About this Professional Certificate
Organizations are pressured to become digital enterprises for good reason. Today every company is a technology company at its core. Only through integrated information technology systems designed for business analytics can companies sense and respond to changing market demands.
Business agility demands a digital enterprise.
Digital technologies have the potential to transform organizations into lean, agile businesses that are strongly focused on their customers. But, just introducing digital technologies into an enterprise is not enough. Without the right organizational culture, business processes, and active people training, you will not realize the full value of digital technologies.
In this program, we help you see the dynamic capabilities of your organization. Using the fitness landscape model we help managers see where they are in relation to other organizations and how to reconfigure their dynamic capabilities to move higher up the competitive fitness landscape.
These “dynamic capabilities” include both the social and the digital - how we work and the technologies that support it.. Terabytes of processing and machine learning won’t be the solution to your business problems on their own. As companies pursue big data and cloud computing strategies to improve their decision making with actionable insights - the technologies will change. To truly sustainably improve the customer experience and achieve the competitive advantage that the power of data promises, you need the social technologies and processes that are able to adapt along with your data strategy.
This ability to reconfigure and deploy new capabilities within the organization by creating, extending, or modifying the existing resources is a “dynamic capability.” With the speed of technology disruption, business leaders must enable their company to adapt.
This certificate will also teach you about how to discover data sources in your company, and leverage those structured and unstructured data to improve your whole business. From supply chain sourcing to marketing and delivery.
These lessons will help you make the right choices about digital transformation to make your organization better fulfill its mission and delight customers. To get there you must first understand the vision of a digital enterprise, what it looks like, how it operates, and why it’s so powerful in delivering results.
What you'll learn
- Vision - What does a Digital Enterprise look like? How does it work?
- Roadmap - How do we get there? What’s the pathway to change?
- Process - What can we do with the data? New processes? New values?
- Communication – How can we lead digital teams at scale?
- Culture - How can we prepare the organization, the employees, and the leadership for optimizing digital technologies and processes?
From | The University of Maryland, College Park, University System of Maryland via edX |
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Hours | 48 |
Instructor | Bill Brantley |
Language | English |
Subjects | Data Science |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).
Enterprise Promotions $48k
Enterprise Coder 1 $54k
Enterprise Representative $70k
Digital Marketing Manager - Enterprise Platform $91k
Enterprise Tech $91k
Enterprise Desk $100k
Enterprise Support 2 $112k
Enterprise Instructor $124k
Enterprise IT $147k
Enterprise IT Compliance $154k
Enterprise Technologies $156k
Enterprise Architect - Enterprise Infrastructure Architecture $264k
Courses in this Professional Certificate
Listed in the order in which they should be taken
Starts | Course Information | |
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On Demand |
Introduction to Transforming with Data Analytics and the Digital Organization Every modern organization is a digital organization or will rapidly become digital. Artificial intelligence, Google/Amazon/Facebook/Uber, and big data have dramatically raised... edX | The University of Maryland, College Park, University System of Maryland |
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On Demand |
Effecting Digital Transformation with Data Analytics Projects Champions of digital transformation have many data technologies to choose from: Artificial intelligence Machine learning Cloud computing Digitization Predictive... edX | The University of Maryland, College Park, University System of Maryland |
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On Demand |
Making Evidence-Based Strategic Decisions What makes a good business decision? How can we combine effective data analytics and feed robust foresight and scenario planning processes? We need to rethink the organization,... edX | The University of Maryland, College Park, University System of Maryland |
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On Demand |
Storytelling and Persuading using Data and Digital Technologies Decisions made by humans are rarely made by data alone. Human decision-makers have cognitive biases, are affected by emotions, and make conceptual leaps beyond what the data may... edX | The University of Maryland, College Park, University System of Maryland |
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From | The University of Maryland, College Park, University System of Maryland via edX |
---|---|
Hours | 48 |
Instructor | Bill Brantley |
Language | English |
Subjects | Data Science |
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).
Enterprise Promotions $48k
Enterprise Coder 1 $54k
Enterprise Representative $70k
Digital Marketing Manager - Enterprise Platform $91k
Enterprise Tech $91k
Enterprise Desk $100k
Enterprise Support 2 $112k
Enterprise Instructor $124k
Enterprise IT $147k
Enterprise IT Compliance $154k
Enterprise Technologies $156k
Enterprise Architect - Enterprise Infrastructure Architecture $264k
Similar Courses
Sorted by relevance