Mieux comprendre l'ESS pour mieux en parler from Coursera

Journaliste, étudiant, ou citoyen souhaitant mieux connaitre l’économie sociale et solidaire : ce MOOC est fait pour vous. Conçu par l’ESSEC et Reporters d’Espoirs, il vous aidera à mieux définir l’ESS, et à en comprendre l’histoire, l’évolution, les acteurs, les lois que la régissent, et cela afin de mieux en parler. Il vous offrira également des témoignages d’acteurs de terrain - associations, fondations, coopératives, mutuelles, entreprises sociales.

Ce cours est divisé en 4 chapitres présentés par Thierry Sibieude, professeur fondateur de la Chaire Innovation et Entrepreneuriat Social.

Dans chaque chapitre vous trouverez :

- Un module journalistique présenté par Gilles Vanderpooten, journaliste, directeur de Reporters d’Espoirs ;

- Le podcast de l'interview d’un acteur de l’ESS par Raphaëlle Duchemin, journaliste ;

- Une vidéo grand témoin.

Dans ce MOOC, vous apprendrez à :

- Définir l’ESS, et comprendre le contexte dans lequel elle évolue ;

- Comprendre en quoi l’ESS est un vecteur privilégié de développement durable ;

- Définir l’innovation sociale et mieux comprendre le rôle de l’ESS ;

- Analyser les modèles économiques rendus possibles par l’ESS ;

- Mettre en application ces connaissances pour mieux en parler, que vous soyez journaliste (idées d’angles et de sujets), acteur ou communiquant de l’ESS.

What's inside

Syllabus

CHAPITRE 1 : ESS, vecteur privilégié d'utilité sociale et d’impact positif pour la société et l'environnement

CHAPITRE 2 : ESS vecteur de prise en compte du Développement Durable

CHAPITRE 3 : ESS vecteur privilégié d’innovation sociale

CHAPITRE 4 : ESS vecteur privilégié de création de nouveaux modèles économiques

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Développe une compréhension de l'ESS, de son histoire, de son évolution, de ses acteurs et des lois qui la régissent

Examine le rôle de l'ESS comme vecteur privilégié de développement durable

Explore les modèles économiques innovants rendus possibles par l'ESS

Analyse le rôle de l'ESS dans la prise en compte de l'innovation sociale

Fournit des témoignages d'acteurs de terrain (associations, fondations, coopératives, mutuelles, entreprises sociales)

Nécessite un accès à des ordinateurs et à Internet

Career center

Learners who complete Mieux comprendre l'ESS pour mieux en parler will develop knowledge and skills that may be useful to these careers:

Social Entrepreneur

Social Entrepreneurs use business principles to solve social and environmental problems. They may start their own businesses or work for existing businesses. This course would be highly useful for Social Entrepreneurs who want to expand their knowledge of business ethics and principles of social innovation in the economy. They may also gain an advantage by coming into the field with this educational foundation.

See salaries and explore the career path for Social Entrepreneur

Sustainability Consultant

Sustainability Consultants help organizations improve their social and environmental performance. They may also help organizations develop and implement sustainability strategies. This course would be particularly helpful for Sustainability Consultants interested in expanding their knowledge of social economy. It will also help those new to the field build a foundation in the ethical dimensions of their work.

See salaries and explore the career path for Sustainability Consultant

Government Official

Government Officials develop and implement public policy. They may also manage government agencies and programs. This course may be helpful for Government Officials working on social and economic policy. It will help them to understand the social economy and frame policy recommendations to specifically encourage and guide its growth.

See salaries and explore the career path for Government Official

Policy Analyst

Policy Analysts research and analyze public policy issues. They may also make recommendations to policymakers. This course may be helpful for Policy Analysts working on social and economic policy. It will help them to understand the social economy and frame policy recommendations to specifically encourage and guide its growth.

See salaries and explore the career path for Policy Analyst

Economist

Economists study the production, distribution, and consumption of goods and services. They may also develop economic models and theories. This course may be helpful for Economists interested in social economics. It will give them a foundation in the principles of social economics and help them understand how it can be used to address social and economic problems.

See salaries and explore the career path for Economist

Community Organizer

Community Organizers work with communities to address social and economic issues. They may also develop and implement community programs. This course may be useful for Community Organizers looking to learn more about the social economy and how it can help them to achieve their goals. It may also be helpful for those looking to build a theoretical foundation for their work.

See salaries and explore the career path for Community Organizer

Journalist

Journalists write, edit, and report news stories for newspapers, magazines, and other media outlets. This course may be helpful for Journalists looking to specialize in covering social impact and the social economy. It would also be helpful for those looking to better understand modern trends in media and the ethics of publishing stories of social impact.

See salaries and explore the career path for Journalist

Nonprofit Manager

Nonprofit Managers are responsible for the day-to-day operations of nonprofit organizations. They may also develop and implement programs and services. This course would be helpful for this role primarily for those seeking management positions in nonprofits focused on social economy or social innovation. It will help such individuals build a foundation in the sector and better understand its guiding principles.

See salaries and explore the career path for Nonprofit Manager

Business Analyst

Business Analysts help organizations to improve their business processes. They may also develop and implement business solutions. This course would likely be helpful for business analysts looking to expand their knowledge of social impact assessment and the social economy. It would be an excellent choice for business analysts working with social enterprises and nonprofits.

See salaries and explore the career path for Business Analyst

Social Worker

Social Workers help people to cope with social and economic problems. They may also provide counseling and support services. This course may be helpful for Social Workers, especially those interested in economic empowerment and those looking for innovative alternatives to typical government support. It provides some new frameworks for approaching social problems and helping your clients.

See salaries and explore the career path for Social Worker

Environmental Analyst

An Environmental Analyst will typically act as a technical expert on environmental issues for their company or organization. They may also advise other organizations on environmental best practices. This course may be useful to Environmental Analyst pursuing a role specifically in the field of social economy. It would also be helpful for those looking to make a career pivot into the environmental sector from an adjacent field.

See salaries and explore the career path for Environmental Analyst

Public Relations Specialist

Public Relations Specialists manage the public image of organizations. They may also develop and implement public relations campaigns. This course may be helpful for Public Relations Specialists looking to specialize in social impact or working with organizations in the social economy. It would equip them with a working knowledge of this specialized sector and help them build contacts.

See salaries and explore the career path for Public Relations Specialist

Teacher

Teachers instruct students in a variety of subjects. They may also develop lesson plans and evaluate student work. This course may be helpful for Teachers who want to incorporate social economy principles into their teaching or those looking to advance their career by entering a curriculum development role.

See salaries and explore the career path for Teacher

Lawyer

Lawyers represent clients in court and advise them on legal matters. They may also draft legal documents and conduct legal research. This course may be helpful for Lawyers who work with social enterprises or nonprofits.

See salaries and explore the career path for Lawyer

Marketing Manager

Marketing Managers develop and implement marketing campaigns for products and services. They may also conduct market research and analyze marketing data. This course may be helpful for Marketing Managers working in the social economy or looking to make a career pivot into the sector. They may gain valuable insights into the ethical challenges and methods of social impact marketing.

See salaries and explore the career path for Marketing Manager

Mieux comprendre l'ESS pour mieux en parler

What's inside

Syllabus

Good to know

Save this course

Activities

Career center

Reading list

Share

Similar courses