Explore Adobe Spark while creating Social Stories Highlights from Coursera

By the end of this project, you will learn how to use Adobe Spark to create simple story highlights for your Social Media accounts. You’ll be able to set up an account on Adobe Spark for free and explore its basic functions to create simple Visual Contents ready to be used on your social media. Adobe Spark is an integrated suite of media creation applications for mobile and web developed by Adobe Systems. The free Adobe Spark web app, allows users to create, edit and share their visual story and design visual content that can be used for businesses, education, social media, etc... Users may import pictures using the platform, or use the search tool to find a library Creative Commons licensed images available. Social Stories Highlights are an incredible tool for businesses to showcase and promote their brand. Your highlights live front-and-center on your Instagram profile for example, so they’re perfect for helping new visitors discover what your company is all about. It’s worth spending time planning and strategizing how to use them to your advantage as they can live permanently on your profile. They’re selected collections of Stories that your followers can tap into and watch any time they like. And because of their “highlighted” location in your profile, they’re powerful in order to direct followers to your most valuable and interesting content allowing you to easily curate and showcase the content you want followers to see first. Story Highlights are definitely a creative way to express yourself, show off your products, drive traffic, or market your business. This guided project is for students, graphic designers, content creators or the general public who want to explore Adobe Spark and its tools to create simple Visual Contents ready to be used on Social Media.

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Lays a foundation for learners wanting to create simple contents for their social media accounts using Adobe Spark

Suitable for students, graphic designers, content creators, or the general public with an interest in Adobe Spark

Provides hands-on practice in creating visual content using Adobe Spark's basic functions

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Explore Adobe Spark while creating Social Stories Highlights with these activities:

Explore Creative Commons Licensing

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Provides knowledge of Creative Commons, allowing ethical use of images

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Review Adobe Spark's guide on Creative Commons
Browse Creative Commons licensed images online
Understand the different types of Creative Commons licenses

Attend a Social Media Marketing Workshop

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Provides additional knowledge in social media marketing and networking opportunities

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Research and find a relevant workshop
Attend the workshop and actively participate
Network with professionals and learn about industry trends

Critique and Discuss Story Highlight Designs

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Provides constructive feedback for refining design and presentation skills

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Gather with peers and share created Story Highlights
Discuss the effectiveness of the design elements
Offer suggestions for improvement

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Practice Creating Story Highlights

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Reinforces how to use Adobe Spark to create Story Highlights

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Import media, or search Creative Commons images for your Story Highlight
Write a title and description for your Story Highlight
Arrange the order of your Story Highlight

Create a Series of Story Highlights

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Provides practice putting together a series of related Story Highlights into a cohesive narrative

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Determine a theme and topic for your Story Highlights
Gather images, video, and text for each Story Highlight
Arrange the order and titles for your Story Highlights

Create a Personal Story Highlight Portfolio

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Provides a tangible showcase of skills for potential employers or clients

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Design and create Story Highlights on various topics
Compile them into a portfolio showcasing your range and abilities
Share your portfolio for feedback and potential job opportunities

Create a Social Media Campaign

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Applies Adobe Spark skills to create a comprehensive social media marketing campaign

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Define campaign goals and target audience
Create a content calendar with Story Highlight themes
Design and create Story Highlights for your campaign
Promote and track campaign performance

Contribute to an Open-Source Social Media Design Tool

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Enhances understanding of design principles and open-source development

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Identify open-source social media design tools
Review the project and identify areas to contribute
Submit a bug report or design suggestion

Career center

Learners who complete Explore Adobe Spark while creating Social Stories Highlights will develop knowledge and skills that may be useful to these careers:

Social Media Manager

A Social Media Manager is the ideal career path for someone who wants to learn how to use Adobe Spark to create engaging social media content. Adobe Spark is a user-friendly tool that can be used to create visual content for various social media platforms, such as Instagram, Facebook, and Twitter. This course will help you learn how to use Adobe Spark to create eye-catching social media content that can help you promote your brand or business.

See salaries and explore the career path for Social Media Manager

Content Creator

Content Creators are responsible for creating engaging and informative content for various platforms, such as websites, social media, and blogs. Adobe Spark is a valuable tool for Content Creators because it allows them to quickly and easily create visual content that can help them capture the attention of their audience. This course will help you learn how to use Adobe Spark to create high-quality visual content that can help you stand out from the competition.

