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Bekhruzbek Ochilov, MCSI, PAGRC
In this 1-hour long guided tutorial, you will learn how to set up a business profile on Twitter.
Note: This tutorial works best for learners who are based in the North America region. We're currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/74ndpz/create
What's inside
Syllabus
Project Overview
In this 1-hour long guided tutorial, you will learn how to set up a business profile on Twitter.
Good to know
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what to watch for , and
possible dealbreakers
Tailored for those based in the North America region
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Create a business profile on Twitter with these
activities:
Attend Social Media Marketing Conference
Show steps
Connect with industry professionals and learn about the latest trends and strategies in social media marketing.
Browse courses on
Social Media Marketing
Show steps
-
Register for the conference
-
Attend keynotes and workshops
-
Meet with vendors and exhibitors
-
Follow up with new connections
Review Basics of Social Media Marketing
Show steps
Refresh your knowledge of social media marketing principles and best practices to enhance your understanding of the course materials.
Browse courses on
Marketing
Show steps
-
Review key concepts of social media marketing, such as target audience, content strategy, and measurement.
-
Go through case studies and examples of successful social media campaigns.
Host a Group Tweet Critique
Show steps
Collaborative peer review of tweets allows for the exchange of constructive criticism and diverse perspectives, leading to significant improvements in your content.
Show steps
-
Gather a group of colleagues or fellow learners.
-
Share a selection of your tweets for review.
-
Provide constructive feedback, focusing on strengths and areas for improvement.
-
Incorporate feedback into future tweet creation.
13 other activities
Expand to see all activities and additional details
Show all 16 activities
Guided Tutorial: Setting Up Twitter Ad Campaign
Show steps
Follow a guided tutorial to gain hands-on experience in creating and managing Twitter ad campaigns.
Browse courses on
Twitter Ads
Show steps
-
Choose your target audience and goals
-
Set up your ad budget and schedule
-
Design your ad creative
-
Monitor and optimize your campaign
Practice Creating and Scheduling Tweets
Show steps
Reinforce your understanding of Twitter's functionality by practicing creating and scheduling tweets, improving your proficiency in using the platform.
Show steps
-
Draft and schedule tweets using Twitter's composer.
-
Experiment with different tweet formats, such as text, images, and videos.
-
Use Twitter's scheduling feature to plan and publish tweets in advance.
Twitter Ad Copywriting Practice
Show steps
Enhance your Twitter ad copywriting skills through focused exercises and practice.
Browse courses on
Social Media Marketing
Show steps
-
Brainstorm and develop compelling ad copy
-
Use targeted keywords and hashtags
-
Write clear and concise call-to-actions
-
Test and optimize your ad copy
Guided Tutorial: Creating Social Media Posts
Show steps
Walk through the steps of creating engaging and effective social media posts for Twitter, which will help enhance your understanding of the course material.
Browse courses on
Social Media Marketing
Show steps
-
Review the course materials on social media post creation.
-
Identify your target audience.
-
Brainstorm content ideas that align with your goals.
-
Follow the tutorial's instructions for creating a Twitter post.
-
Publish your post and track its performance.
Create a Twitter Business Profile Compilation
Show steps
Consolidate and review course materials, supplemental resources, and your own notes to reinforce your understanding of Twitter business profiles.
Show steps
-
Gather and organize course materials, including lecture notes, slides, and handouts.
-
Collect relevant articles, blog posts, and videos on Twitter business profiles.
-
Summarize and synthesize the information to create a comprehensive compilation.
Discuss Twitter Marketing Strategies with Peers
Show steps
Engage in peer-to-peer learning by discussing Twitter marketing strategies, enhancing your understanding through sharing and collaboration.
Show steps
-
Connect with classmates or fellow marketers.
-
Organize virtual or in-person discussion sessions.
-
Share and discuss experiences, ideas, and best practices.
Develop a Twitter Marketing Plan
Show steps
Create a comprehensive Twitter marketing plan to guide your strategic approach for business growth.
Browse courses on
Twitter Marketing
Show steps
-
Define your target audience
-
Set your marketing objectives
-
Develop a content calendar
-
Track and measure your results
Share Your Business Profile
Show steps
By creating a shareable version of your business profile, you can gain valuable feedback and insights into how to optimize your profile for better visibility and engagement.
Show steps
-
Craft a catchy caption that highlights your business's unique value proposition.
