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Google Analytics 4 (GA4) Certification. How to Pass the Exam

Anton Voroniuk and Anton Voroniuk Support

Elevate your digital marketing career. Dreaming of a powerful certificate on your resume? Our comprehensive Google Analytics 4 (GA4) Certification course is crafted for go-getters like you, ready to thrive in the dynamic digital landscape. Prove your skills, stand out, and gain a competitive edge in the job market. It’s not just a certification, but a vital addition to your achievements showcased on your resume, LinkedIn profile, and other professional profiles. Seize the opportunity to propel your career to new heightsdon't get left behind.

Read more

Elevate your digital marketing career. Dreaming of a powerful certificate on your resume? Our comprehensive Google Analytics 4 (GA4) Certification course is crafted for go-getters like you, ready to thrive in the dynamic digital landscape. Prove your skills, stand out, and gain a competitive edge in the job market. It’s not just a certification, but a vital addition to your achievements showcased on your resume, LinkedIn profile, and other professional profiles. Seize the opportunity to propel your career to new heightsdon't get left behind.

  • With over 15 years of experience in online marketing, our Webpromo Agency holds both Google Premier Partner and Facebook Marketing Partner statuses.

  • I've personally gained a vast amount of digital marketing qualifications and marketing certifications, including Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and more.

  • We've launched over 1,500 successful marketing strategies and campaigns, marking milestones in our extensive careers.

  • Join a community of over 500,000 digital marketing specialists worldwide who have enriched their skills in our online courses. Stay updated and empowered with free online events, blogs, and YouTube tutorials, exclusively tailored for the SkillsBooster community.

Lessons, ranging from 2 to 15 minutes, are designed for easy, enjoyable learning.

  • Materials: Interactive checklists, templates, and video tutorials, making the course both engaging and valuable.

  • Lifetime access to the course and all future updates, ensuring your skills are always up to date.

  • 24/7 Support: Got questions? I’m here to provide the answers you need. 

  • Complete the course and receive an Udemy certificate, a testament to your mastery of web analytics.

  • Transform your learning experience with the confidence of a 30-day money-back guarantee.

    Start your journey to success with our Google Analytics 4 Certification Course. Don’t miss out. Enroll now and unlock your potential.

    Enroll now

    What's inside

    Learning objectives

    • Master key terms and concepts to effortlessly pass the google analytics 4 certification exam
    • Understand ga4 settings to optimize data flow to your site
    • Utilize the power of tags and events for effective data collection
    • Learn to track important metrics like events, conversions, ltv, etc. for operational decisions
    • Navigate ga4’s user-friendly interface to create and interpret impactful reports and analyses
    • Gain insider tips and sample questions to effortlessly pass the certification test

    Syllabus

    Course Overview Google Analytics 4 Certification

    In this lecture, we will tell why you need to pass Google Analytics 4 (GA4) certification

    Read more

    In this lecture, we will tell you everything you need to know about the  Google Analytics 4 (GA4)  exam

    In this lecture, we will tell you a couple of life hacks in order to successfully pass the exam on the first try and get  Google Analytics 4 (GA4) certification

    A few tips for learning on the platform

    Getting Started with Google Analytics 4

    In this lecture, we will analyze the technical aspects of Google Analytics 4 (GA4)

    In this lecture, we will cover the process of creating a  Google Analytics 4 (GA4) account and property

    In this lecture, we will look at the tracking code for setting up Google Analytics 4 (GA4) on your site

    In this lecture, we will explore the steps to integrate Google Analytics 4 (GA4) into an existing Universal Analytics implementation

    In this lecture, we will look at Google Analytics 4 (GA4) for mobile apps for measurement

    In this lecture, we will take a detailed look at the admin panel and the important settings that need to be made in  Google Analytics 4 (GA4) immediately after creating the resource and installing it on the site

    In this lecture, we will talk about is deleting a Google Analytics 4 (GA4) account

    In this lecture, we will consider the power Property in Google Analytics 4 (GA4)

    In this lecture, we will understand what Google Analytics 4 (GA4) collects through the default implementation

    In this lecture, we will focus on critical settings that require immediate attention to ensure Google Analytics 4 (GA4) is performing optimally

    In this lecture, we will walk you through the step-by-step process of removing internal IP data from your Google Analytics 4 (GA4) reports, enhancing the accuracy and relevance of your analytics insights

    In this lecture, we will further look at the data filter in Google Analytics 4 (GA4), which will be permanent.

