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商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1))

在本課程中,我們會向大家介紹如何以(看起來像數學推導的)理論模型進行商管領域的學術研究,並且特別著重介紹在有多決策者的環境中,如何進行模型建構與分析,進而探討「誘因」的經濟與管理意涵。 本課程介紹本領域的核心研究工具「賽局理論」,透過原理的講解與案例的說明,讓大家瞭解賽局理論的基本概念以及在商管研究上的應用方式。我們會介紹許多案例,但案例只是我們用來介紹「研究方法」與原理的媒介,而不是主體。 修習本課程後,學習者將: 1.瞭解賽局理論的基本概念、應用方式與範疇。 2.瞭解理論研究在商管領域的意義。 3.能進行基本的具多決策者的商管領域理論研究。
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National Taiwan University

Rating 5.0 based on 2 ratings
Length 8 weeks
Starts Jul 6 (last week)
Cost $39
From National Taiwan University via Coursera
Instructor 孔令傑
Download Videos On all desktop and mobile devices
Language Chinese
Subjects Business Mathematics
Tags Business Math And Logic Business Strategy

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National Taiwan University

Rating 5.0 based on 2 ratings
Length 8 weeks
Starts Jul 6 (last week)
Cost $39
From National Taiwan University via Coursera
Instructor 孔令傑
Download Videos On all desktop and mobile devices
Language Chinese
Subjects Business Mathematics
Tags Business Math And Logic Business Strategy

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