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Davide Chiaroni

The course will start with the basic concept of Circular Economy, its definition, core characteristics, and differences with the linear economy. The definition of Circular Economy will then be enriched with the main frameworks for understanding Circular Economy (e.g., the butterfly diagram and the RESOLVE model). Additionally, the course will give some practical examples of companies applying Circular Economy principles. Having defined the concept, the course will deepen the topic from a business model perspective: frameworks and tools will be presented as a valuable means to design and evaluate Circular Business Models. Besides, the transition from linear to circular economy involves not only the company per se but also the whole business ecosystem. Accordingly, the concept of circular ecosystems will be defined together with the rationale behind the need for circular ecosystems. The course will also unveil the role of platforms in enabling the transition towards Circular economy. The course ends by identifying the main factors impacting Circular Economy adoption and investigating their role in the transition from linear to circular economy: digital technologies, policies and financing mechanisms.

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The course will start with the basic concept of Circular Economy, its definition, core characteristics, and differences with the linear economy. The definition of Circular Economy will then be enriched with the main frameworks for understanding Circular Economy (e.g., the butterfly diagram and the RESOLVE model). Additionally, the course will give some practical examples of companies applying Circular Economy principles. Having defined the concept, the course will deepen the topic from a business model perspective: frameworks and tools will be presented as a valuable means to design and evaluate Circular Business Models. Besides, the transition from linear to circular economy involves not only the company per se but also the whole business ecosystem. Accordingly, the concept of circular ecosystems will be defined together with the rationale behind the need for circular ecosystems. The course will also unveil the role of platforms in enabling the transition towards Circular economy. The course ends by identifying the main factors impacting Circular Economy adoption and investigating their role in the transition from linear to circular economy: digital technologies, policies and financing mechanisms.

INTENDED LEARNING OUTCOMES (ILOs)

If you actively participate in this course, at the end you will be able to:

WEEK 1

- Define the concept of Circular Economy

- List its principles and clearly differentiate linear economy from circular economy

- Describe the main models at the core of Circular Economy (e.g., the Butterfly Diagram)

- Get to know some practical examples of companies applying Circular Economy principles

- List its principles and clearly differentiate linear economy from circular economy

WEEK 2

- Describe the classification of Circular Economy business models

- Use a useful and handy tool to frame a successful Circular Economy Business Model

- Define the concept of circular ecosystem and its rationale

- Explain the role of platforms in Circular Economy

WEEK 3

- Explain the role of digital technologies in enabling Circular Economy transition

- Explain the role of policies in supporting Circular Economy transition

- Describe the importance of financing mechanisms for Circular Economy

ACTIVITIES

Over and above consulting the content, in the form of videos and other web-based resources, you will have the opportunity to discuss course topics and to share ideas with your peers in the Forum of this MOOC.

You will find a large number of readings and insights to further enrich your knowledge of the topics covered.

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What's inside

Syllabus

Week 0: Introduction to the course
Week 1: The transition from linear to circular economy
Week 2: The business perspective behind circular economy
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Gives a brief but solid foundational understanding of the Circular Economy
Grasps core principles and concepts of the Circular Economy Framework
Explores a range of practical examples to demonstrate the application of Circular Economy principles
Emphasizes the need for a holistic approach to Circular Economy implementation, encompassing businesses, ecosystems, and enabling factors
Covers the role of digital technologies, policies, and financing mechanisms in fostering the Circular Economy transition
Provides a framework for evaluating Circular Business Models

