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Introduction to Amazon Pinpoint

AWS

In this course, you will be introduced to Amazon Pinpoint, the AWS mobile service that helps you understand users, target audiences, and message and engage with your customers.

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In this course, you will be introduced to Amazon Pinpoint, the AWS mobile service that helps you understand users, target audiences, and message and engage with your customers.

In this course, you will be introduced to Amazon Pinpoint, the AWS mobile service that helps you understand users, target audiences, and message and engage with your customers. Throughout the course, you will learn about the main concepts underlying the service, as well as the service’s capabilities and features.

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What's inside

Syllabus

Introduction to Amazon Pinpoint

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Tailored to mobile app or service creators looking to reach users on a personal level through personalized messaging
Delves into user understanding, audience targeting, and engagement, core elements in mobile app marketing
Suitable for beginners in mobile app marketing who seek a comprehensive understanding of core concepts
Led by AWS, a recognized leader in cloud computing and mobile services
Introduces Amazon Pinpoint, a widely used mobile service from AWS

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Activities

Coming soon We're preparing activities for Introduction to Amazon Pinpoint. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Introduction to Amazon Pinpoint will develop knowledge and skills that may be useful to these careers:
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns for a company or organization. This course may be useful for Marketing Managers who want to learn more about how to use Amazon Pinpoint to reach and engage with their target audience.
Software Engineer
A Software Engineer is responsible for designing, developing, and maintaining software applications. This course may be useful for Software Engineers who want to learn more about how to use Amazon Pinpoint to integrate push notifications and other messaging features into their apps.
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data to help a company or organization make informed decisions. This course may be useful for Data Analysts who want to learn more about how to use Amazon Pinpoint to collect and analyze data about their users.
Database Administrator
A Database Administrator is responsible for managing and maintaining databases. This course may be useful for Database Administrators who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their databases.
Product Manager
A Product Manager is responsible for developing and managing a product from conception to launch. This course may be useful for Product Managers who want to learn more about how to use Amazon Pinpoint to understand their users and target their marketing efforts.
Data Engineer
A Data Engineer is responsible for designing, building, and maintaining data pipelines. This course may be useful for Data Engineers who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their data pipelines.
DevOps Engineer
A DevOps Engineer is responsible for bridging the gap between development and operations teams to ensure that software applications are delivered and maintained efficiently. This course may be useful for DevOps Engineers who want to learn more about how to use Amazon Pinpoint to automate the deployment of push notifications and other messaging features.
Cloud Engineer
A Cloud Engineer is responsible for designing, deploying, and managing cloud-based applications and infrastructure. This course may be useful for Cloud Engineers who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their cloud-based applications.
UX Designer
A UX Designer is responsible for designing the user experience for a product or service. This course may be useful for UX Designers who want to learn more about how to use Amazon Pinpoint to understand their users and target their marketing efforts.
Security Engineer
A Security Engineer is responsible for protecting computer systems and networks from unauthorized access and attacks. This course may be useful for Security Engineers who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their networks.
Network Engineer
A Network Engineer is responsible for designing, implementing, and maintaining computer networks. This course may be useful for Network Engineers who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their networks.
Systems Administrator
A Systems Administrator is responsible for maintaining and troubleshooting computer systems and networks. This course may be useful for Systems Administrators who want to learn more about how to use Amazon Pinpoint to send push notifications and other messages to users of their networks.
Mobile Developer
A Mobile Developer is responsible for developing and maintaining mobile applications. This course may be useful for Mobile Developers who want to learn more about how to use Amazon Pinpoint to integrate push notifications and other messaging features into their apps.
Digital Marketing Specialist
A Digital Marketing Specialist is responsible for developing and executing digital marketing campaigns across a variety of channels, including email, social media, and paid advertising. This course may be useful for Digital Marketing Specialists who want to learn more about how to use Amazon Pinpoint to reach and engage with their target audience.
Growth Marketer
A Growth Marketer is responsible for developing and executing marketing strategies to drive user growth for a company or organization. This course may be useful for Growth Marketers who want to learn more about how to use Amazon Pinpoint to understand their users, target their marketing efforts, and measure the success of their campaigns.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Introduction to Amazon Pinpoint.
Will guide you through the process of developing and deploying mobile apps using AWS.
Covers the data analytics capabilities of Amazon Pinpoint, enabling you to leverage data to understand your users' behavior and tailor your marketing campaigns accordingly. It provides insights into using Pinpoint's analytics tools to measure the effectiveness of your campaigns and make data-driven decisions.
Offers a comprehensive overview of mobile marketing strategies, including best practices for user acquisition, engagement, and retention. It provides valuable insights that can be applied to Amazon Pinpoint campaigns to maximize their reach and effectiveness.
Offers a comprehensive overview of mobile marketing, covering a wide range of topics relevant to Amazon Pinpoint users, including mobile app development, user acquisition, and marketing analytics. It good resource for individuals who want to gain a broad understanding of mobile marketing as a whole.

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