Driving Value from Data

We explore the ways in which people drive value from data so that you can start to identify the opportunities within your own organisation. We also introduce the course workbook that highlights the various dimensions you need to consider to increase your likelihood of success. We explore a couple of case studies so that you can learn from practitioners and apply their experiences to your emerging data strategy and data opportunity list. We also introduce the data analytics maturity model, allowing you to map where you are today and where you need to get to to release the value of your opportunities identified so far. We build upon the data analytics assessment and introduce the full data maturity matrix that looks at what, beyond the data, is needed for success. We bring this to life by learning from the experience of recognised industry leaders so that your actions are realistic, pragmatic and informed by their experiences. In line with the main goal of this course to give you the confidence to start adding value through better use of data, this final week will focus on execution. 3 themes run through this section: Value - overcoming challenges by focusing on the business value; Leadership - overcome inertia by appointing an accountable person to lead the change; Foundations - overcome that lack of assets and skill by taking small steps with partners. Most FutureLearn courses run multiple times. Every run of a course has a set start date but you can join it and work through it after it starts. Find out more This is a course for leaders, for those of you setting up data capabilities for the 1st time, or those of you taking steps to the next level of data maturity. This is for you if you are the one leading the change to make your organisation more data savvy. The target learners are: The main goal of this course is to give you the confidence to start adding value through better use of data. You can use the hashtag #FLValueFromData to talk about this course on social media.

• Week 1 - Driving value from data
• Week 2 - Case studies and data analytics maturity assessment
• Week 3 - Fully data maturity assessment
• Week 4. Execution
• Individuals who are directly or indirectly accountable for driving value in their organisations.
• Small to medium size business owners who want to drive more value from the information they already have.
• Data professionals who are struggling to get business buy-in to driving value from data.