Leading Digital and Data Decision Making
Global Business Leadership and Management,
In this course, you will examine how data-driven decision making has implications for customer relationship management, privacy, security, and global government regulation that are shaping and are shaped by the democratization of information. This course examines big data analytics and business strategy, using visualization tools to improve decision making. More than an applied business statistics course, it is modernized to frame challenges in Industry 4.0 terms. From a marketing and customer relationship management perspective, you will learn the importance of the customer persona and buyer journey focused on how data transforms customer activities into insight. You will identify how to be a more effective diagnostic leader in a data-rich world, identifying opportunities to improve business performance.
What you'll learn
- Explore types of data and statistical methods utilized for making relevant business decisions
- Develop insights about how companies understand customers through a digital ecosystem of technology and analytics
- Observe how data visualizations improve decision making
- Evaluate ways that data-streaming sensors including (loT), artificial intelligence (AI), and augmented reality (AR) utilize data within organizations
- Build effective leadership decision making strategies for a data-rich world
Get a Reminder
Rating | Not enough ratings |
---|---|
Length | 8 weeks |
Effort | 18 - 20 hours per week |
Starts | On Demand (Start anytime) |
Cost | $299 |
From | ASUx, Arizona State University via edX |
Instructor | Patrick Lynch |
Download Videos | On all desktop and mobile devices |
Language | English |
Subjects | Business |
Tags | Business & Management |
Get a Reminder
Similar Courses
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Volunteer Movie Making Teacher $48k
Analyst- Decision Support $70k
Decision Support Analyst Trainee $71k
Decision Writer $87k
Tool and die-making /assembler $87k
Python Developer - eTrading Market Making $93k
Project Manager | Making Homes Affordable $99k
Software Engineer - Market Making $99k
Analyst, Decision Analytics $105k
Senior Software Engineer - Market Making $120k
Options Market Making Software Engineer Contractor $127k
Decision Support Developer $159k
Write a review
Your opinion matters. Tell us what you think.
Please login to leave a review
Rating | Not enough ratings |
---|---|
Length | 8 weeks |
Effort | 18 - 20 hours per week |
Starts | On Demand (Start anytime) |
Cost | $299 |
From | ASUx, Arizona State University via edX |
Instructor | Patrick Lynch |
Download Videos | On all desktop and mobile devices |
Language | English |
Subjects | Business |
Tags | Business & Management |
Similar Courses
Sorted by relevance
Like this course?
Here's what to do next:
- Save this course for later
- Get more details from the course provider
- Enroll in this course