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Reviews summary

Circular business models for sustainability

According to learners, this course offers an excellent and comprehensive overview of circular economy concepts, effectively differentiating them from linear models. Students frequently highlight its well-structured content, which logically progresses from foundational definitions to practical business model examples and key enabling factors like digital technologies and policy. Many found the lectures clear and engaging, with real-world case studies and frameworks such as the butterfly diagram proving particularly insightful for understanding practical applications. While widely praised for providing a solid foundational understanding, some reviews indicate that advanced learners might desire more in-depth coverage on specific implementation tools or financial implications, suggesting its primary strength lies as a thorough introduction.
Ideal for newcomers, less for advanced practitioners.
"A good introductory course to circular business models... it provided a solid foundation."
"The course has good intentions, but some parts felt a bit too high-level... It's more of an awareness course than a practical 'how-to'."
"It serves as a good introduction but doesn't go deep enough for professionals already familiar with sustainability concepts."
Theory is well-supported by real-world applications.
"I particularly appreciated the focus on real-world applications and the role of digital technologies."
"The case studies were particularly illuminating."
"The practical examples were key to understanding. A must-take for anyone in business or environmental studies."
A well-organized and thorough overview of the topic.
"This course provides an excellent overview of the circular economy, blending theoretical concepts with practical business model examples."
"Absolutely fantastic! The course is very comprehensive, covering all aspects from basic definitions to complex business ecosystems..."
"The structure of the course, moving from foundational concepts to business models and then enabling factors, is logical and effective."
Certain advanced topics could benefit from more detail.
"I found the section on policy and financing a bit superficial, wishing for more depth..."
"I was hoping for more advanced strategies or detailed financial implications."
"The foundational weeks were strong, but later weeks could use more advanced material."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Circular business models fostering sustainability with these activities:
Compile a Resource List on Circular Economy
Creating a resource list will help you organize and share valuable information on circular economy, benefiting yourself and others.
Browse courses on Circular Economy
Show steps
  • Gather resources from various sources, such as articles, websites, and videos.
  • Organize the resources into different categories or topics.
  • Create a digital or physical resource list to share with others.
Follow Online Tutorials on Circular Economy Tools and Frameworks
Following online tutorials will provide you with hands-on experience with circular economy tools and frameworks, enhancing your understanding of their practical applications.
Browse courses on Circular Economy
Show steps
  • Identify relevant online tutorials that cover specific circular economy tools or frameworks.
  • Follow the tutorials step-by-step.
  • Experiment with the tools or frameworks to gain practical experience.
Participate in Online Discussion Forums on Circular Economy
Engaging in online discussions will allow you to exchange ideas, share perspectives, and learn from others interested in circular economy.
Browse courses on Circular Economy
Show steps
  • Join online discussion forums or groups related to circular economy.
  • Actively participate in discussions by sharing your thoughts, asking questions, and responding to others.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Review 'Cradle to Cradle: Remaking the Way We Make Things'
This book provides a comprehensive overview of the circular economy concept and its principles.
Show steps
  • Read the introduction and Chapter 1 to understand the basic principles of circular economy.
  • Go through Chapter 2 to learn about the different business models that can be used to implement circular economy principles.
  • Read Chapter 3 to gain insights into the challenges and opportunities associated with the transition to a circular economy.
Create a Presentation on Circular Economy for a Target Audience
Creating a presentation for a specific audience will help you tailor your message and effectively convey the importance of circular economy principles.
Browse courses on Circular Economy
Show steps
  • Identify your target audience and their level of knowledge about circular economy.
  • Research and gather information on circular economy principles and case studies.
  • Develop a presentation that is clear, concise, and engaging.
Attend a Circular Economy Workshop or Conference
Attending a workshop or conference will provide you with an opportunity to learn from experts, network with professionals, and gain practical insights into circular economy.
Browse courses on Circular Economy
Show steps
  • Research and identify relevant circular economy workshops or conferences.
  • Register and attend the event.
  • Actively participate in sessions and networking opportunities.
Create a Blog Post on Circular Economy
Writing a blog post will help you synthesize and communicate your understanding of circular economy principles and their importance.
Browse courses on Circular Economy
Show steps
  • Choose a specific aspect of circular economy that you want to focus on.
  • Research and gather information on your chosen topic.
  • Write a blog post that clearly explains the topic and its significance.
Solve Circular Economy Case Studies
Solving case studies will help you apply the concepts learned in the course to real-world scenarios and develop your critical thinking skills.
Browse courses on Circular Economy
Show steps
  • Read and analyze the case study.
  • Identify the key issues and challenges related to circular economy.
  • Develop and evaluate potential solutions to the identified issues and challenges.
Develop a Circular Economy Business Model
This project will allow you to apply the concepts learned in the course to a real-world scenario.
Browse courses on Circular Economy
Show steps
  • Identify a problem or opportunity that can be addressed through a circular economy solution.
  • Research and develop a circular economy business model that addresses the identified problem or opportunity.
  • Create a business plan for your circular economy business model.
  • Present your business plan to a group of peers or mentors.

Career center

Learners who complete Circular business models fostering sustainability will develop knowledge and skills that may be useful to these careers:

