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Matthew Turner

This online e-commerce course will teach you how to build a powerful e-commerce website by making use of OceanWP & WooCommerce.

Who created this course?

This course was carefully crafted by OceanWP & Lead Content Creator Matthew Turner. Throughout this course, Matthew will guide you step by step with no steps missed to ensure that you are able to walk away from this course feeling satisfied and proud of yourself for building your first e-commerce website.

How long is this course?

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This online e-commerce course will teach you how to build a powerful e-commerce website by making use of OceanWP & WooCommerce.

Who created this course?

This course was carefully crafted by OceanWP & Lead Content Creator Matthew Turner. Throughout this course, Matthew will guide you step by step with no steps missed to ensure that you are able to walk away from this course feeling satisfied and proud of yourself for building your first e-commerce website.

How long is this course?

This complete & comprehensive course is 7.5 hours long, Taking you through all of the processes that are required in order to get your website online, running, and ready for customers to start buying your online products.

I am a beginner, will I be able to follow along?

This course was created for beginners and more experienced WordPress users, If you are completely new to WordPress then rest assured you will be able to complete this course with no difficulties at all. OceanWP is beginner-friendly, user-friendly, and intuitive. We will be here for you every step of the way. If you get stuck, then just send us a message through the Udemy Integrated chat within the course and we will respond to you as soon as we receive your message.

What technologies will be used to build my e-commerce website?

  1. WordPress - WordPress is a content management system (CMS) that allows you to host and build websites.

  2. OceanWP - One of the leading WordPress theme providers with over 5000 + 5-star reviews

  3. Cloudways - Cloudways is the hosting provider that we will be using to get our website online and hosted ( Cloudways & OceanWP have partnered up to create a unique hosting experience that will allow us to get our website uploaded in just a few simple steps.

  4. WooCommerce - WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide.

  5. Elementor (Free Version) - We will be using Elementor to help us easily drag and drop items onto our page without needing to know how to code.

Why choose OceanWP to build your e-commerce website?

OceanWP is the perfect theme for your project.

  • Beginner-friendly ( No prior WordPress experience needed )

  • The free version comes with so many options to customize your site.

  • A huge selection of ready-to-upload site demos.

  • The ability to customize every aspect of your website

  • Lightweight and highly extendable.

  • It will enable you to create almost any type of website such as a blog, portfolio, business website, and WooCommerce storefront with a beautiful & professional design.

  • Very fast, responsive, RTL & translation ready, best SEO practices, unique WooCommerce features to increase conversion, and much more.

  • You can even edit the settings on tablets & mobile so your site looks good on every device.

  • Works with the most popular page builders such as Elementor, Beaver Builder, Brizy, Visual Composer, Divi & SiteOrigin.

Course Curriculum

This course is split up into 12 separate sections with a total of 39 videos covering all aspects of the site in depth and in great detail.

  1. Introduction to the course

  2. Domain, Hosting & OceanWP Core Extension Bundle

  3. WordPress Dashboard Overview & General Cleanup

  4. WooCommerce Settings & Adding Our Products

  5. Building Our Homepage, Footer & Menu

  6. Customizing Our Shop

  7. Adding New Pages & Creating a Custom Contact Page With A Contact Form

  8. Making Our Site Responsive

  9. Adding A Site Tag Line, Title & Favicon Image

  10. WooCommerce Settings

  11. Domain Name Activation, SSL Certificate & Url Change Settings

  12. Adding Privacy Policy, Terms & Condition & Setting Up Tiddio Chat

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What's inside

Learning objectives

  • You will learn how to use the oceanwp wordpress theme to help build a powerful e-commerce website
  • You will learn how to purchase a domain
  • You will learn how to host your website files
  • You will learn the wordpress basics (pages, posts, menus, themes, plugins, settings)
  • You will learn the best woocommerce product settings
  • You will learn how to create shipping options for your customers
  • You will learn how to create simple, variable & downloadable products
  • You will learn how to integrate payment systems such as stripe into your website
  • You will learn how to create discount coupons for your customers
  • You will learn how to make all of your pages mobile responsive
  • You will learn how to create full site backups
  • You will learn how to create your own logo
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Syllabus

At the end of this section you will have a deeper understanding of what this course will cover.
Intro Video
Site Overview
In this section we will go through the proccess of getting our site hosted, a domain for our website aswell as purchasing the Ocean-WP Core Extensions Bundle
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Activities

Coming soon We're preparing activities for E-commerce Website powered by WooCommerce and OceanWP. These are activities you can do either before, during, or after a course.