-
Choose an eye-catching image or video that represents your brand.
-
Share your post on Twitter and engage with your followers.
Explore Advanced Twitter Features and Tools
Show steps
Enhance your knowledge of Twitter by exploring advanced features and tools to maximize your use of the platform.
Show steps
-
Review Twitter's help center and documentation.
-
Follow industry blogs and experts on Twitter to stay updated on the latest trends.
-
Experiment with different Twitter tools, such as analytics, advertising, and automation.
Attend a Twitter Marketing Workshop
Show steps
Gain practical insights and hands-on experience by attending a workshop focused on Twitter marketing, complementing the theoretical knowledge gained in the course.
Show steps
-
Research and identify relevant Twitter marketing workshops.
-
Register and attend the workshop.
-
Actively participate in discussions and exercises.
Create a Tweet Proposal
Show steps
Planning and outlining your tweets through a proposal will help you stay organized, focused, and aligned with your marketing goals.
Show steps
-
Establish clear objectives for your tweet campaign.
-
Define your target audience and their interests.
-
Brainstorm multiple tweet concepts that resonate with your audience.
-
Develop a content calendar and schedule for your tweets.
-
Outline the key elements of each tweet, including hashtags and images.
Develop a Twitter Marketing Plan for Your Business
Show steps
Apply your knowledge by creating a Twitter marketing plan specific to your business, reinforcing your understanding of the concepts taught in the course.
Show steps
-
Define your target audience and marketing objectives.
-
Develop a content strategy and editorial calendar.
-
Create a Twitter profile and optimize it for your business.
-
Create engaging content, such as tweets, images, and videos.
-
Track and analyze your results to refine your strategy.
Attend Industry Events Focused on Twitter Marketing
Show steps
Expand your professional network and gain insights by attending industry events centered around Twitter marketing, broadening your knowledge and staying up-to-date on the latest trends.
Show steps
-
Identify and research relevant industry events.
-
Attend events and connect with professionals in the field.
-
Participate in discussions, workshops, and networking sessions.
Attend Social Media Marketing Conference
Show steps
Connect with industry professionals and learn about the latest trends and strategies in social media marketing.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Register for the conference
- Attend keynotes and workshops
- Meet with vendors and exhibitors
- Follow up with new connections
Review Basics of Social Media Marketing
Show steps
Refresh your knowledge of social media marketing principles and best practices to enhance your understanding of the course materials.
Browse courses on
Marketing
Show steps
Show steps
Show steps
- Review key concepts of social media marketing, such as target audience, content strategy, and measurement.
- Go through case studies and examples of successful social media campaigns.
Host a Group Tweet Critique
Show steps
Collaborative peer review of tweets allows for the exchange of constructive criticism and diverse perspectives, leading to significant improvements in your content.
Show steps
Show steps
Show steps
- Gather a group of colleagues or fellow learners.
- Share a selection of your tweets for review.
- Provide constructive feedback, focusing on strengths and areas for improvement.
- Incorporate feedback into future tweet creation.
13 other activities
Expand to see all activities and additional details
Show all 16 activities
Guided Tutorial: Setting Up Twitter Ad Campaign
Show steps
Follow a guided tutorial to gain hands-on experience in creating and managing Twitter ad campaigns.
Browse courses on
Twitter Ads
Show steps
Show steps
Show steps
- Choose your target audience and goals
- Set up your ad budget and schedule
- Design your ad creative
- Monitor and optimize your campaign
Practice Creating and Scheduling Tweets
Show steps
Reinforce your understanding of Twitter's functionality by practicing creating and scheduling tweets, improving your proficiency in using the platform.
Show steps
Show steps
Show steps
- Draft and schedule tweets using Twitter's composer.
- Experiment with different tweet formats, such as text, images, and videos.
- Use Twitter's scheduling feature to plan and publish tweets in advance.
Twitter Ad Copywriting Practice
Show steps
Enhance your Twitter ad copywriting skills through focused exercises and practice.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Brainstorm and develop compelling ad copy
- Use targeted keywords and hashtags
- Write clear and concise call-to-actions
- Test and optimize your ad copy
Guided Tutorial: Creating Social Media Posts
Show steps
Walk through the steps of creating engaging and effective social media posts for Twitter, which will help enhance your understanding of the course material.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Review the course materials on social media post creation.
- Identify your target audience.