See salaries and explore the career path for Content Creator

Graphic designer

Graphic Designers are responsible for creating visual content for a variety of purposes, such as marketing, branding, and advertising. Adobe Spark is a versatile tool that can be used to create a wide range of visual content, from social media graphics to infographics. This course will help you learn how to use Adobe Spark to create professional-quality visual content that can help you succeed in your career.

See salaries and explore the career path for Graphic designer

Marketing Manager

Marketing Managers are responsible for planning and executing marketing campaigns. Adobe Spark is a valuable tool for Marketing Managers because it allows them to quickly and easily create visual content that can help them promote their products or services. This course will help you learn how to use Adobe Spark to create effective marketing content that can help you reach your target audience.

See salaries and explore the career path for Marketing Manager

Public relations manager

Public Relations Managers are responsible for managing the public image of an organization. Adobe Spark is a valuable tool for Public Relations Managers because it allows them to quickly and easily create visual content that can help them promote their organization in a positive light. This course will help you learn how to use Adobe Spark to create public relations content that can help you build relationships with the media and the public.

See salaries and explore the career path for Public relations manager

Communications Manager

Communications Managers are responsible for managing the internal and external communications of an organization. Adobe Spark is a valuable tool for Communications Managers because it allows them to quickly and easily create visual content that can help them communicate effectively with their audiences. This course will help you learn how to use Adobe Spark to create communications content that can help you build relationships with your employees, customers, and partners.

See salaries and explore the career path for Communications Manager

Event Planner

Event Planners are responsible for planning and executing events. Adobe Spark is a valuable tool for Event Planners because it allows them to quickly and easily create visual content that can help them promote their events. This course will help you learn how to use Adobe Spark to create event content that can help you attract attendees and make your events a success.

See salaries and explore the career path for Event Planner

Sales Manager

Sales Managers are responsible for leading and motivating sales teams. Adobe Spark is a valuable tool for Sales Managers because it allows them to quickly and easily create visual content that can help them train their teams and close deals. This course will help you learn how to use Adobe Spark to create sales content that can help you improve your sales performance.

See salaries and explore the career path for Sales Manager

Business Owner

Business Owners are responsible for managing all aspects of their businesses. Adobe Spark is a valuable tool for Business Owners because it allows them to quickly and easily create visual content that can help them promote their businesses and reach their target audience. This course will help you learn how to use Adobe Spark to create business content that can help you grow your business.

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Entrepreneur

Entrepreneurs are responsible for starting and operating their own businesses. Adobe Spark is a valuable tool for Entrepreneurs because it allows them to quickly and easily create visual content that can help them promote their businesses and reach their target audience. This course will help you learn how to use Adobe Spark to create entrepreneurial content that can help you launch and grow your business.

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Freelance Writer

Freelance Writers are responsible for writing content for a variety of clients. Adobe Spark is a valuable tool for Freelance Writers because it allows them to quickly and easily create visual content that can help them promote their services and attract clients. This course will help you learn how to use Adobe Spark to create freelance writing content that can help you build a successful freelance writing business.

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Blogger

Bloggers are responsible for writing and publishing content on their blogs. Adobe Spark is a valuable tool for Bloggers because it allows them to quickly and easily create visual content that can help them promote their blogs and attract readers. This course will help you learn how to use Adobe Spark to create blogging content that can help you build a successful blog.

See salaries and explore the career path for Blogger

Podcaster

Podcasters are responsible for creating and publishing podcasts. Adobe Spark is a valuable tool for Podcasters because it allows them to quickly and easily create visual content that can help them promote their podcasts and attract listeners. This course will help you learn how to use Adobe Spark to create podcasting content that can help you build a successful podcast.

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Teacher

Teachers are responsible for educating students. Adobe Spark is a valuable tool for Teachers because it allows them to quickly and easily create visual content that can help them engage their students and make learning more fun. This course will help you learn how to use Adobe Spark to create teaching content that can help you create a more engaging and effective learning environment for your students.

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Consultant

Consultants are responsible for providing advice and guidance to clients. Adobe Spark is a valuable tool for Consultants because it allows them to quickly and easily create visual content that can help them communicate their insights and recommendations to their clients. This course will help you learn how to use Adobe Spark to create consulting content that can help you build a successful consulting business.

See salaries and explore the career path for Consultant

Explore Adobe Spark while creating Social Stories Highlights

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