Career center

Learners who complete E-commerce Website powered by WooCommerce and OceanWP will develop knowledge and skills that may be useful to these careers:
Small Business Owner Entrepreneur
As a Small Business Owner Entrepreneur, you often wear many hats, and building an online presence is critical for reaching customers. This course is tailor-made for entrepreneurs looking to launch their own e-commerce venture without relying on costly external developers. It guides you step-by-step through setting up a powerful online store using WordPress, OceanWP, and WooCommerce. You will master buying a domain, hosting your site, adding products, configuring payments, creating discount coupons, and making your site mobile-friendly. The practical skills gained here allow you to swiftly establish your digital storefront, control your online assets, and confidently manage your e-commerce operations, directly contributing to your business's growth and success.
E-commerce Website Developer
An E-commerce Website Developer is responsible for building, designing, and maintaining online stores, ensuring they are functional, secure, and user-friendly. This course provides direct, hands-on experience in developing a powerful e-commerce website using the popular WordPress content management system, the OceanWP theme, and the robust WooCommerce platform. Learners gain practical skills in purchasing domains, setting up hosting with Cloudways, configuring essential WooCommerce settings for products, shipping, and payments, and implementing responsive design. This comprehensive training helps build a foundation in the specific technologies used to bring an online store to life, making it an excellent starting point for someone aspiring to become an E-commerce Website Developer.
Freelance Web Developer
A Freelance Web Developer builds and manages websites for various clients, often acting as a sole proprietor or independent contractor. This course provides an ideal hands-on foundation for a Freelance Web Developer specializing in e-commerce solutions. You will acquire the complete skillset to create a professional e-commerce website using industry-standard tools like WordPress, OceanWP, WooCommerce, and Elementor. Learning how to manage domains, hosting, SSL certificates, product configurations, payment gateways, and responsive design allows you to independently deliver comprehensive, ready-to-launch online stores for small to medium-sized businesses. This course helps build practical experience, enabling you to confidently take on diverse client projects involving e-commerce website development.
WordPress Website Developer
As a WordPress Website Developer, you specialize in creating and customizing websites using the WordPress content management system. This course is highly relevant, offering in-depth instruction on WordPress basics, including dashboard navigation, themes like OceanWP, plugin installation, and general site cleanup. You will learn to leverage Elementor for page building, manage media, and understand core WordPress functionalities that underpin any successful website. The course's practical approach to building a complete e-commerce site within WordPress directly prepares you for the technical demands of this role, helping you develop a strong portfolio piece and gain confidence in your WordPress development abilities.
Online Store Manager
An Online Store Manager oversees the daily operations of an e-commerce business, including product listings, inventory, customer experience, and website functionality. This course offers invaluable insights for an aspiring Online Store Manager by teaching the foundational process of building and configuring an e-commerce website from scratch. You will learn how to set up WooCommerce for products, manage shipping options, integrate payment systems, create discount coupons, and ensure mobile responsiveness. Understanding the technical architecture and setup processes covered in this course will empower you to effectively manage, troubleshoot, and optimize any e-commerce platform, leading to better operational efficiency and a superior customer journey.
E-commerce Consultant
An E-commerce Consultant advises businesses on strategies for setting up, optimizing, and growing their online sales channels. This course is highly beneficial for an E-commerce Consultant as it provides a deep dive into the practical implementation of a WordPress and WooCommerce e-commerce platform. Understanding hands-on details like domain registration, hosting, configuring product types, shipping, payment gateways like Stripe, and designing responsive pages allows you to offer more informed, practical advice to clients. This foundational knowledge helps you evaluate existing setups, recommend suitable technologies, and guide businesses through the complexities of launching and managing their online storefronts more effectively.
Web Designer
A Web Designer focuses on the visual aesthetics, layout, and user experience of websites, ensuring they are appealing and functional. This course may be particularly helpful for a Web Designer looking to specialize in e-commerce. It uses OceanWP and Elementor, powerful tools for visual site building and customization without coding. You learn to craft homepages, footers, menus, and product pages, and gain specific insights into customizing your shop's appearance. The emphasis on responsive design, allowing sites to look good on every device, is a direct contribution to design principles. This course helps you translate design concepts into tangible e-commerce sites, understanding the technical implementation behind visual elements.
Solutions Engineer E-commerce
