Shane Snow on Storytelling
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Become a Public Relations Specialist,
Storytelling is a powerful way to make people care about products, brands, and causes. It can facilitate sales, marketing, presentations, and about any other task that requires a human connection. LinkedIn Influencer and best-selling business author Shane Snow shares his approach to crafting compelling stories. Learn how to make people care with personal stories, brand stories, or any other kind of story—using the core elements of narrative and established storytelling frameworks. Find out how to maximize connections with your audience and create a culture of storytelling throughout your organization.
Contents:
- Introduction
- 1. Why Stories Matter and Why They Work
- 2. Elements of Effective Storytelling
- 3. Improving Your Work Through Storytelling
- 4. Building and Moving Audiences
- 5. Honing Your Storytelling Chops
- Conclusion
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| Rating | Not enough ratings |
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| Length | 1h 13m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Shane Snow |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Personal Development Business |
| Tags | Communication Business Business Skills B2C Marketing Content Marketing Brand Management Public Speaking Storytelling |
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 13m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Shane Snow |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Personal Development Business |
| Tags | Communication Business Business Skills B2C Marketing Content Marketing Brand Management Public Speaking Storytelling |
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