Did you know that 70% of sales professionals fail to ask for the sale? This critical step is often overlooked, yet it's crucial for closing deals and achieving success in sales.
Read more
Did you know that 70% of sales professionals fail to ask for the sale? This critical step is often overlooked, yet it's crucial for closing deals and achieving success in sales.
Did you know that 70% of sales professionals fail to ask for the sale? This critical step is often overlooked, yet it's crucial for closing deals and achieving success in sales.
This short course is tailored for aspiring sales professionals and those looking to refine their sales skills to master fundamental selling techniques to start or increase their sales effectively. By completing this course, you'll gain the ability to understand the sales process deeply, engage in effective cold calling, overcome objections with confidence, and employ strategies that close deals – skills you can apply immediately in your professional life.
In this 3-hour long course, you will learn how to:
- Grasp the entire sales process, from lead generation to closing.
- Overcome objections with ease and maintain momentum in your sales conversations.
- Effectively use listening and questioning to uncover customer needs and present solutions that compel action.
What sets this course apart is its focus on practical, real-world techniques and strategies for sales success.
To excel in this course, no prior knowledge is required. However, a keen interest in developing sales skills will be beneficial.
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What's inside
Syllabus
How to Sell: An Overview of Fundamental Selling Techniques
"How to Sell: An Overview of Fundamental Selling Techniques" is an essential course for those looking to master the basics of the sales process. Instructor Jean Barnard, with a vast sales background, guides students through the foundational skills needed to succeed in sales. The course covers the entire sales process, from lead generation to closing deals, and emphasizes the importance of building rapport and effectively listening to customers. By the end of the course, participants will be proficient in cold calling, offering solutions, and closing sales with confidence, making it a crucial starting point for anyone aiming to excel in a sales career.
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Syllabus
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Activities
Brush Up on Sales Basics
Show steps
Review the core concepts of sales, including the sales process, prospecting techniques, and customer relationship management to refresh your knowledge and prepare for the course.
Show steps
-
Read textbook chapters or articles on sales basics.
-
Review notes or materials from previous sales courses or training programs.
-
Attend a webinar or online workshop on sales fundamentals.
Seek Guidance from Experienced Sales Leaders
Show steps
Connect with experienced sales leaders who can provide valuable insights, guidance, and support to help you navigate the challenges of a sales career and accelerate your professional growth.
Browse courses on
Leadership Development
Show steps
-
Identify and reach out to potential mentors in your industry.
-
Request mentorship and explain your goals and areas of interest.
-
Schedule regular meetings to discuss your progress and seek advice.
Volunteer at a Non-Profit Organization
Show steps
Engage in volunteer work at a non-profit organization to gain practical experience in customer interactions, communication, and problem-solving, which are transferable skills valuable in the sales profession.
Browse courses on
Community Involvement
Show steps
-
Identify non-profit organizations that align with your interests.
-
Contact the organization and inquire about volunteer opportunities.
-
Participate in volunteer activities, such as fundraising, event planning, or customer service.
Four other activities
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Show all seven activities
Practice Active Listening Techniques
Show steps
Enroll in an online course or watch video tutorials on active listening to master the art of effectively listening to customers, understanding their needs, and building rapport.
Browse courses on
Active Listening
Show steps
-
Enroll in an online course on active listening.
-
Watch video tutorials on active listening techniques.
-
Practice active listening skills in role-playing exercises with a partner or colleague.
Role-Play Sales Situations
Show steps
Engage in role-playing exercises to simulate real-world sales scenarios, practice objection handling, and refine your closing techniques to improve your confidence and effectiveness in sales conversations.
Browse courses on
Negotiation Skills
Show steps
-
Find a partner to role-play sales situations with.
-
Prepare different sales scenarios and customer profiles.
-
Practice role-playing the sales process, from opening to closing.
-
Analyze and discuss the role-playing sessions to identify areas for improvement.
Create a Sales Prospecting Plan
Show steps
Develop a comprehensive sales prospecting plan that outlines your target audience, research methods, and lead generation strategies to enhance your ability to identify and qualify potential customers.
Browse courses on
Lead Generation
Show steps
-
Define your ideal customer profile.
-
Research and identify potential leads using various channels.
-
Develop a system for qualifying and prioritizing leads.
-
Create a lead nurturing strategy to engage and convert prospects.
Mentor Aspiring Sales Professionals
Show steps
Share your sales knowledge and experience by mentoring aspiring sales professionals, providing guidance, support, and encouragement to help them develop their skills and achieve success in the field.
Browse courses on
Leadership Development
Show steps
-
Identify and connect with individuals who are interested in a career in sales.
-
Share your insights on the sales process, techniques, and strategies.
-
Provide feedback and support on their sales activities.
-
Encourage and motivate your mentees to reach their full potential.
Brush Up on Sales Basics
Show steps
Review the core concepts of sales, including the sales process, prospecting techniques, and customer relationship management to refresh your knowledge and prepare for the course.
Show steps
- Read textbook chapters or articles on sales basics.
- Review notes or materials from previous sales courses or training programs.
- Attend a webinar or online workshop on sales fundamentals.
Seek Guidance from Experienced Sales Leaders
Show steps
Connect with experienced sales leaders who can provide valuable insights, guidance, and support to help you navigate the challenges of a sales career and accelerate your professional growth.
Browse courses on
Leadership Development
Show steps
- Identify and reach out to potential mentors in your industry.
- Request mentorship and explain your goals and areas of interest.
- Schedule regular meetings to discuss your progress and seek advice.
Volunteer at a Non-Profit Organization
Show steps
Engage in volunteer work at a non-profit organization to gain practical experience in customer interactions, communication, and problem-solving, which are transferable skills valuable in the sales profession.
Browse courses on
Community Involvement
Show steps
- Identify non-profit organizations that align with your interests.
- Contact the organization and inquire about volunteer opportunities.
- Participate in volunteer activities, such as fundraising, event planning, or customer service.
Practice Active Listening Techniques
Show steps
Enroll in an online course or watch video tutorials on active listening to master the art of effectively listening to customers, understanding their needs, and building rapport.
Browse courses on
Active Listening
Show steps
- Enroll in an online course on active listening.
- Watch video tutorials on active listening techniques.
- Practice active listening skills in role-playing exercises with a partner or colleague.
Role-Play Sales Situations
Show steps
Engage in role-playing exercises to simulate real-world sales scenarios, practice objection handling, and refine your closing techniques to improve your confidence and effectiveness in sales conversations.
Browse courses on
Negotiation Skills
Show steps
- Find a partner to role-play sales situations with.
- Prepare different sales scenarios and customer profiles.
- Practice role-playing the sales process, from opening to closing.
- Analyze and discuss the role-playing sessions to identify areas for improvement.
Create a Sales Prospecting Plan
Show steps
Develop a comprehensive sales prospecting plan that outlines your target audience, research methods, and lead generation strategies to enhance your ability to identify and qualify potential customers.
Browse courses on
Lead Generation
Show steps
- Define your ideal customer profile.
- Research and identify potential leads using various channels.
- Develop a system for qualifying and prioritizing leads.
- Create a lead nurturing strategy to engage and convert prospects.
Mentor Aspiring Sales Professionals
Show steps
Share your sales knowledge and experience by mentoring aspiring sales professionals, providing guidance, support, and encouragement to help them develop their skills and achieve success in the field.
Browse courses on
Leadership Development
Show steps
- Identify and connect with individuals who are interested in a career in sales.
- Share your insights on the sales process, techniques, and strategies.
- Provide feedback and support on their sales activities.
- Encourage and motivate your mentees to reach their full potential.
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