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The Art of Storytelling
Greg Burke
Greg Burke
Elevate your public speaking with the course on the art of storytelling:
- Learn to create captivating stories that resonate, enhancing your ability to connect and leave a lasting impression.
Read more
Elevate your public speaking with the course on the art of storytelling:
- Learn to create captivating stories that resonate, enhancing your ability to connect and leave a lasting impression.
Read more
Elevate your public speaking with the course on the art of storytelling:
- Learn to create captivating stories that resonate, enhancing your ability to connect and leave a lasting impression.
- Perfect your narrative skills and transform every speech into an unforgettable experience.
Register for this course and see more details by visiting:
OpenCourser.com/course/6opvhi/the
What's inside
Syllabus
The Art of Storytelling
Welcome to the Art of Storytelling short course! The art of storytelling has been effective in generating memorable content that is easy to share and remember, exciting enough to capture the audience's attention and a source of inspiration to mobilize people around a common project.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Taught by Greg Burke, an accomplished speaker who has led global communication initiatives
Suitable for aspiring public speakers who aim to enhance their storytelling skills for professional or personal growth
Provides practical guidance on crafting compelling narratives that resonate with audiences
Exploration of storytelling techniques to enhance public speaking abilities and create memorable experiences
Utilizes a blend of multimedia resources, including videos, readings, and discussions, to deliver a multifaceted learning experience
Course aligns with industry best practices and emphasizes the significance of storytelling in professional communication
Save this course
Save The Art of Storytelling to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in The Art of Storytelling with these
activities:
Read a book about storytelling
Show steps
Build a foundation of the power and impact of storytelling in preparation for this storytelling course.
View
The Story Paradox
on Amazon
Show steps
-
Purchase or borrow a copy of the book.
-
Establish a daily reading schedule of 20-30 pages per session.
-
Take notes on key concepts and highlight important passages.
-
Summarize the main points of each chapter in your own words.
Watch TED Talks on storytelling
Show steps
Gain inspiration and practical tips from experienced storytellers through TED Talks
Browse courses on
Storytelling Techniques
Show steps
-
Visit the TED website or YouTube channel.
-
Search for TED Talks on storytelling.
-
Select a talk and watch it attentively.
-
Take notes on key storytelling elements and techniques.
Review the basics of public speaking
Show steps
Refresher on core public speaking principles to strengthen foundational skills
Browse courses on
Public Speaking
Show steps
-
Review notes or materials from previous public speaking courses or workshops.
-
Practice speaking in front of a mirror or with a friend.
-
Identify areas for improvement and focus on strengthening them.
-
Attend a public speaking event or workshop for additional insights.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Write a short story based on your own experience
Show steps
Craft a personal narrative that will enhance your understanding of structure, character development, and theme within storytelling
Browse courses on
Personal Narrative
Show steps
-
Identify a specific life experience or moment.
-
Create a brief outline of the story's main events.
-
Develop the characters involved, including their motivations and relationships.
-
Write the first draft of the story.
-
Revise and edit the story for grammar, clarity, and flow.
Create a presentation on a famous storyteller
Show steps
Present on a renowned storyteller to showcase your comprehension and articulation of storytelling techniques
Browse courses on
Presentation Skills
Show steps
-
Research a renowned storyteller and their work.
-
Analyze the storyteller's style, techniques, and impact.
-
Create a presentation outline.
-
Design visual aids and handouts.
-
Practice and deliver the presentation.
Practice delivering speeches in front of a mirror
Show steps
Develop confidence and polish your delivery skills through consistent practice
Show steps
-
Choose a topic or speech excerpt.
-
Stand in front of a mirror and practice delivering the speech.
-
Pay attention to your body language, eye contact, and vocal projection.
-
Record yourself and review the footage for improvement.
Contribute to open-source projects related to storytelling
Show steps
Gain practical experience and deepen your understanding of storytelling techniques through open-source projects
Browse courses on
Open Source
Show steps
-
Explore open-source projects related to storytelling on platforms like GitHub.
-
Identify a project that aligns with your interests and skills.
-
Fork the project and make contributions based on the project guidelines.
-
Submit a pull request and collaborate with other contributors.
Read a book about storytelling
Show steps
Build a foundation of the power and impact of storytelling in preparation for this storytelling course.
View
The Story Paradox
on Amazon
Show steps
Show steps
Show steps
- Purchase or borrow a copy of the book.
- Establish a daily reading schedule of 20-30 pages per session.
- Take notes on key concepts and highlight important passages.
- Summarize the main points of each chapter in your own words.
Watch TED Talks on storytelling
Show steps
Gain inspiration and practical tips from experienced storytellers through TED Talks
Browse courses on
Storytelling Techniques
Show steps
Show steps
Show steps
- Visit the TED website or YouTube channel.
