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Unsupervised Machine Learning for Customer Market Segmentation

In this hands-on guided project, we will train unsupervised machine learning algorithms to perform customer market segmentation. Market segmentation is crucial for marketers since it enables them to launch targeted ad marketing campaigns that are tailored to customer's specific needs. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Length 2 weeks
Effort 1 hour
Starts Jul 10 (45 weeks ago)
Cost $9
From Coursera Project Network via Coursera
Instructor Ryan Ahmed
Download Videos On all desktop and mobile devices
Language English
Subjects Programming Data Science
Tags Computer Science Data Science Software Development Machine Learning

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Market Researcher, North America, Airline Market $50k

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CRM Marketing Manager, Targeting (Customer Segmentation) - macys.com $80k

Market Leader 6 $81k

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Unit Manager of Marketing Research, Modeling, and Segmentation $98k

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Rating Not enough ratings
Length 2 weeks
Effort 1 hour
Starts Jul 10 (45 weeks ago)
Cost $9
From Coursera Project Network via Coursera
Instructor Ryan Ahmed
Download Videos On all desktop and mobile devices
Language English
Subjects Programming Data Science
Tags Computer Science Data Science Software Development Machine Learning

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