A Solutions Engineer E-commerce designs and implements complex technical solutions for businesses, bridging the gap between client needs and technical capabilities. This course is highly relevant for a Solutions Engineer E-commerce, providing a solid grounding in a specific and widely used e-commerce stack. You learn the end-to-end process of developing an online store, from domain and hosting setup with Cloudways, to configuring WordPress, OceanWP, and WooCommerce, including payment gateways like Stripe. This practical experience in building a complete, functional e-commerce site helps you understand the technical feasibility and integration points for various business requirements, enabling you to architect and deliver robust e-commerce solutions.
Website Administrator
A Website Administrator is responsible for the technical maintenance, security, and smooth operation of websites. For an aspiring Website Administrator, this course offers practical experience in crucial aspects of site management, particularly for e-commerce platforms. You will learn essential tasks such as performing full site backups using Cloudways, activating SSL certificates, managing domain migrations, and handling URL changes. The course also familiarizes you with the WordPress dashboard, plugin management, and general cleanup, which are core responsibilities of a Website Administrator. Understanding how to set up and configure these elements helps you effectively troubleshoot issues, maintain stability, and ensure the continuous availability of an online store.
Technical Support Specialist E-commerce
A Technical Support Specialist E-commerce provides assistance to users or customers experiencing technical issues with online stores or related platforms. This course is directly relevant by providing a comprehensive understanding of the technical stack used to build an e-commerce website. You will learn about WordPress, OceanWP, WooCommerce, Cloudways hosting, and Elementor. This foundational knowledge helps you identify where problems might arise, from domain and hosting issues to misconfigured WooCommerce settings for products, shipping, or payments, or problems with SSL certificates. Understanding the complete setup process covered in the course equips you to diagnose and resolve common e-commerce platform issues more efficiently and effectively.
Search Engine Optimization Specialist
A Search Engine Optimization Specialist works to improve a website's visibility on search engines, driving organic traffic. This course may be useful for a Search Engine Optimization Specialist by providing a foundational understanding of how e-commerce websites are structured and deployed. You learn about site titles, taglines, URL settings, and the underlying WordPress and WooCommerce architecture, all of which are crucial for SEO. The course also mentions OceanWP's adherence to "best SEO practices." Knowing how to correctly set up a domain, install an SSL certificate, and manage URL changes directly impacts a site's crawlability and indexability, enabling you to better optimize the technical aspects of an e-commerce platform.
Digital Marketing Specialist
A Digital Marketing Specialist plans and executes online marketing campaigns to promote products or services and drive traffic. This course may be useful for a Digital Marketing Specialist by providing a strong understanding of the e-commerce platform itself. Knowing how an e-commerce website is built—from product setup in WooCommerce to responsive design and the integration of features like Tidio Chat—helps you devise more effective marketing strategies. The course touches upon OceanWP's best SEO practices, which are foundational for organic reach. Understanding the site's structure enables you to better coordinate with development teams, optimize landing pages, and implement tracking and conversion elements essential for campaign success.
User Experience Designer
A User Experience Designer focuses on making products and websites intuitive and enjoyable for users. This course may be helpful for a User Experience Designer interested in e-commerce, as it provides a practical understanding of how user interfaces are constructed and optimized. You will learn to build homepages, menus, and product pages, with a strong emphasis on making the entire site mobile responsive, which is a key UX principle. Understanding how tools like OceanWP and Elementor facilitate layout, navigation, and content presentation helps you appreciate the technical constraints and possibilities when designing user flows for an online store. This course bridges the gap between design theory and practical implementation within a specific e-commerce framework.
E-commerce Product Manager
An E-commerce Product Manager oversees the strategy, roadmap, and feature development for an online store or e-commerce platform. This course may be useful for an E-commerce Product Manager by offering a practical, foundational understanding of how an e-commerce website is built and configured using WordPress and WooCommerce. By learning the specifics of product creation (simple, variable, downloadable), shipping options, payment integration (Stripe), coupon generation, and responsive design, you gain insight into the technical implementation details that inform product decisions. This hands-on knowledge helps to communicate more effectively with development teams, evaluate feasibility, and make informed choices about platform capabilities and user experience.
Content Creator for E-commerce
A Content Creator for E-commerce develops engaging product descriptions, blog posts, and other digital content to attract and inform customers. This course may be helpful for a Content Creator for E-commerce by providing direct experience with the platform where their content will live. You learn how to create and add various product types—simple, variable, and downloadable—to a WooCommerce store. Understanding the structure of pages, posts, and product listings, along with the ability to upload media, helps you tailor content more effectively for the specific functionalities of an e-commerce site. This practical insight enables you to optimize content for display, user engagement, and conversion within the constructed online store environment.

