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Matthew Manus, PE, PMP

If you've always wanted to:

  • Learn how to wholesale if you're first getting started

  • Graduate from running your wholesale business as a hobby or side-hustle

  • Generate more leads for your operation

  • Learn how to work smart and stand out from the competition

  • Grasp the mindset needed to succeed in this business

  • Receive an easy to follow blueprint anyone can act upon

Then this course is for you. In this 23 Module Program, I've included everything you need to know including:

Read more

If you've always wanted to:

  • Learn how to wholesale if you're first getting started

  • Graduate from running your wholesale business as a hobby or side-hustle

  • Generate more leads for your operation

  • Learn how to work smart and stand out from the competition

  • Grasp the mindset needed to succeed in this business

  • Receive an easy to follow blueprint anyone can act upon

Then this course is for you. In this 23 Module Program, I've included everything you need to know including:

  • Learn how to build a successful wholesale operation from the ground up

  • Develop a deep understanding of lead generation and marketing techniques to keep your funnel full

  • Understand how to handle appointments and handle negotiation to get the contract like a boss

  • Learn how to estimate repairs, run comps, and put out quality deals for your buyers

  • Develop methods for finding true cash buyers for your wholesale deals (while weeding out the tirekickers)

  • Learn how to navigate the closing process and GET PAID.

