Corporate Responsibility from edX

This course from Tuck Executive Education at Dartmouth offers a comprehensive look into corporate responsibility and how it shapes a business's positioning in the modern landscape. Learners will engage with critical questions like a business's fundamental purpose and weigh the balance between profit and public interest.

Through an in-depth exploration of environmental, social, and governance (ESG) issues, the course provides a framework for understanding and articulating an organization's purpose and its implications for reputation and perception. Learners will leave the course with a nuanced understanding of how to integrate corporate responsibility into their leadership approach and the broader strategic positioning of the organization, ensuring that values are translated into action.

This course was designed to be the fourth and final Strategic Corporate Communication professional certificate. You will get the most out of the contents and assignments for this course after you complete Communicating Strategically, Corporate Brand and Reputation, and Crisis Communication and Management.

What's inside

Learning objectives

Understand what the purpose of an organization is and how that influences perceptions
Use a framework to determine when to speak out on social issues
Review examples of what governance is and why it’s important

Create a personal leadership plan
Describe how your values align with your organization’s values

Understand what the purpose of an organization is and how that influences perceptions
Use a framework to determine when to speak out on social issues
Review examples of what governance is and why it’s important
Create a personal leadership plan
Describe how your values align with your organization’s values

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores ESG issues, which are increasingly important for businesses to address in order to meet stakeholder expectations and maintain a competitive advantage

Offers a framework for understanding and articulating an organization's purpose, which is essential for building a strong corporate identity and fostering employee engagement

Designed to be the fourth course in a series, which suggests a comprehensive and in-depth exploration of strategic corporate communication for those seeking advanced knowledge

Examines the balance between profit and public interest, which is a crucial consideration for businesses navigating complex ethical and social challenges

Helps learners integrate corporate responsibility into their leadership approach, which is vital for creating a sustainable and ethical business culture

Presented by Dartmouth College, which is known for its business school and its research in corporate responsibility and sustainability

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Corporate Responsibility with these activities:

Review ESG Principles

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Refresh your understanding of ESG principles to build a solid foundation for the course's exploration of corporate responsibility.

Browse courses on ESG

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Research the history and evolution of ESG investing.
Identify the key components of each ESG pillar.
Review case studies of companies with strong and weak ESG performance.

Review 'The Responsible Company'

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Gain a deeper understanding of how to integrate responsibility into business strategy.

View Putting Knowledge to Work on Amazon

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Read the book and take notes on key concepts.
Identify examples of companies implementing responsible practices.
Reflect on how the book's principles apply to your own organization.

Write a blog post on corporate purpose

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Solidify your understanding of corporate purpose by articulating your own perspective in a blog post.

Browse courses on Corporate Purpose

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Research different perspectives on corporate purpose.
Develop your own definition of corporate purpose.
Write a blog post outlining your definition and supporting arguments.
Share your blog post and engage in discussions.

Four other activities

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Review 'Conscious Capitalism'

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Explore the principles of conscious capitalism and its implications for corporate responsibility.

View Conscious Capitalism, With a New Preface by the... on Amazon

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Read the book and identify the four tenets of conscious capitalism.
Analyze case studies of companies practicing conscious capitalism.
Reflect on how the principles of conscious capitalism can be applied in your organization.

Develop a personal leadership plan

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Apply the course's principles to create a personal leadership plan that aligns with your values and organizational goals.

Browse courses on Leadership

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Reflect on your values and leadership style.
Identify areas for improvement in your leadership approach.
Set specific, measurable, achievable, relevant, and time-bound (SMART) goals.
Develop an action plan to achieve your goals.

Create an ESG dashboard

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Apply your knowledge of ESG to create a data visualization tool that tracks and monitors a company's ESG performance.

Browse courses on ESG

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Identify key ESG metrics to track.
Gather data on a company's ESG performance.
Design a dashboard to visualize the data.
Present your dashboard and explain its insights.

Volunteer at a non-profit organization

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Gain firsthand experience with social impact by volunteering at a non-profit organization and reflecting on the role of businesses in addressing social issues.