- Search for TED Talks on storytelling.
- Select a talk and watch it attentively.
- Take notes on key storytelling elements and techniques.
Review the basics of public speaking
Show steps
Refresher on core public speaking principles to strengthen foundational skills
Browse courses on
Public Speaking
Show steps
Show steps
Show steps
- Review notes or materials from previous public speaking courses or workshops.
- Practice speaking in front of a mirror or with a friend.
- Identify areas for improvement and focus on strengthening them.
- Attend a public speaking event or workshop for additional insights.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Write a short story based on your own experience
Show steps
Craft a personal narrative that will enhance your understanding of structure, character development, and theme within storytelling
Browse courses on
Personal Narrative
Show steps
Show steps
Show steps
- Identify a specific life experience or moment.
- Create a brief outline of the story's main events.
- Develop the characters involved, including their motivations and relationships.
- Write the first draft of the story.
- Revise and edit the story for grammar, clarity, and flow.
Create a presentation on a famous storyteller
Show steps
Present on a renowned storyteller to showcase your comprehension and articulation of storytelling techniques
Browse courses on
Presentation Skills
Show steps
Show steps
Show steps
- Research a renowned storyteller and their work.
- Analyze the storyteller's style, techniques, and impact.
- Create a presentation outline.
- Design visual aids and handouts.
- Practice and deliver the presentation.
Practice delivering speeches in front of a mirror
Show steps
Develop confidence and polish your delivery skills through consistent practice
Show steps
Show steps
Show steps
- Choose a topic or speech excerpt.
- Stand in front of a mirror and practice delivering the speech.
- Pay attention to your body language, eye contact, and vocal projection.
- Record yourself and review the footage for improvement.
Contribute to open-source projects related to storytelling
Show steps
Gain practical experience and deepen your understanding of storytelling techniques through open-source projects
Browse courses on
Open Source
Show steps
Show steps
Show steps
- Explore open-source projects related to storytelling on platforms like GitHub.
- Identify a project that aligns with your interests and skills.
- Fork the project and make contributions based on the project guidelines.
- Submit a pull request and collaborate with other contributors.
Career center
Learners who complete The Art of Storytelling will develop knowledge and skills
that may be useful to these careers:
Content Creator
Content Creator
Content Creators are responsible for developing and delivering engaging and informative content across a variety of platforms. The Art of Storytelling course can help Content Creators learn how to create compelling stories that resonate with their audience, enhance their ability to connect with their audience, and leave a lasting impression. The course can also help Content Creators perfect their narrative skills and transform every piece of content into an unforgettable experience.
Public relations manager
Public relations manager
Public Relations Managers are responsible for managing a company's public image and reputation. The Art of Storytelling course can help Public Relations Managers learn how to create compelling stories that resonate with their target audience, enhance their ability to connect with the media, and leave a lasting impression. The course can also help Public Relations Managers perfect their narrative skills and transform every press release and media appearance into an unforgettable experience.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns that promote a company's products or services. The Art of Storytelling course can help Marketing Managers learn how to create captivating stories that resonate with their target audience, enhance their ability to connect with customers, and leave a lasting impression. The course can also help Marketing Managers perfect their narrative skills and transform every marketing campaign into an unforgettable experience.
Sales Manager
Sales Manager
Sales Managers are responsible for leading and motivating a team of sales representatives to achieve sales goals. The Art of Storytelling course can help Sales Managers learn how to create compelling stories that resonate with their customers, enhance their ability to connect with customers, and leave a lasting impression. The course can also help Sales Managers perfect their narrative skills and transform every sales pitch into an unforgettable experience.
Communications Manager
Communications Manager
Communications Managers are responsible for developing and executing communication strategies for a company. The Art of Storytelling course can help Communications Managers learn how to create compelling stories that resonate with their target audience, enhance their ability to connect with employees, customers, and the media, and leave a lasting impression. The course can also help Communications Managers perfect their narrative skills and transform every internal and external communication into an unforgettable experience.
Business Development Manager
Business Development Manager
Business Development Managers are responsible for identifying and developing new business opportunities for a company. The Art of Storytelling course can help Business Development Managers learn how to create compelling stories that resonate with their potential customers, enhance their ability to connect with customers, and leave a lasting impression. The course can also help Business Development Managers perfect their narrative skills and transform every business proposal into an unforgettable experience.
Teacher
Teacher
Teachers are responsible for educating students at all levels, from preschool to university. The Art of Storytelling course can help Teachers learn how to create compelling stories that resonate with their students, enhance their ability to connect with students, and leave a lasting impression. The course can also help Teachers perfect their narrative skills and transform every lesson into an unforgettable experience.