  • Agenda

  • Getting Started

    1. Intro to real estate

    2. What is wholesaling?

    3. Ethics and law

      1. Real estate license debate

      2. Current events - reform

    4. Business Formation

      1. Sole Proprietor

      2. Limited Liability Company

      3. Banking

      4. Business Credit

      5. Book-keeping

      6. Employees vs 1099 (Independent Contractors)

    5. Financial Literacy

      1. Assets vs Liabilities

      2. Cashflow Quadrant

      3. Good & Bad Debt

      4. Taxes

      5. Mentality

      6. Systems

      7. Freedom

      8. Summary

    6. Getting up and going

    7. Your team (External)

      1. Realtors

      2. Attorney - Title Company

      3. Contractors

      4. Virtual Assistants

      5. Mentors

    8. Education

    9. Software

    10. Mindset

      1. Become self sufficient

      2. Say bye to perfectionism

      3. The grind

      4. Rejection

      5. Stay in your lane

      6. Learn to be consistent

      7. Get comfortable being uncomfortable

      8. Face your fears

      9. Don’t assume anything

      10. Keep your guard up

      11. Learn to say no

      12. This is a business...treat it that way

      13. Take massive action

  • Property Research

    1. Tax Assessor Site

    2. Property Cards

    3. GIS (Geographic Information System)

    4. Construction Permits

    5. Code Enforcement

    6. Register of Deeds (for deed states)

    7. Floodplains

    8. Old MLS Listings

    9. Planning / Zoning Dept

    10. Municipality Water / Sewer

    11. Explore

  • Understanding your Market

    1. Trendy areas

    2. Rural areas

    3. Suburban areas

    4. Vacation / Airbnb areas

    5. Rental areas

    6. Transitioning areas

    7. Commercial / Other

  • Marketing

    1. Your funnel

    2. Lists

      1. List types

      2. Where to get lists

      3. Stacking lists

    3. Outbound Channels

      1. RVM

      2. Mass Text

      3. Direct Mail

      4. Door knocking

      5. Email

      6. Cold calling

    4. Inbound Channels

      1. Facebooks Ads

      2. Facebook groups

      3. Pay per click

      4. Website / SEO

      5. Referrals

      6. Craigslist

      7. Bandit Signs

      8. Office Phone

      9. Radio

      10. Television

    5. Skip tracing

    6. Follow-up

    7. Personal vs corporate properties

    8. MLS Properties

    9. Tips

  • Lead Management

    1. CRM

    2. Integrations

  • Appointments

    1. What to bring

    2. Dressing the part

    3. Arrival

    4. Intro

    5. Rapport scan

    6. Mirroring the seller

    7. Pain points

    8. Qualifying

  • Inspection

    1. Photos

    2. What to look for

    3. Measurements

  • Repair Estimate

    1. Estimating

    2. Contractors & Rehabbers

    3. Underestimating

    4. Photos & Video

  • Comps

    1. Overview

    2. Criteria

    3. Sales data

    4. Rehab Comps

    5. Rental Comps

    6. Whole-tail Comps

    7. Land Comps

    8. Tips

    9. Aggressive comps

    10. Using realtors

  • Purchase Contract

    1. Your offer to purchase contract

    2. Knowing your contract in & out

    3. Contingencies

    4. Closing Costs

    5. As-is condition

    6. Amendments

      1. Closing date

      2. Due diligence

      3. Purchase amount

    7. Additional Provisions

    8. Assignment Language

  • Offers

    1. Determining purchase amount

    2. Due diligence period & fee

    3. Earnest money deposit

    4. Closing date timeline

    5. Contingencies

    6. Offer expiration date

    7. Good deals aren’t found - they are made - multiple offers

      1. Subject To

      2. Owner Finance

      3. Cash

      4. Lease option

    8. Sending the offer

      1. Methods

      2. Warning

      3. Offer Follow-up

  • Negotiation

    1. Emphasis

    2. Negotiable Terms

    3. Boxing the objection

    4. Give and take

    5. Negotiation lines

    6. Listening lines

    7. Presentation

    8. Talking numbers

  • Signing the contract

    1. Signing

    2. Who signs?

    3. Seller attorney review

    4. Send contract to attorney / title

    5. Open escrow & title search

    6. Summary

  • Managing sellers (post contract)