Browse courses on Social Impact

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Research non-profit organizations in your community.
Volunteer your time and skills to a cause you care about.
Reflect on your experience and its connection to corporate responsibility.

Career center

Learners who complete Corporate Responsibility will develop knowledge and skills that may be useful to these careers:

Sustainability Manager

A Sustainability Manager develops and implements corporate sustainability programs, focusing on environmental, social, and governance issues. This role requires a deep understanding of how corporate responsibility integrates into business strategy, which this course addresses directly. With its focus on defining an organization's purpose and aligning that with values and action, the course provides a great lens through which to view the role of a sustainability manager. This course may be useful because it explores how to balance profit with public interest and integrate environmental, social, and governance factors into a company, all of which are central to the responsibilities of a Sustainability Manager.

See salaries and explore the career path for Sustainability Manager

Corporate Social Responsibility Consultant

A Corporate Social Responsibility Consultant assists organizations in developing and implementing their corporate responsibility strategies. Such a consultant must understand the purpose of an organization and its alignment with social and environmental concerns. This course can help build a strong foundation by exploring the framework for understanding and articulating an organization's purpose. The course material on ESG issues and translating values into action will be particularly helpful for a Corporate Social Responsibility Consultant. This course may be useful in learning how to advise an organization on how to balance profit with public interest and integrate corporate responsibility into its leadership and strategy.

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Ethics Officer

An Ethics Officer develops and manages a company’s ethical standards and practices, ensuring that the organization operates with integrity and responsibility. This role requires a nuanced understanding of how an organization's purpose contributes to its perception, as well as how to translate those values into actionable choices. An ethics officer will find this course helpful in building an understanding of governance, values, and developing a personal leadership plan. The content on public perception and social issues will be very relevant to the tasks of an Ethics Officer. This course may be useful for an ethics officer who would like to further develop an understanding of corporate responsibility and its implications.

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Public Affairs Specialist

A Public Affairs Specialist manages an organization's external communications and relationships, which includes corporate responsibility. The course content related to understanding an organization's purpose and how it influences public perception is highly relevant to the responsibilities of a public affairs specialist. The course's insights on speaking out on social issues provide a framework for how organizations should navigate sensitive topics. A Public Affairs Specialist should be able to articulate the values of the organization and communicate them effectively and this course may help by providing the framework to do so.

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Community Relations Manager

A Community Relations Manager is responsible for building and maintaining relationships between their company and the communities it affects. Understanding the interplay between a company's purpose and its public perception, which is a key element of this course, is of great value to this role. The course’s exploration of how to integrate corporate responsibility will be useful. This course will help a Community Relations Manager in understanding how to reflect corporate values through tangible community actions. This course may be useful for the community engagement professional looking to gain a better understanding of corporate responsibility.

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Environmental Analyst

An Environmental Analyst assesses an organization's impact on the environment and develops strategies for improvement. This role calls for a keen understanding of environmental issues and corporate responsibility. This course’s in-depth exploration of ESG issues can help an environmental analyst understand an organization’s environmental impact. This course may be useful for an Environmental Analyst who wants to learn how to integrate their responsibility into an overall business strategy. This course may be useful simply to gain a better understanding of the organizational aspects of corporate responsibility.

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Corporate Communications Manager

A Corporate Communications Manager is responsible for developing and managing a company’s internal and external communications, including messaging related to corporate responsibility. The course content related to the purpose of an organization and how it influences perception will be of particular relevance to this role. The framework to determine when and how to speak out on social issues is also valuable to a corporate communications professional. This course provides a base of knowledge that a corporate communications manager can use to better explain and promote the organization's values. This course may be useful to the individual who wishes to tie together their communications work with a corporate responsibility strategy.

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Philanthropy Program Manager

A Philanthropy Program Manager oversees an organization's philanthropic giving and community outreach initiatives. Central to this role is understanding how a company’s values can be put into action through strategic giving. This course will assist by discussing the importance of an organization's values and exploring ways to turn them into action. The course’s focus on aligning corporate purpose with social impact will be useful to this professional. This course may be useful to a philanthropy program manager as it explores the relationship between a company's actions and its overall reputation.

