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Amber Mac
Learn how to kickstart your social media plans and build a successful online community.
If you know social media is important to your business, but you don't know where to start, this course is built just for you. Using real-life examples of how companies have succeeded and failed in the digital world, we will share knowledge and skills necessary to achieve your social media goals. Plus, we will provide insights into social media trends and resources that are reshaping the future of digital marketing.
Register for this course and see more details by visiting:
OpenCourser.com/course/296q1l/elastic
What's inside
Syllabus
Social Media: Introduction
Social Media: The Rules and Your Social Story
Social Media: Top Tools and Your Digital Plan
Social Media: Conclusion
Read more
Syllabus
Social Media: Introduction
Social Media: The Rules and Your Social Story
Social Media: Top Tools and Your Digital Plan
Social Media: Conclusion
Read more
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Explores social media strategies, which is standard in marketing
Taught by Amber Mac, who are recognized for their work in social media marketing
Develops digital marketing skills, which are core to business
Examines relevant social media trends and tools
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Elastic Cloud Infrastructure: Containers and Services.
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Career center
Learners who complete Elastic Cloud Infrastructure: Containers and Services will develop knowledge and skills
that may be useful to these careers:
Social Media Manager
Social Media Manager
Social Media Managers plan and execute social media marketing strategies for businesses and organizations. This course provides a comprehensive overview of social media marketing principles and best practices, enabling you to develop and implement effective social media campaigns. By taking this course, you can gain the knowledge and skills necessary to succeed as a Social Media Manager and drive business growth through social media.
Social Media Analyst
Social Media Analyst
Social Media Analysts measure and analyze social media data to provide insights that inform marketing and business decisions. This course covers the principles of social media analytics, including how to collect and track data, interpret results, and generate actionable insights. By understanding how to measure and analyze social media performance, you can make more informed decisions and drive better outcomes as a Social Media Analyst.
Freelance Social Media Marketer
Freelance Social Media Marketer
Freelance Social Media Marketers provide social media marketing services to clients on a contract basis. This course covers the essential principles and practices of social media marketing, enabling you to develop the skills and knowledge necessary to offer valuable freelance services. By taking this course, you can learn how to create and implement effective social media strategies, manage social media accounts, and measure the success of social media campaigns, making you a more competitive and successful Freelance Social Media Marketer.
Social Media Marketing Specialist
Social Media Marketing Specialist
Social Media Marketing Specialists develop and implement social media strategies to promote products or services. This course provides a strong foundation in social media marketing, including how to create engaging content, build a following, and measure the success of social media campaigns. With these skills, you can become an effective Social Media Marketing Specialist and contribute to the growth of a business.
Social Media Consultant
Social Media Consultant
Social Media Consultants provide guidance and support to businesses on how to effectively use social media platforms. This course provides a deep understanding of social media marketing strategies and tactics, enabling you to offer valuable advice and help businesses achieve their social media goals. By taking this course, you can develop the expertise and skills necessary to succeed as a Social Media Consultant.
Digital Marketing Consultant
Digital Marketing Consultant
Digital Marketing Consultants provide strategic advice and guidance to help businesses improve their digital marketing efforts. Social media marketing is a key aspect of digital marketing, and this course provides a solid foundation in social media principles and best practices. By taking this course, you can gain the knowledge and skills necessary to offer comprehensive digital marketing solutions and help businesses succeed in the digital landscape.
Community Manager
Community Manager
Community Managers build and manage online communities for businesses and organizations. Social media platforms are often used to create and engage communities. This course provides a solid understanding of social media marketing and community management principles, enabling you to effectively build and manage online communities. By taking this course, you can develop the skills and knowledge necessary to succeed as a Community Manager and foster meaningful connections with target audiences.
Social Media Content Manager
Social Media Content Manager
Social Media Content Managers plan, develop, and curate social media content that aligns with a brand's overall marketing strategy. By taking this course, you can learn how to create compelling content that resonates with target audiences, drives engagement, and supports business goals. It is a valuable resource for anyone aspiring to be a successful Social Media Content Manager.
Brand Manager
Brand Manager
Brand Managers develop and maintain brand identity and reputation. This includes managing social media accounts and using social media marketing techniques to build brand awareness and engage with target audiences. By taking this course, you can learn how to leverage social media to strengthen your brand and drive business growth, making you a more effective Brand Manager.
Communications Manager
Communications Manager
Communications Managers oversee all aspects of internal and external communications, including social media marketing. This course provides a comprehensive understanding of social media marketing principles and best practices, enabling you to effectively manage social media channels and integrate social media into your overall communications strategy. By taking this course, you can enhance your skills and become a more well-rounded Communications Manager.
Marketing Manager
Marketing Manager
Marketing Managers plan and oversee all aspects of marketing, including social media marketing. This course provides a comprehensive overview of social media marketing principles and best practices, helping you understand the role of social media in a broader marketing context. By taking this course, you can gain the knowledge and skills necessary to develop and implement effective marketing campaigns that leverage the power of social media.
Content Marketing Manager
Content Marketing Manager
Content Marketing Managers plan, develop, and execute content marketing strategies to engage and attract target audiences. While this course focuses on social media marketing, it provides valuable insights into creating and distributing effective content across multiple channels. By learning how to create compelling content and leverage social media platforms, you can become a more well-rounded Content Marketing Manager and drive successful marketing campaigns.
SEO Specialist
SEO Specialist
SEO Specialists optimize websites and content to improve their visibility and ranking on search engine results pages (SERPs). While this course does not directly cover SEO, it does provide a solid foundation in social media marketing, which is an important aspect of online visibility and search engine optimization. Understanding the principles of social media marketing can help you develop a more comprehensive digital marketing strategy and improve your effectiveness as an SEO Specialist.
Public relations manager
Public relations manager
Public Relations Managers build and maintain relationships with the public on behalf of their organization. This includes managing social media presence and using social media platforms to engage with stakeholders and communicate key messages. By understanding the principles of social media marketing, you can contribute to the development and implementation of effective public relations strategies and enhance your effectiveness as a Public Relations Manager.
Digital Marketing Manager
Digital Marketing Manager
A Digital Marketing Manager plans, oversees, and executes digital marketing campaigns across various channels, including social media. This position requires a strong understanding of social media marketing principles and best practices, which this course provides. By learning the fundamentals of social media marketing, you can develop effective strategies that connect with target audiences and drive business success.
For more career information including salaries, visit:
OpenCourser.com/course/296q1l/elastic
Reading list
We haven't picked any books for this reading list yet.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/296q1l/elastic
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Time
46 hours
Level
Introductory
Via
Pluralsight
Instructor
Amber Mac
Language
English
This course belongs to a
collection
called
Architecting with Google Compute Engine. It's comprised of eight courses:
- Google Cloud Platform Fundamentals: Core Infrastructure
- Essential Cloud Infrastructure: Foundation
- Essential Cloud Infrastructure: Core Services
- Elastic Cloud Infrastructure: Scaling and Automation
- Elastic Cloud Infrastructure: Containers and Services (viewing)
- Essential Cloud Infrastructure - Foundation
- Essential Cloud Infrastructure - Core Services
- Elastic Cloud Infrastructure - Scaling and Automation
Good to know
Explores social media strategies, which is standard in marketing
Taught by Amber Mac, who are recognized for their work in social media marketing
Develops digital marketing skills, which are core to business
Examines relevant social media trends and tools
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