    1. Access

    2. Open house

    3. Communication

    4. Dealing with seller attorneys

    5. Managing expectations

    6. Paperwork

    7. Keeping momentum

    8. Move out date & clean out

    9. Rent back issues

    10. Property disclosures

  • Finding Buyers

    1. Methods

      1. Craigslist

      2. REIA

      3. Facebook groups

      4. Lookup local sales

      5. Use local secretary of state to find property info

      6. Realtors

        1. Bringing “retail” buyers

        2. Listing on MLS

      7. Direct Mail

      8. Bandit signs

    2. Buyer list - big vs small

  • Marketing to buyers

    1. Methods

    2. Key components

    3. Fine print

    4. Tips

  • Managing Buyers

    1. Meeting buyers at property

    2. Open house

    3. Listening to feedback

    4. Low ball offers

    5. Utilities

  • Securing your buyer

    1. Qualifying

      1. Proof of funds

      2. References

      3. Local

      4. Own other real estate in the area

      5. Active in local REI social media groups

    2. Buyer or wholesaler?

    3. Disclosure

    4. Controlling the deal

      1. Assignment vs double close control

      2. Honest buyers

      3. Point of contact

      4. Memorandum of Purchase Agreement

    5. Common mistakes

    6. You’ve found a buyer, what’s next?

    7. Assigning your contract to the buyer

      1. Agreement outline

      2. Protecting yourself

      3. What if buyer asks to see contract?

      4. Process

    8. Double closing with your buyer

      1. Overview

      2. Closing costs

      3. Who’s contract?

      4. Important contract items

      5. Process

      6. Transaction details

    9. Funding

      1. Cash buyer

      2. Hard Money

      3. Bank financing

    10. Due diligence

    11. Earnest Money

    12. Buyer challenges

      1. Funding falling through

  • Getting to closing

    1. Title search / issues

    2. Liens & Judgments

    3. Assisting sellers

      1. Printing & scanning on their behalf

      2. Mobile notaries & UPS Store

      3. Seller info form

    4. Leading up to closing

      1. Scheduling closing date

      2. Reviewing HUD for approval

      3. Understanding the HUD

    5. Closing day

      1. Wiring funds

      2. Recording the deed

      3. Getting keys

    6. Getting paid

      1. On HUD

      2. Outside HUD

    7. Process

      1. Steps

      2. Congratulations.

  • Business Management

    1. Scaling through personnel

    2. Money management

    3. Systems

    4. KPIs

    5. Books for growth

  • Examples

    1. Filing LLC

    2. Filing EIN

    3. Business Lookup (SOS)

    4. Deeds

      1. Types of deeds

    5. Deed of Trusts

      1. Back-calculating balance owed / monthly payment

      2. Self-directed IRAs - Finding Buyers & Private Lenders

    6. HUD Overview: Assignment

    7. HUD Overview: Double Closing

    8. Filling out offers

    9. Preliminary title search basics

      1. Mortgage

      2. Liens

        1. IRS

        2. Mechanic’s (contractors)

        3. Medical debt

      3. Taxes

      4. Code enforcement violations

    10. Propstream

    11. Email Blast Template

  • Toolbox

    1. Files

      1. Rehab deal calculator

      2. Rental deal calculator

      3. Land deal calculator

      4. Repair estimator

      5. Rehab comp calculator

      6. Rental comp calculator

      7. Wholesale process checklist

      8. Mortgage Estimator

      9. KPI calculator

      10. Rental valuation calculator

      11. Reference list

      12. Feedback & affiliate info

    2. Extra Inspection Crash Course

    3. Course Conclusion

  • Enroll now

    What's inside

    Learning objectives

    • Learn how to wholesale if you're first getting started
    • Graduate from running your wholesale business as a hobby or side-hustle
    • Generate more leads for your operation
    • Learn how to work smart and stand out from the competition
    • Grasp the mindset needed to succeed in this business
    • Receive an easy to follow blueprint anyone can act upon

    Syllabus

    Introduction
    Offers
    Course Syllabus
    Understand the basics of real estate investing & benefits of wholesaling
    Read more

    Traffic lights

    Read about what's good
    what should give you pause
    and possible dealbreakers
    Provides a blueprint for building a wholesale operation, covering lead generation, marketing, and negotiation techniques, which are essential for success
    Explores various marketing channels, including Facebook ads, pay-per-click, and website SEO, offering a comprehensive approach to reaching potential sellers
    Covers the legal and ethical considerations of wholesaling, including the real estate license debate and current reform events, which is crucial for operating responsibly
    Includes guidance on business formation, covering sole proprietorships, LLCs, banking, and bookkeeping, which are foundational for establishing a legitimate business
    Teaches how to estimate repairs, run comps, and present quality deals to buyers, which are core skills for profitability in wholesaling
    Requires learners to navigate legal documents such as purchase contracts and deeds of trust, which may require additional research and consultation with legal professionals

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    Reviews summary

    Comprehensive real estate wholesaling blueprint

    Due to the absence of actual review data, a summary reflecting learner feedback cannot be accurately generated. This response is structured to demonstrate the expected output format if review data were available. The course description indicates it provides a detailed, 23-module program covering everything from getting started in real estate wholesaling, including business formation and mindset, to property research, marketing, lead management, appointments, repair estimation, comps, contracts, negotiation, finding and managing buyers, closing deals, and business management. It aims to provide a step-by-step blueprint for success in wholesaling.
    Success depends heavily on taking consistent action.
    "If reviews were available, this section would contain comments emphasizing the need for hard work and persistence."
    "Reviewers might note that the course provides knowledge but execution requires significant personal effort."
    "Comments about facing rejection or the 'grind' mentioned in the syllabus would be relevant."
    Includes calculators, templates, and walkthroughs.
    "Excerpts praising the utility of specific files like the deal calculators or process checklists."
    "Comments on the helpfulness of the video walkthroughs for filing LLCs, understanding HUDs, etc."
    "Reviewers might appreciate the practical resources provided in the 'Toolbox' module."
    Provides practical steps and a clear blueprint.
    "Excerpts would show how learners found the steps easy to follow or immediately applicable."
    "Quotes about using the provided calculators, templates, or checklists would fit here."
    "Learners might mention specific marketing or negotiation tactics they successfully implemented."
    Covers all stages of the wholesaling process.
    "If I had access to review data, I would include excerpts mentioning the breadth of topics covered, from finding leads to closing deals."
    "Comments highlighting the detailed coverage of specific steps like comps, contracts, or negotiations would be included here."
    "Reviewers might praise the inclusion of sections on mindset, business formation, or legal/ethical considerations."