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Policy Analyst

A Policy Analyst researches and analyzes policy issues, often concerning corporate responsibility. They must consider the ethical implications and societal effects of corporate actions. This role would benefit from the course material that explores environmental, social, and governance issues. The course may be useful in helping a Policy Analyst better understand the link between public perception and corporate operations. The course's look at governance will offer some support to a Policy Analyst whose efforts seek to influence governance. This course may be useful to those looking to better understand how policy and corporate responsibility intersect.

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Social Impact Strategist

A Social Impact Strategist develops and implements strategies to maximize an organization’s positive impact on society. Understanding how an organization's purpose affects its reputation, which is central to this course, is vital to a social impact strategist's work. The course’s framework for integrating social values into strategic decision making and its exploration of putting these values into action will be helpful. This course may be useful for learning to create actionable social programs.

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Brand Manager

A Brand Manager is responsible for developing and maintaining a brand's image and reputation, which intersects with corporate responsibility. The course emphasizes the connection between an organization's purpose and its perception, which is very vital information for a brand manager. The course's content about aligning values with actions will help brand managers ensure the brand's position is authentic. A Brand Manager may find useful the exploration of environmental, social, and governance issues as they increasingly impact brand perception. This course may be helpful for developing a better understanding of how to position a brand responsibly.

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Project Manager

A Project Manager plans, executes, and oversees projects for an organization, and increasingly these projects entail sustainability and social responsibility components. This role benefits from the focus on planning within this course, in particular the lesson on creating a personal leadership plan. Understanding how an organization’s purpose influences its perceptions may also be helpful for a project manager, as their projects can at times impact a company's reputation. The exploration of aligning values with action may help a project manager better lead their team. This course may be useful for a project manager, as they can apply its principles to their projects.

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Marketing Analyst

A Marketing Analyst analyzes market trends and consumer behavior to inform marketing strategies, some of which increasingly relate to corporate responsibility. The course's insights into how an organization's purpose shapes its public perception may be useful for a marketing analyst as they seek to understand consumer sentiment. The course’s look at social issues may be useful in understanding market trends. This course may be useful for a Marketing Analyst looking to understand how responsible business practices influence consumer attitudes.

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Business Development Associate

A Business Development Associate identifies and pursues new business opportunities, which increasingly involve sustainability and corporate responsibility considerations. This course’s focus on organizational purpose and how it influences public perception will help a business development associate understand how clients may view a company. An understanding of ESG issues may further help the associate evaluate potential partnerships. The content on aligning values with actions may help a business development professional communicate an organization's ethical commitment. This course may be useful in understanding how to pitch responsible business practices to potential clients.

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Program Coordinator

A Program Coordinator organizes and manages programs ensuring they align with organizational goals. This role can be useful for putting the course's lessons into practice. The course's module on personal leadership plans may be useful for a Program Coordinator seeking to improve their leadership skills. The course’s lesson on understanding an organization's purpose may enable this professional to better coordinate their programs with the organization’s values. This course may be helpful in understanding how to better manage projects with corporate responsibility as a guiding principle.

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Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Corporate Responsibility.

Conscious Capitalism, With a New Preface by the...

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Explores the principles of conscious capitalism, which emphasizes purpose, stakeholder orientation, conscious leadership, and conscious culture. It provides a framework for understanding how businesses can create value for all stakeholders, not just shareholders. This book expands on the course's discussion of organizational purpose and its impact on perceptions. It valuable resource for understanding the broader movement towards responsible business practices.

Conscious Capitalism, With a New Preface by the...

Paperback

Putting Knowledge to Work

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Provides a practical guide to integrating social and environmental responsibility into business strategy. It offers frameworks and tools for assessing a company's impact and developing a plan for improvement. It is particularly useful for understanding how to translate values into concrete actions, a key learning objective of the course. While not a prerequisite, it offers valuable context and examples.

Putting Knowledge to Work

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Putting Knowledge to Work

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Corporate Responsibility

What's inside

Learning objectives

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Activities

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