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Business Analytics and Digital Media

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Business Technology Management,

The explosion in digital media - web, social and now mobile - represents a departure from how things were like in the last century. This proliferation of digital media is both a threat and an opportunity for many businesses. Business Analytics can be leveraged to process data, sentiment, buzz, contacts, context and other aspects of business interest in real time, for business performance and impact. The course picks and uses use-cases from a variety of industries and geographies, to showcase the potential and impact that business analytics done properly (or not) can have on business performance.
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Rating 3.7 based on 46 ratings
Length 5 weeks
Starts Jun 28 (150 weeks ago)
Cost $79
From Indian School of Business via Coursera
Instructor Sudhir Voleti
Download Videos On all desktop and mobile devices
Language English
Subjects Data Science Business
Tags Data Science Data Analysis Business Leadership And Management

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What people are saying

course for

This is a very interesting course for the intellect who are always curious to learn more based on data points.

Very good course for working professional.

Awesome course for beginners in business analytics and specially is provides good insight about social media marketing.

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not good

ISB is an overrated intitution and their faculty and courses are not good The structure of the course was not good.

The quality of questions was also not good at all.

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Instructor of Digital Media $43k

Digital Media Production $43k

Digital Media Expert $50k

Coordinator - Digital Media $53k

Digital Brand Media $70k

Media Planner, Digital $72k

Media and Digital Communications $80k

Digital Media Services $82k

Digital Social Media $90k

Media Buyer - Digital $100k

Digital Media Management $105k

Partner, Digital Media $118k

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Rating 3.7 based on 46 ratings
Length 5 weeks
Starts Jun 28 (150 weeks ago)
Cost $79
From Indian School of Business via Coursera
Instructor Sudhir Voleti
Download Videos On all desktop and mobile devices
Language English
Subjects Data Science Business
Tags Data Science Data Analysis Business Leadership And Management

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