    In this lecture, we will learn how to load data from external sources into Google Analytics 4 (GA4)

    In this lecture, we will explain how Google Analytics 4 (GA4) tracks different users with your business

    The lecture will highlight the key distinctions between Google Analytics 3 and Google Analytics 4 (GA4)

    In this lecture, we will provide a concise overview of the key points of the chapter

    Quiz

    In this lecture, we will talk about Google Analytics 360, which is intended for large companies and organizations

    Tracking Events and Introduction to Audiences in Google Analytics 4

    In this lecture, we will delve into the concept of a business objective and key performance indicators

    In this lecture, we'll look at the relevant metrics to track in order to be successful in web analytics

    In this lecture, we will look at four types of events in Google Analytics 4 (GA4)

    In this lecture, we will discuss the main events in Google Analytics 4 (GA4) and what they mean

    In this lecture, we will focus on the Enhanced Measurement settings in Google Analytics 4 (GA4), explaining their features and how they can improve your data collection

    In this lecture we will discuss that Event parameters are an important part of Google Analytics 4 (GA4)

    In this lecture, we will discuss metrics and dimensions are the backbone of web analytics

    In this lecture, we will set up custom events using Google Tag Manager, enabling you to effectively track and analyze user interactions on your website

    In this lecture, we will create and register custom dimensions and metrics within the Google Analytics 4 (GA4) interface

    In this lecture, we will provide step-by-step guidance on setting up conversion tracking in Google Analytics 4 (GA4)

    In this lecture, we will explore the intricacies of Google Analytics 4 (GA4) Audiences, uncovering the steps involved in their creation and management

    In this lecture, we will look at the steps involved in creating an audience, using segments to refine audience parameters directly in the Google Analytics 4 (GA4) interface

    In this lecture, we will walk you step-by-step through the process of creating custom audiences in Google Analytics 4, offering hands-on information about the customization options available in the GA4 interface

    In this lecture, we will learn how to navigate and utilize recommended audience categories for optimized targeting and analysis

    In this lecture, we will look at the differences between audiences and segments in Google Analytics 4 (GA4)

    In this lecture, we will provide tips that can push you toward your goals

    Overview of Standard Reports and Explorations in Google Analytics 4

    In this lecture, we will get acquainted with the standard reports in Google Analytics 4 (GA4) and the main components

    In this lecture, we will look at how each report and interface navigation can be used in practice

    In this lecture, we will review Real-time reports in Google Analytics 4 (GA4), and immediate analytics that these reports provide

    In this lecture, we will delve into the distinction between User Acquisition and Traffic Acquisition in Google Analytics 4 (GA4)

    In this lecture, we will turn our attention to the Engagement Reports within Google Analytics 4 (GA4)

    In this lecture, we will dive into the Monetization Report in Google Analytics 4 (GA4)

    In this lecture, we will look at retention reports, user collection and technical data in Google Analytics 4 (GA4)

    In this lecture, we will provide you with an introduction to Exploration Reports in Google Analytics 4 (GA4)

    In this lecture, we will explain how the user interacts with our ads

    In this lecture, we will delve into the concept of Attribution Models in the context of Google Analytics 4

    In this lecture, we will explore key reports and features within GA4 that are relevant to advertising analysis

    Integrations of Google Analytics 4 with other tools

    In this lecture, we will look at the benefits of integrating Google Analytics 4 (GA4) with various tools

    In this lecture, we will talk about the Measurement Protocol feature in Google Analytics 4 (GA4)

    In this lecture, we will look at the process of integrating Google Ads with Google Analytics 4 for comprehensive tracking and analysis of your advertising campaigns

    In this lecture, we'll walk through the process of integrating Google Search Console with Google Analytics 4 to learn how to conveniently collect and view analytics data in one place

    In this lecture, we will talk about the free BigQuery integration that is available in GA4

    Life hacks and tips

    Useful tips at the end of the course

    How to leave a review for the course

    How to get a certificate

    Gain more digital marketing skills and share your achievements

    In this lecture, you will:

