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Andrew Ng, Dmitry Dagaev, Joe A. Bradley, Madhu Viswanathan, Marcelo Bucheli, Carlos J. Torelli, Patricia Werhane, and Andrew Allen
Learning Outcomes for the Specialization: Upon completion of this specialization, you will be able to: Understand how businesses function in the global marketplace. Make ethical decisions to run a responsible business in the global marketplace. Understand...
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Learning Outcomes for the Specialization: Upon completion of this specialization, you will be able to: Understand how businesses function in the global marketplace. Make ethical decisions to run a responsible business in the global marketplace. Understand the role of business in addressing global challenges such as poverty and the environment. Understand how business can pursue opportunities and confront challenges in the complex global marketplace.
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What's inside

Six courses

Global Strategy I: How The Global Economy Works

Starting in the late 1990s, “globalization” became a buzzword to describe the apparent integration of markets in the world economy. This course seeks to help you understand the forces of globalization and how cross-cultural management is becoming more and more critical in today’s global economy.

Sustainable Business Enterprises

This course explores challenges and opportunities in environmental sustainability for businesses. Topics include unsustainable consumption, sustainable product design, and sustainable value chains. Students will learn to analyze sustainability issues, design solutions, and develop plans for sustainable business initiatives.

Global Strategy II: Doing Business in The Global Economy

This course explores how firms overcome challenges when operating globally, a process characterized by complexity and uncertainty. Corporations trying to succeed in the global economy need to develop different types of strategies depending on where they are conducting business or industry they are in.

Sustainable Innovation for Subsistence Marketplaces

This course focuses on understanding subsistence marketplaces and designing business solutions for the billions of people living in poverty in the global marketplace. Learners will develop an understanding of these markets, design solutions, and develop enterprise plans for implementation. The course also uses the context of extreme resource constraints to learn about the bottom-up approach pioneered through the Subsistence Marketplaces Initiative and apply it broadly.

Global Impact: Cultural Psychology

(0 hours)
Globalization has dramatically changed the marketplace, bringing diverse cultures to a consumer population that is also culturally diverse. This course enables students to understand how globalization changes consumers at a psychological level and provides tools for infusing brands with cultural meaning that can resonate with global consumers.

Global Impact: Business Ethics

(0 hours)
Global business ethics explores the ethical dimensions of global commerce. It examines the ethical issues arising from business engagements in different local cultures, the values-based considerations involved, and how organizations can balance economic value with cultural respect.

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