We may earn an affiliate commission when you visit our partners.
Course image
Jeff Baker, BakerSEO Founder

Are you tired of sifting through endless theoretical jargon when all you want is real-world application of GA4? Look no further. My comprehensive pre-recorded course is designed exclusively for individuals like you who crave hands-on, actionable knowledge.

Read more

Are you tired of sifting through endless theoretical jargon when all you want is real-world application of GA4? Look no further. My comprehensive pre-recorded course is designed exclusively for individuals like you who crave hands-on, actionable knowledge.

Why Choose This Google Analytics 4 Course?

  • Practical Application, Not Just Theory: Say goodbye to confusion and hello to clarity. This course is laser-focused on providing you with the practical skills needed to conquer Google Analytics 4. No more drowning in vague concepts – you’ll dive straight into creating impactful reports.

  • Learn by Doing: I believe in learning by doing. Throughout the course, you’ll be immersed in a dynamic learning experience where you’ll follow step-by-step instructions to create essential reports. You’ll witness the transformation of raw data into valuable insights right before your eyes.

  • Unlock Key Reports: Uncover the exact reports you need to track performance and make informed decisions. No more trial and error. We’ll guide you through the process of creating reports tailored to your business goals, giving you the tools to take control of your data.

  • Commercial Driven: No vanity metrics here. All reports and insights are driven through the lens of creating commercial value for your brand. You’ll learn how to evaluate performance in ways that will impact your bottom line.

Enroll now

What's inside

Learning objectives

  • Learn all the new critical metrics available and why they matter
  • Create reports that translate directly into action, boosting your roi.
  • Learn where the most important elements live and how to manipulate them in meaningful ways.
  • Customized reports: craft customized reports that showcase the metrics crucial to your success.
  • Acquisition channel insights: understand where your traffic is coming from and how it’s impacting commercial outcomes.
  • Audience insights: understand your audience’s behavior and preferences to fine-tune your strategies.
  • E-commerce analytics: dive into e-commerce metrics to optimize your online store’s performance.
  • Behavior tracking: understand how visitors are interacting with your website and evaluate how to optimize their experience.

Syllabus

Goal tracking
Google Analytics 4 Overview
Introduction to GA4
Important metrics and what they mean
Read more
Understanding landing pages
Understand your audience’s behavior and preferences to fine-tune your strategies.
A tour of GA4
Discovering the volume of your visitors
Building a visitor persona
Evaluating your audience's device usage
Acquisition Channel Insights: Understand where your traffic is coming from and how it’s impacting commercial outcomes.
Default channel groupings and anaysis
Evaluating the sources of your visitors
Behavior Tracking: Understand how visitors are interacting with your website and evaluate how to optimize their experience.
Landing pages
Page behavior evaluation
Understanding and measuring events
Understanding how and when visitors convert on your website
How to create events and conversions
Evaluating conversions on your site
Understanding ecommerce and monetary value

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Provides learners with the tools they need to connect theory to practical business decision-making
Covers advanced topics like event tracking and conversion optimization, which are essential for businesses looking to grow and succeed
Taught by Jeff Baker, founder of BakerSEO, who has a proven track record of helping businesses improve their online presence
Examines Google Analytics 4, the latest and most up-to-date version of Google's analytics platform, ensuring learners are up-to-date with the industry standard
Ideal for marketers, business owners, and anyone looking to gain a competitive edge by leveraging data-driven insights
Requires learners to have a basic understanding of digital marketing and analytics, which may not be suitable for complete beginners

Save this course

Save Google Analytics 4 (GA4) for beginners 2024 edition (New!) to your list so you can find it easily later:
Save

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Google Analytics 4 (GA4) for beginners 2024 edition (New!) with these activities:
Attend a GA4 Workshop to Deepen Your Understanding
Gain insights and interact with experts to bolster your understanding of GA4.
Browse courses on Google Analytics 4
Show steps
  • Find a GA4 workshop or webinar that fits your schedule and interests.
  • Register and attend the workshop.
  • Take notes and ask questions during the workshop.
  • Follow up with the workshop organizers or presenter if you have any further questions.
Join Online Forums and GA4 User Groups to Connect with Experts
Engage with the GA4 community to share knowledge and exchange insights.
Show steps
  • Search for GA4 forums and user groups online.
  • Join relevant groups and introduce yourself.
  • Participate in discussions and ask questions to learn from others.
  • Share your own knowledge and experiences to contribute to the community.
Create a Synthetic Google Analytics Data Set and Practice Importing It to GA4
Import datasets to GA4 to practice building reports and uncovering insights.
Show steps
  • Create a synthetic Google Analytics data set using a data generation tool.
  • Set up a new GA4 property and connect it to your data set.
  • Import your data set into the GA4 property.
  • Create reports and explore the data to identify trends and insights.
One other activity
Expand to see all activities and additional details
Show all four activities
Create Custom Explorations and Segments to Uncover Hidden Insights
Learn how to leverage Explorations and Segments to customize your GA4 reports.
Show steps
  • Identify your research questions and business objectives.
  • Create a custom Exploration in GA4.
  • Build segments to isolate specific user groups or behaviors.
  • Generate insights and derive actionable conclusions from your analysis.

Career center

Learners who complete Google Analytics 4 (GA4) for beginners 2024 edition (New!) will develop knowledge and skills that may be useful to these careers:

Reading list

We haven't picked any books for this reading list yet.

Share

Help others find this course page by sharing it with your friends and followers:

Similar courses

Here are nine courses similar to Google Analytics 4 (GA4) for beginners 2024 edition (New!).
Advanced Marketing Analytics with Google Analytics 4
Most relevant
Using Google Analytics 4
Most relevant
GA4 eCommerce Reporting and Tracking with Google Tag...
Most relevant
Google Analytics 4 for Beginners - New Google Analytics...
Most relevant
Advanced Google Analytics 4 Implementation with Tag...
Most relevant
Google Analytics 4 (GA4) Certification. How to Pass the...
Most relevant
AI-Powered Digital Advertising: Google Ads, Meta Ads, &...
Most relevant
Google Analytics 4: A Google Analytics starter guide
Most relevant
Firebase Analytics or Google Analytics 4 for Mobile Apps
Most relevant
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2024 OpenCourser