    Activities

    Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in The Wholesale Machine with these activities:
    Review Real Estate Investing Basics
    Reinforce your understanding of fundamental real estate investing principles before diving into wholesaling strategies.
    Browse courses on Real Estate Investing
    Show steps
    • Review key concepts like ROI, cap rate, and cash flow.
    • Research different real estate investment strategies.
    • Take a practice quiz on real estate terminology.
    Read 'Rich Dad Poor Dad'
    Develop a strong financial foundation by understanding the principles of asset acquisition and wealth building.
    View CASHFLOW Quadrant on Amazon
    Show steps
    • Read the book and take notes on key concepts.
    • Reflect on how the principles apply to real estate wholesaling.
    • Discuss the book's concepts with other students.
    Build a Wholesaling Business Plan
    Create a comprehensive business plan to guide your wholesaling activities and ensure a structured approach.
    Show steps
    • Define your target market and geographic area.
    • Outline your marketing strategies for lead generation.
    • Develop a financial model with projected income and expenses.
    • Establish key performance indicators (KPIs) to track progress.
    Four other activities
    Expand to see all activities and additional details
    Show all seven activities
    Analyze Real Estate Comps
    Sharpen your ability to quickly and accurately assess property values by practicing comparative market analysis.
    Show steps
    • Find recent sales data for similar properties in your target area.
    • Adjust prices based on differences in size, condition, and features.
    • Calculate a range of potential values for a subject property.
    Create a Marketing Campaign
    Develop a marketing campaign to attract motivated sellers, applying the lead generation techniques learned in the course.
    Show steps
    • Identify your target audience and their pain points.
    • Choose appropriate marketing channels (e.g., direct mail, online ads).
    • Craft compelling messaging that resonates with sellers.
    • Track the results of your campaign and make adjustments as needed.
    Attend Local Real Estate Meetups
    Expand your network and learn from experienced investors by attending local real estate meetups and events.
    Show steps
    • Research local real estate investing groups and events.
    • Prepare an elevator pitch to introduce yourself and your business.
    • Connect with other investors and build relationships.
    • Follow up with contacts after the event.
    Tutor New Wholesalers
    Solidify your understanding by mentoring new wholesalers and sharing your knowledge and experience.
    Show steps
    • Offer to help new wholesalers with specific tasks.
    • Answer questions and provide guidance.
    • Share your insights and lessons learned.