    • Get support in your career growth

    • Develop new knowledge and enhance your existing digital marketing skills


    Good to know

    Know what's good
    , what to watch for
    , and possible dealbreakers
    Examines the fundamentals of digital marketing through the lens of Google Analytics 4, which is critical knowledge for web analytics practitioners
    Led by marketing professionals with over 15 years of experience and industry credentials, Anton Voroniuk and his support team are recognized for their expertise in digital marketing
    The course's comprehensive focus on Google Analytics 4, which is the industry standard for web analytics, is highly relevant for digital marketing professionals
    Students will develop skills in tracking and analyzing key metrics, creating reports, and gaining insights, which are essential for optimizing digital marketing campaigns
    By offering sample questions and insider tips, the course provides practical support for students preparing for the Google Analytics 4 Certification Exam, enhancing their chances of success

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    Activities

    Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Google Analytics 4 (GA4) Certification. How to Pass the Exam with these activities:
    Review Google Analytics Key Concepts
    Refresh your understanding of the core concepts of Google Analytics to enhance your learning experience in this certification course.
    Browse courses on Google Analytics
    Show steps
    • Revisit the fundamentals of web analytics, including metrics, dimensions, and reporting.
    • Review the different types of Google Analytics accounts and properties.
    • Explore the Google Analytics interface and familiarize yourself with the key navigation elements.
    Curate a Collection of Google Analytics Resources
    Consolidate your learning materials by creating a collection of valuable resources, including articles, tutorials, videos, and case studies, to enhance your understanding of Google Analytics.
    Browse courses on Google Analytics
    Show steps
    • Search for and gather high-quality resources related to Google Analytics.
    • Organize your resources into a structured format, such as a document, spreadsheet, or online repository.
    • Share your compilation with other learners or industry professionals.
    Join a Google Analytics Study Group
    Connect with fellow learners by joining a Google Analytics study group to discuss concepts, share insights, and enhance your understanding through collaboration.
    Show steps
    • Find or start a study group with other students enrolled in similar Google Analytics courses.
    • Meet regularly to discuss course materials, ask questions, and work on projects together.
    • Share resources, insights, and experiences with your group members.
    Four other activities
    Expand to see all activities and additional details
    Show all seven activities
    Create Google Analytics Custom Reports
    Enhance your practical skills by creating custom reports in Google Analytics, allowing you to tailor your data analysis to specific business needs.
    Browse courses on Custom Reports
    Show steps
    • Identify the specific business questions you want to answer with your custom report.
    • Select the relevant metrics and dimensions for your report.
    • Customize the report layout and visualization to present the data effectively.
    Develop a Google Analytics Dashboard
    Apply your skills by creating a customized Google Analytics dashboard to monitor key website metrics and insights relevant to your specific business goals.
    Browse courses on Google Analytics
    Show steps
    • Identify the key metrics and insights you want to track on your dashboard.
    • Design the layout and visualization of your dashboard for optimal usability.
    • Configure widgets and reports in Google Analytics to populate your dashboard with relevant data.
    • Continuously monitor and update your dashboard to ensure it remains relevant and effective.
    Participate in Google Analytics Challenges
    Test your skills and knowledge by participating in Google Analytics challenges or competitions, allowing you to engage in friendly rivalry and receive feedback on your abilities.
    Browse courses on Google Analytics
    Show steps
    • Identify relevant Google Analytics challenges or competitions.
    • Prepare for the challenge by reviewing course materials and practicing your skills.
    • Participate in the challenge or competition and submit your work.
    • Reflect on your performance and identify areas for improvement.
    Explore Google Analytics Advanced Features
    Expand your knowledge by exploring advanced features of Google Analytics, such as segments, filters, and calculated metrics, to gain deeper insights from your data.
    Browse courses on Google Analytics
    Show steps
    • Utilize segments to analyze specific subsets of your website traffic.
    • Apply filters to refine your data and exclude unwanted information.
    • Create calculated metrics to derive new insights and metrics from existing data.

    Career center

    Learners who complete Google Analytics 4 (GA4) Certification. How to Pass the Exam will develop knowledge and skills that may be useful to these careers:

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