Reading list

We've selected 39 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Circular business models fostering sustainability.
Written by one of the pioneers of the circular economy concept, this book provides a deep dive into the principles, benefits, and challenges of circularity. It offers practical guidance on how to design, implement, and measure circular business models.
A leading textbook on policy evaluation. Provides a comprehensive overview of the field, with a focus on the use of evaluation to improve policymaking.
A comprehensive overview of public policy. Provides a solid foundation in the theory and practice of policymaking.
A comprehensive textbook on policy analysis. Provides a rigorous foundation in the theory and practice of policymaking.
A comprehensive overview of the field of public policy. Chapters cover a wide range of topics, from the policy process to policy evaluation.
Delves into the contemporary issue of how personal data is collected and used by tech companies, defining the concept of 'surveillance capitalism'. It's crucial for understanding the ethical and societal implications of data-driven digital technologies. This book is more valuable as additional reading to deepen understanding of contemporary challenges.
This handbook provides a practical guide to implementing circular business models, offering step-by-step instructions, case studies, and tools. It covers all aspects of circularity, from design to end-of-life management.
An accessible introduction to public policy. Particularly strong on the policy process.
A groundbreaking work on policy entrepreneurship. Explains how individuals and organizations can promote new policies and bring about change.
Offers a critical examination of the broader implications of artificial intelligence, looking beyond the algorithms to the resources, labor, and power structures that underpin AI systems. It's a crucial read for understanding the full societal and environmental costs of AI. This book explores contemporary and critical perspectives.
Offers a framework for established businesses to adapt and thrive in the digital age. It focuses on rethinking strategy in five key domains: customers, competition, data, innovation, and value. It's a practical guide for professionals navigating digital transformation in their organizations. This book useful reference and helps deepen understanding.
Contemporary look at the importance of data privacy in the digital age and empowers individuals to take control of their personal information. It's highly relevant given the increasing concerns about data collection and surveillance. This book dives into a pressing contemporary topic.
Explores the future of life on Earth and beyond, considering the profound impact that artificial intelligence could have on humanity. It delves into various potential scenarios and encourages readers to think deeply about the kind of future we want to create with AI. This book is valuable for exploring contemporary and future topics.
Focuses on the environmental sustainability aspect of circular business models, exploring how they can contribute to reducing waste, pollution, and resource depletion.
Provides a high-level understanding of the key technologies driving digital transformation: cloud computing, big data, AI, and IoT. It uses real-world case studies to illustrate how these technologies are reshaping industries. This valuable resource for gaining a broad understanding of the 'why' behind digital transformation.
Explores the gendered aspects of circular economy, examining the roles of women in driving and implementing circular initiatives. It highlights the importance of diversity and inclusion in creating sustainable and equitable circular systems.
Provides a foundational understanding of data science and analytical thinking, essential components of many digital technologies. It is often used as a textbook and is highly relevant for those seeking to understand how data is used to drive decisions in the digital age. This book helps solidify understanding and useful reference.
Explores the intersection of Industry 4.0 technologies and the circular economy, examining how advancements like AI, IoT, and 3D printing can facilitate a wasteless future. It delves into contemporary topics and the potential for transformative change in waste management. This is relevant for advanced undergraduate students, graduate students, and professionals interested in technology and sustainability.
Provides an accessible explanation of the different approaches to machine learning and how they are shaping the world around us. It helps demystify AI and provides a good foundation for understanding this crucial digital technology. This book is good for gaining a broad understanding and solidifying knowledge.
This book, also by Lacy and Rutqvist, specifically highlights the economic benefits and opportunities presented by the circular economy. It provides a business-oriented perspective on how companies can generate value from adopting circular principles. This is particularly relevant for business students and working professionals.
Examines the challenges and opportunities for firms in translating theoretical circular models into practice. It discusses how companies can reshape their strategies based on circular economy principles. This useful resource for business students and professionals interested in strategic management in the context of the circular economy.
Uses data from internet searches to reveal surprising truths about human behavior and psychology. It's an engaging look at the power of big data to provide insights into society. This book offers a unique and accessible perspective on the applications of big data.
Explores the cognitive impact of the internet and digital media, raising questions about how our brains are being rewired by constant connectivity. It's a thought-provoking read on a contemporary issue related to digital technologies and their influence on human behavior. This book is valuable as additional reading.
Edited by the Ellen MacArthur Foundation, this collection of essays provides insights into the circular economy's potential to reshape businesses. It offers a comprehensive understanding of the principles and applications, making it a good resource for gaining a broad understanding, particularly for those interested in the business aspects.
This more technical book that dives into the challenges of building modern applications that handle large amounts of data. It's highly relevant for students and professionals who need to understand the underlying systems that power many digital technologies. helps deepen understanding and useful technical reference.
Provides a collection of case studies illustrating the transition from a linear to a circular economy across various sectors. It offers practical examples and highlights achievements from industry, agriculture, and more. This valuable resource for understanding real-world applications of the circular economy and is suitable for all audience levels.
This handbook specifically applies circular economy principles to the built environment. It provides practical guidance and case studies for reducing resource use in construction, fitting out, maintaining, and refurbishing buildings. This valuable resource for professionals and students in architecture, engineering, and construction.
Offers practical strategies for intentionally engaging with digital technologies to reduce their potentially negative impacts on focus and well-being. It addresses a contemporary concern about the pervasive nature of digital tools and provides actionable advice. This book is relevant for navigating the personal impact of digital technologies.
Provides a historical overview of the internet's development and its impact on society, politics, and media. It offers valuable context for understanding the evolution of digital technologies and their ongoing influence. This book is helpful for providing background knowledge.
Examines the potential for a future without waste by advancing circular economy principles. It includes case studies and insights for governments and policymakers advocating for circular approaches. This is relevant for students and professionals interested in policy and waste management in the context of the circular economy.
Offers a unique perspective on the circular economy by examining environmentalism and waste management in urban China. It provides insights into grassroots efforts and the complexities of implementing circularity in a specific socio-political context. This valuable resource for students and researchers interested in the social, political, and geographical aspects of the circular economy.
Explores how we can draw inspiration from nature's designs and processes to create sustainable solutions. While not exclusively about the circular economy, it provides a foundational perspective on closed-loop systems and resource efficiency, which are core to circularity. This is valuable for deepening understanding and is relevant for all audience levels.
Critically examines the role of digital technology within higher education. It explores the impact of digitization on teaching, learning, and the organization of universities. This book is particularly relevant for educators and those interested in the intersection of digital technologies and education.
Examines the economic benefits of circular business models, arguing that they can lead to increased profitability, reduced costs, and improved resilience. It provides a detailed analysis of the business case for circularity.

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