Speechwriter
Speechwriter
Speechwriters are responsible for writing speeches for public figures, such as politicians, business leaders, and celebrities. The Art of Storytelling course can help Speechwriters learn how to create compelling stories that resonate with their audience, enhance their ability to connect with their audience, and leave a lasting impression. The course can also help Speechwriters perfect their narrative skills and transform every speech into an unforgettable experience.
Consultant
Consultant
Consultants are responsible for providing advice and guidance to businesses and organizations. The Art of Storytelling course can help Consultants learn how to create compelling stories that resonate with their clients, enhance their ability to connect with clients, and leave a lasting impression. The course can also help Consultants perfect their narrative skills and transform every presentation and report into an unforgettable experience.
Journalist
Journalist
Journalists are responsible for gathering, writing, and reporting news and current events. The Art of Storytelling course can help Journalists learn how to create compelling stories that resonate with their audience, enhance their ability to connect with sources and readers, and leave a lasting impression. The course can also help Journalists perfect their narrative skills and transform every article and broadcast into an unforgettable experience.
Author
Author
Authors are responsible for writing books, articles, and other forms of literature. The Art of Storytelling course can help Authors learn how to create compelling stories that resonate with their readers, enhance their ability to connect with readers, and leave a lasting impression. The course can also help Authors perfect their narrative skills and transform every book and article into an unforgettable experience.
Lawyer
Lawyer
Lawyers are responsible for representing clients in legal matters. The Art of Storytelling course can help Lawyers learn how to create compelling stories that resonate with judges and juries, enhance their ability to connect with clients, and leave a lasting impression. The course can also help Lawyers perfect their narrative skills and transform every opening statement and closing argument into an unforgettable experience.
Nonprofit Executive
Nonprofit Executive
Nonprofit Executives are responsible for leading and managing nonprofit organizations. The Art of Storytelling course can help Nonprofit Executives learn how to create compelling stories that resonate with donors, volunteers, and the community, enhance their ability to connect with stakeholders, and leave a lasting impression. The course can also help Nonprofit Executives perfect their narrative skills and transform every fundraising appeal and grant proposal into an unforgettable experience.
Social Media Manager
Social Media Manager
Social Media Managers are responsible for developing and executing social media strategies for businesses and organizations. The Art of Storytelling course can help Social Media Managers learn how to create compelling stories that resonate with their audience, enhance their ability to connect with followers, and leave a lasting impression. The course can also help Social Media Managers perfect their narrative skills and transform every social media post and campaign into an unforgettable experience.
Politician
Politician
Politicians are responsible for making and enforcing laws that govern society. The Art of Storytelling course can help Politicians learn how to create compelling stories that resonate with their constituents, enhance their ability to connect with voters, and leave a lasting impression. The course can also help Politicians perfect their narrative skills and transform every speech and debate into an unforgettable experience.
For more career information including salaries, visit:
OpenCourser.com/course/6opvhi/the
Reading list
We've selected nine books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
The Art of Storytelling.
Will provide learners with a comprehensive overview of the field of storytelling, covering its history, theory, and practice.
Will expose learners to a wide range of storytelling traditions and styles from around the world, providing learners with a global perspective on the art of storytelling.
Save
Will teach learners the principles of effective storytelling and how to create stories that are memorable, persuasive, and actionable.
Save
Will provide learners with an understanding of the neurobiological and evolutionary underpinnings of storytelling and its impact on human cognition and behavior.
Will guide learners through the process of developing and writing stories using mythic structures, providing learners with a framework for creating compelling narratives.
Will provide learners with insights into the strengths and challenges of introverts and how they can leverage their natural abilities in storytelling.
Will teach learners how to use data to create compelling stories that can be used to communicate insights and persuade audiences.
Will introduce learners to the concept of the monomyth, a universal storytelling structure that can be found in countless stories and cultures.
Save
Will help learners to understand the psychology of storytelling and how to use it to create a more positive and fulfilling life.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/6opvhi/the
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Effort
1 hour and 30 minutes
Level
Introductory
Via
Coursera
Institution
IESE Business School
Instructor
Greg Burke
Language
English
Good to know
Taught by Greg Burke, an accomplished speaker who has led global communication initiatives
Suitable for aspiring public speakers who aim to enhance their storytelling skills for professional or personal growth
Provides practical guidance on crafting compelling narratives that resonate with audiences
Exploration of storytelling techniques to enhance public speaking abilities and create memorable experiences
Utilizes a blend of multimedia resources, including videos, readings, and discussions, to deliver a multifaceted learning experience
Course aligns with industry best practices and emphasizes the significance of storytelling in professional communication
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