Reading list

We haven't picked any books for this reading list yet.
Guide to managing orders in WooCommerce. It covers everything from processing orders to shipping products.
Is for experienced WordPress developers who want to learn how to use the WordPress REST API to build custom web applications.
Guide to marketing a WooCommerce store. It covers everything from creating marketing campaigns to using social media.
This guide will help you create your own WordPress themes from scratch. Unfamiliar with the concept of themes? This guide will help you to understand it.
Is for WordPress users who want to learn how to secure their WordPress sites from hackers and malware.
Is for WordPress developers who want to learn how to use test-driven development (TDD) to improve the quality of their code.
Guide to using extensions to add features to a WooCommerce store. It covers everything from finding extensions to installing extensions.
Presents a modular approach to web design, breaking down websites into reusable components. It is suitable for intermediate and advanced web designers looking to create scalable and maintainable websites.
Introduced the concept of responsive web design and provides a comprehensive guide to designing websites that adapt to different screen sizes and devices. It is suitable for intermediate and advanced web designers looking to create websites that provide optimal viewing experiences on all devices.
Delves into the intricacies of CSS and provides advanced techniques for creating stylish and effective website designs. It is suitable for intermediate and advanced web designers looking to master CSS and create visually appealing websites.
Provides a comprehensive overview of web design and covers the core technologies of HTML, CSS, JavaScript, and jQuery. It is suitable for beginners and those with little to no prior experience in web design.
Focuses on the importance of typography in web design and provides guidance on choosing and using fonts effectively. It is suitable for web designers and anyone interested in improving the readability and visual appeal of their websites.
Provides a comprehensive overview of CSS and covers both the theoretical concepts and practical applications of CSS. It is suitable for intermediate and advanced web designers looking to enhance their CSS skills and create visually appealing and standards-compliant websites.
Dives into the technical aspects of browser networking and provides guidance on optimizing website performance. It is suitable for intermediate and advanced web developers looking to improve the speed and responsiveness of their websites.
Focuses on designing and building data-intensive applications, which are becoming increasingly important in web development. It is suitable for advanced web developers and architects looking to create scalable and efficient data-driven websites.
Focuses on the aesthetic principles of web design and provides guidance on creating visually appealing and effective websites. It is suitable for web designers and anyone interested in improving the overall design and appearance of their websites.
Focuses on the importance of user experience (UX) in website design and provides practical advice on how to create websites that are easy to use and navigate. It is suitable for web designers and anyone interested in improving the usability of their websites.
Provides a comprehensive overview of website design, covering everything from planning and layout to content creation and optimization. It is suitable for beginners and those with little to no prior experience in web design.

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