- Brainstorm content ideas that align with your goals.
- Follow the tutorial's instructions for creating a Twitter post.
- Publish your post and track its performance.
Create a Twitter Business Profile Compilation
Show steps
Consolidate and review course materials, supplemental resources, and your own notes to reinforce your understanding of Twitter business profiles.
Show steps
Show steps
Show steps
- Gather and organize course materials, including lecture notes, slides, and handouts.
- Collect relevant articles, blog posts, and videos on Twitter business profiles.
- Summarize and synthesize the information to create a comprehensive compilation.
Discuss Twitter Marketing Strategies with Peers
Show steps
Engage in peer-to-peer learning by discussing Twitter marketing strategies, enhancing your understanding through sharing and collaboration.
Show steps
Show steps
Show steps
- Connect with classmates or fellow marketers.
- Organize virtual or in-person discussion sessions.
- Share and discuss experiences, ideas, and best practices.
Develop a Twitter Marketing Plan
Show steps
Create a comprehensive Twitter marketing plan to guide your strategic approach for business growth.
Browse courses on
Twitter Marketing
Show steps
Show steps
Show steps
- Define your target audience
- Set your marketing objectives
- Develop a content calendar
- Track and measure your results
Share Your Business Profile
Show steps
By creating a shareable version of your business profile, you can gain valuable feedback and insights into how to optimize your profile for better visibility and engagement.
Show steps
Show steps
Show steps
- Craft a catchy caption that highlights your business's unique value proposition.
- Choose an eye-catching image or video that represents your brand.
- Share your post on Twitter and engage with your followers.
Explore Advanced Twitter Features and Tools
Show steps
Enhance your knowledge of Twitter by exploring advanced features and tools to maximize your use of the platform.
Show steps
Show steps
Show steps
- Review Twitter's help center and documentation.
- Follow industry blogs and experts on Twitter to stay updated on the latest trends.
- Experiment with different Twitter tools, such as analytics, advertising, and automation.
Attend a Twitter Marketing Workshop
Show steps
Gain practical insights and hands-on experience by attending a workshop focused on Twitter marketing, complementing the theoretical knowledge gained in the course.
Show steps
Show steps
Show steps
- Research and identify relevant Twitter marketing workshops.
- Register and attend the workshop.
- Actively participate in discussions and exercises.
Create a Tweet Proposal
Show steps
Planning and outlining your tweets through a proposal will help you stay organized, focused, and aligned with your marketing goals.
Show steps
Show steps
Show steps
- Establish clear objectives for your tweet campaign.
- Define your target audience and their interests.
- Brainstorm multiple tweet concepts that resonate with your audience.
- Develop a content calendar and schedule for your tweets.
- Outline the key elements of each tweet, including hashtags and images.
Develop a Twitter Marketing Plan for Your Business
Show steps
Apply your knowledge by creating a Twitter marketing plan specific to your business, reinforcing your understanding of the concepts taught in the course.
Show steps
Show steps
Show steps
- Define your target audience and marketing objectives.
- Develop a content strategy and editorial calendar.
- Create a Twitter profile and optimize it for your business.
- Create engaging content, such as tweets, images, and videos.
- Track and analyze your results to refine your strategy.
Attend Industry Events Focused on Twitter Marketing
Show steps
Expand your professional network and gain insights by attending industry events centered around Twitter marketing, broadening your knowledge and staying up-to-date on the latest trends.
Show steps
Show steps
Show steps
- Identify and research relevant industry events.
- Attend events and connect with professionals in the field.
- Participate in discussions, workshops, and networking sessions.
Career center
Learners who complete Create a business profile on Twitter will develop knowledge and skills
that may be useful to these careers:
Social Media Manager
Social Media Manager
A Social Media Manager develops and executes social media strategies to promote brands, products, and services. This course can help you build a strong foundation in Twitter marketing, which is an essential skill for Social Media Managers. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Social Media Manager.
Digital Marketing Specialist
Digital Marketing Specialist
A Digital Marketing Specialist plans and executes digital marketing campaigns to achieve business objectives. This course can help you build a strong foundation in Twitter marketing, which is an important channel for digital marketers. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Digital Marketing Specialist.
Content Marketing Manager
Content Marketing Manager
A Content Marketing Manager creates and manages content to attract and engage customers. This course can help you build a strong foundation in Twitter marketing, which is an important platform for content marketers. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Content Marketing Manager.
