Docs to manage your projects. This course will help you build the skills you need to succeed as a Project Manager.
Business Analyst
Business Analyst
Business Analysts analyze business processes and recommend solutions to improve efficiency. By taking the Manage Content Marketing using Google Docs course, you will learn how to identify and analyze business problems, as well as how to use Google Docs to manage your work. This course will help you build the skills you need to succeed as a Business Analyst.
Web Developer
Web Developer
Web Developers design and develop websites. By taking the Manage Content Marketing using Google Docs course, you will learn how to create and manage website content, as well as how to use Google Docs to collaborate with other developers. This course will help you build the skills you need to succeed as a Web Developer.
Statistician
Statistician
Statisticians collect, analyze, and interpret data to help businesses make informed decisions. By taking the Manage Content Marketing using Google Docs course, you will learn how to use Google Docs to manage your statistical analysis projects. This course will help you build the skills you need to succeed as a Statistician.
Accountant
Accountant
Accountants prepare and analyze financial statements for businesses. By taking the Manage Content Marketing using Google Docs course, you will learn how to use Google Docs to manage your accounting work. This course will help you build the skills you need to succeed as an Accountant.
Software Engineer
Software Engineer
Software Engineers design, develop, and test software. By taking the Manage Content Marketing using Google Docs course, you will learn how to use Google Docs to manage your software development projects. This course will help you build the skills you need to succeed as a Software Engineer.
Data Analyst
Data Analyst
Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. By taking the Manage Content Marketing using Google Docs course, you will learn how to use Google Docs to manage your data analysis projects. This course will help you build the skills you need to succeed as a Data Analyst.
For more career information including salaries, visit:
OpenCourser.com/course/ilsfnf/manage
Reading list
We've selected 12 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Manage Content Marketing using Google Docs.
Provides a comprehensive overview of content marketing. It covers topics such as content strategy, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of content marketing. It covers topics such as content strategy, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Classic in the field of content marketing. It provides a comprehensive overview of all aspects of content marketing, from strategy to execution. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Save
Provides a step-by-step playbook for creating and executing a successful content marketing campaign. It covers topics such as identifying your target audience, developing a content strategy, and measuring your results. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of content marketing. It covers topics such as content strategy, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a step-by-step guide to creating killer content. It covers topics such as brainstorming ideas, writing compelling headlines, and promoting your content. It valuable resource for anyone looking to learn how to create high-quality content, and it can be used as a supplemental text for this course.
Provides real-world examples of how content marketing can be used to achieve business goals. It covers topics such as creating a content calendar, measuring your results, and integrating content marketing into your overall marketing strategy. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of content marketing. It covers topics such as content strategy, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of Google Docs and how it can be used for content marketing. It covers topics such as creating and formatting documents, collaborating with others, and using add-ons and extensions. It valuable resource for anyone looking to use Google Docs for content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of content marketing. It covers topics such as content strategy, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a unique perspective on content marketing. It covers topics such as the importance of storytelling, the power of social media, and the role of content in building relationships. It valuable resource for anyone looking to learn more about content marketing, and it can be used as a supplemental text for this course.
Provides a comprehensive overview of content strategy. It covers topics such as content planning, creation, distribution, and measurement. It valuable resource for anyone looking to learn more about content strategy, and it can be used as a supplemental text for this course.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/ilsfnf/manage
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Time
2 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Stacey Shanklin-Langford
Good to know
Develops skills that are core to the field of content development, such as content strategy, planning, and management
Focuses on content development and creation, which is relevant to a wide range of industries and professions
Utilizes Google Docs, a free and accessible tool, for content management and collaboration
Taught by Stacey Shanklin-Langford, an experienced instructor in the field
Emphasizes practical skills, such as creating keyboard shortcuts and templates, to enhance productivity
Course materials are available in Google Docs, allowing for easy access and collaboration
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