    Career center

    Learners who complete The Wholesale Machine will develop knowledge and skills that may be useful to these careers:
    Real Estate Wholesaler
    A real estate wholesaler identifies properties for sale, secures them under contract, and then assigns that contract to an end buyer for a profit, without ever taking ownership of the property. This course, with its comprehensive 23-module program, is ideal for aspiring real estate wholesalers. It covers essential topics such as building a wholesale operation, lead generation, negotiation, estimating repairs, and finding cash buyers. In particular, the course's modules on property research, marketing, and contract negotiation directly translate into the day-to-day responsibilities of a real estate wholesaler, offering a streamlined path to success.
    Real Estate Investor
    A real estate investor purchases properties with the goal of generating income or profit. This course is beneficial for those looking to understand the real estate market as it includes modules on property research, market analysis, and financial literacy. The course covers critical areas like understanding different property types, estimating repairs, and analyzing comparable sales, which forms a foundation for making informed investment choices. Furthermore, the course includes business management and financial literacy modules that help in developing a robust strategy for a successful real estate investment venture.
    Property Acquisition Specialist
    A property acquisition specialist is responsible for finding and securing properties for investment or development. This course provides strong preparation for such a role, as it emphasizes lead generation techniques and effective negotiation strategies. The course covers essential aspects of property research, market analysis, and contract management. This can help a property acquisition specialist find and close deals effectively. The detailed walkthroughs on filling out offers, and understanding contracts make this course particularly pertinent to property acquisition.
    Lead Generation Specialist
    A lead generation specialist focuses on identifying and attracting potential customers or clients. This course includes a significant amount of content on marketing and lead generation strategies, making it highly relevant. The course teaches how to build a marketing funnel, use various outbound and inbound marketing channels, and manage leads. The course is particularly useful as it covers skip tracing techniques and follow up procedures. These skills are essential for a lead generation specialist to generate consistent and quality leads.
    Entrepreneur
    An entrepreneur starts, organizes, and manages a business, typically involving risk. This course provides a foundation for a real estate entrepreneur, by detailing the steps to build a wholesale business. It includes the formation of a business, as well as the mindset and systems required to be successful. The course provides the structure, and may help someone beginning their career as an entrepreneur. It covers topics like financial literacy, lead generation, and negotiation strategies, all of which are critical to an entrepreneur's success.
    Negotiation Specialist
    A negotiation specialist is skilled in facilitating agreements between parties. This course is extremely relevant as it includes a full module on negotiation. The course teaches tactics such as objection handling, give and take, and the presentation of offers. In particular, the course's focus on closing deals and getting contracts signed makes it a strong starting point for someone looking to enter this profession. The course provides a framework for effective negotiation in the real estate context that can be extrapolated to other fields.
    Real Estate Agent
    A real estate agent assists clients in buying, selling, or renting properties. While the primary focus of this course is wholesaling, the insights into property valuation, market analysis, and the negotiation process can be beneficial for aspiring agents. The course's modules covering property research, understanding different market areas, and negotiation strategies offer a practical understanding of the real estate landscape. This knowledge helps a real estate agent to better advise their clients and build a successful business. The course can serve as an entry point into the industry before specializing.
    Business Owner
    A business owner manages all aspects of a company's operations. This course has a section on business management that may be helpful to a business owner. The course guides on starting a real estate company, and may give insights into general business principles. This includes topics like hiring, scaling and financial management. The course also emphasizes the importance of systems and consistent action, providing a foundation for a business owner to build and manage a successful operation.
    Real Estate Consultant
    A real estate consultant provides expert advice to clients on property-related matters. This course may be useful for someone wishing to pursue this career, as it offers a strong foundation in multiple facets of real estate including marketing, negotiation, and market understanding. The course covers key areas like property research and financial literacy. This can be beneficial when advising clients on purchase, market trends, or investment strategies. The business management section of this course may further serve to develop a consultant's operations.
    Contract Negotiator
    A contract negotiator specializes in drafting, reviewing, and negotiating contracts to secure favorable terms for their organization. This course has a module on purchase contracts, and how to navigate them. It includes specific training on the clauses of a contract, contingencies, closing costs, and amendments. It details how to develop offers and assign contracts. This course provides an introduction, and may help one who seeks to pursue a career as a contract negotiator. The course offers relevant insights into the details of a real estate contract.
    Real Estate Marketing Manager
    A real estate marketing manager develops and executes strategies to promote real estate services or properties. This course provides an overview of marketing strategies, which may be useful for a marketing manager. It details inbound and outbound marketing channels, and how to generate consistent leads through marketing. The course also delves into areas like personal versus corporate properties and MLS properties. The course may help a marketing manager better understand the real estate customer base and develop effective marketing campaigns.
    Business Development Manager
    A business development manager focuses on growing a company's business through new partnerships or strategies. This course has a module on business management that may be useful for a business development manager. It covers hiring, scaling, and reinvestment techniques. The course's broader focus on lead generation, market understanding, and negotiation techniques could also provide a strong foundation. This may help a business development manager gain a holistic understanding of the business ecosystem.
    Financial Analyst
    A financial analyst evaluates financial data to advise on investment decisions. This course may be helpful for a financial analyst working in real estate, as it focuses on how to calculate repair estimates, understand comparable property values and the overall market. The course includes financial literacy, and may help a financial analyst seeking to understand the real estate market. The modules on comps and deal analysis provide important tools for evaluating real estate opportunities.
    Sales Representative
    A sales representative is responsible for selling products or services to customers. This course may be beneficial for someone entering sales due to its emphasis on lead generation, appointment management, and negotiation. The course's focus on understanding customer needs, building relationships, and closing deals may help a sales representative become more effective in their role. The specific tactics taught within the course might not all be applicable, but the general principles of sales are relevant.
    Property Manager
    A property manager oversees the daily operations of a real estate property, including tenant relations and maintenance. While the focus of this course is not on property management, it does provide a strong foundation in the real estate market. The course covers property research, market analysis and understanding contracts. This knowledge may be useful in a career as a property manager. The skills taught in modules such as inspection and managing paperwork may be particularly useful.

    Reading list

    We've selected one books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in The Wholesale Machine.
    Provides a foundational understanding of financial literacy and the mindset required for successful investing. It emphasizes the importance of assets versus liabilities and building wealth through real estate and other investments. While not specific to wholesaling, it establishes a crucial base for understanding financial concepts discussed in the course. It is commonly recommended as an introductory text for aspiring investors.

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