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Customer-Centric Enterprise

This course provides a flexible and customizable playbook to build out a Product Enterprise and evolve an organization’s Business Model. It explores the build out of a robust thought framework, creation and alignment of multiple building blocks to evolve a fully operational model of a scaled product enterprise. Specifically, it explores the following key concepts:

● Understanding a Product Enterprise and how it works

● Achieving strategic and operational enterprise alignment using the OKR framework across the product portfolio

● Building & implementing a product platform strategy

● Organizational Governance and Risk framework in a Product Enterprise

● Aligning organizational functions (like Marketing, Sales, Finance, HR) transform to a product-first approach

● Maximizing organizational value creation through a scaled product framework

What you'll learn

  • ● How a product enterprise works, and how that is different from an enterprise that is Operations focused or Project focused
  • ● Creating strategic and operational alignment across the enterprise
  • ● Building Product Portfolio Governance & Risk Management Models
  • ● Aligning core & support functions of a product enterprise for value maximization at scale

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Length 4 weeks
Effort 4 weeks, 2–3 hours per week
Starts On Demand (Start anytime)
Cost $199
From The University of Maryland, College Park, University System of Maryland via edX
Instructor Tushar Rathod
Download Videos On all desktop and mobile devices
Language English
Tags Engineering

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Enterprise Product Marketing $101k

Senior Enterprise Product Analyst $102k

Product Manager, Enterprise Markets $104k

Enterprise Product Specialist $124k

Product Manager Enterprise Storage $132k

Product Manager - Growth and Enterprise $140k

Manager, Enterprise Product Management $151k

Product Line Manager, Enterprise Software $168k

Master Enterprise Product Manager Consultant $169k

Product Marketing, Product Management, Enterprise Group $174k

Enterprise Product and Program Manager $196k

Enterprise Product Sales Specialist $200k

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Rating Not enough ratings
Length 4 weeks
Effort 4 weeks, 2–3 hours per week
Starts On Demand (Start anytime)
Cost $199
From The University of Maryland, College Park, University System of Maryland via edX
Instructor Tushar Rathod
Download Videos On all desktop and mobile devices
Language English
Tags Engineering

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