Community Manager
Community Manager
A Community Manager builds and manages online communities to engage with customers and promote brands. This course can help you build a strong foundation in Twitter marketing, which is an important platform for community managers. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Community Manager.
Brand Manager
Brand Manager
A Brand Manager develops and manages brands to create a positive image and build customer loyalty. This course can help you build a strong foundation in Twitter marketing, which is an important channel for brand managers. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Brand Manager.
Public Relations Specialist
Public Relations Specialist
A Public Relations Specialist manages relationships with the media and public to promote organizations and their products or services. This course can help you build a strong foundation in Twitter marketing, which is an important platform for public relations specialists. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as a Public Relations Specialist.
Marketing Manager
Marketing Manager
A Marketing Manager plans and executes marketing campaigns to achieve business objectives. This course can help you build a foundation in Twitter marketing, which is a key component of modern marketing strategies. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be valuable in helping you stand out as a candidate for Marketing Manager positions.
Communications Manager
Communications Manager
A Communications Manager is responsible for developing and executing communications strategies for organizations. This course can help you build a foundation in Twitter marketing, which is a critical communication channel. The knowledge you gain from this course will help you effectively communicate with stakeholders and build strong relationships.
Social Media Specialist
Social Media Specialist
A Social Media Specialist manages social media accounts to promote brands and engage with customers. This course can help you build a foundation in Twitter marketing, which is one of the most important social media platforms. You will learn how to create a business profile, optimize your tweets, and engage with your audience. This will give you a competitive edge in the field.
Public Relations Associate
Public Relations Associate
A Public Relations Associate supports public relations specialists in developing and executing public relations campaigns. This course can help you build a foundation in Twitter marketing, which is an important tool for public relations professionals. The course will teach you how to create a business profile on Twitter, optimize your tweets, and engage with your audience. This knowledge will be valuable in helping you succeed as a Public Relations Associate.
Communications Assistant
Communications Assistant
A Communications Assistant supports communications managers and other communications professionals with a variety of tasks. This course can help you build a foundation in Twitter marketing, which is a key component of many communications strategies. You will learn the basics of creating a business profile, optimizing tweets, and engaging with your audience.
Marketing Assistant
Marketing Assistant
A Marketing Assistant supports marketing managers and other marketing professionals with a variety of tasks. This course can help you build a foundation in Twitter marketing, which is a key component of many marketing campaigns. You will learn the basics of creating a business profile, optimizing tweets, and engaging with your audience.
Customer Service Representative
Customer Service Representative
A Customer Service Representative provides customer service and support to customers. This course can help you build a foundation in Twitter marketing, which can be used to provide excellent customer service. You will learn how to create a business profile, optimize your tweets, and engage with your audience.
Sales Representative
Sales Representative
A Sales Representative sells products or services to customers. This course can help you build a foundation in Twitter marketing, which can be used to generate leads and sales. You will learn how to create a business profile, optimize your tweets, and engage with your audience.
Entrepreneur
Entrepreneur
An Entrepreneur starts and runs their own business. This course can help you build a foundation in Twitter marketing, which is an essential tool for entrepreneurs. You will learn how to create a business profile, optimize your tweets, and engage with your audience. This knowledge will be invaluable in helping you succeed as an Entrepreneur.
For more career information including salaries, visit:
OpenCourser.com/course/74ndpz/create
Reading list
We've selected 11 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Create a business profile on Twitter.
This source complete guide that can facilitate growing a business using Twitter.
Save
A comprehensive guide to social media marketing, including Twitter.
Emphasizes the importance of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive profitable customer action.
Offers a comprehensive overview of inbound marketing strategies.
Save
While broader than this course's scope, this book provides background information on social media marketing strategy and tactics, including Twitter. This overview will help with comprehension.
Save
Provides insights into creating engaging and shareable content on social media.
Save
Explores the science behind why certain ideas and products become popular.
Save
Provides insights into how to create memorable and persuasive messages.
Save
Provides a foundational understanding of marketing principles and practices. It serves as a textbook for academic institutions.
Examines the irrational behaviors that humans exhibit and provides insights into how to influence decision-making.
Save
A Nobel Prize-winning book that explores the two systems of thinking: System 1 (fast, intuitive) and System 2 (slow, deliberate).
For more information about how these books relate to this course, visit:
OpenCourser.com/course/74ndpz/create
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