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Stacey Shanklin-Langford
By the end of this project, you will create a sample social media graphic for business. The graphic is shareable across your business’ social media platforms. You will be able to incorporate the color palette from your business style guide, in order to create brand recognition as part of your social media marketing strategy. This course will include an introduction to Canva, how to determine your canvas size for a social media post, incorporate images specific to your business into a social media post, and prepare a post for your social media channels.
Read more
By the end of this project, you will create a sample social media graphic for business. The graphic is shareable across your business’ social media platforms. You will be able to incorporate the color palette from your business style guide, in order to create brand recognition as part of your social media marketing strategy. This course will include an introduction to Canva, how to determine your canvas size for a social media post, incorporate images specific to your business into a social media post, and prepare a post for your social media channels.
Read more
By the end of this project, you will create a sample social media graphic for business. The graphic is shareable across your business’ social media platforms. You will be able to incorporate the color palette from your business style guide, in order to create brand recognition as part of your social media marketing strategy. This course will include an introduction to Canva, how to determine your canvas size for a social media post, incorporate images specific to your business into a social media post, and prepare a post for your social media channels.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/8e77zn/use
What's inside
Syllabus
Create Amazing Marketing Designs using Canva
By the end of this project, you will create a sample social media graphic for business. The graphic is shareable across your business’ social media platforms. You will be able to incorporate the color palette from your business style guide, in order to create brand recognition as part of your social media marketing strategy. This course will include an introduction to Canva, how to determine your canvas size for a social media post, incorporate images specific to your business into a social media post, and prepare a post for your social media channels.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Provides a practical introduction to Canva, a popular graphic design tool, making it suitable for beginners with little to no prior experience
Specifically designed to help learners create social media graphics, making it relevant for those seeking to enhance their social media marketing skills
Instructs learners on incorporating business-specific color palettes into their designs, promoting brand recognition
Guides learners through the process of selecting appropriate canvas sizes for social media posts, ensuring their designs are optimized for different platforms
Emphasizes the importance of incorporating business-specific images into social media graphics, enhancing their relevance and impact
Suitable for learners based in North America, potentially limiting accessibility for those in other regions
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Save Use Canva to Create Social Media Marketing Designs to your list so you can find it easily later:
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Reviews summary
Engage your audience with canva
Learners say this is a beginner-friendly crash course that takes about an hour to complete. You'll learn social media marketing design basics in Canva as instructed by Stacey Shanklin-Langford. According to students, the engaging assignments provide hands-on experience and prepare you to create eye-catching graphics for your social media accounts.
Quick and easy to learn.
"Quick and easy guided project!"
"It was explained very well and I enjoyed exploring canva with the instructor "
"Amazing! So easy to learn and professional. I love it!"
Practical course with a guided project.
"It was a really great project, got to learn about various designs elements of canva, which are pretty useful for social media marketing."
"A very well designed course, taught by someone who clearly has experience in teaching learners."
"The guided project provided by COURSERA was really interesting and it was really enjoyable to learn over rhyme along with the instructor."
Perfect for beginners, no prior design experience needed.
"This course has really given me the confidence and the courage to do more graphics by myself and likely pursue this career just any skillset that I made. Truly wonderful! :)"
"Make
Social Media pages Like FaceBook , Instagram , Twitter that we invite more
Friends for like ur page and Grow Up. 👍👍👍❤️💙💛🌸🌸🌺🌺💜💖🌹🍃💞💝🌱🌷💐💕🌿🌱💓YouTube
: https://bit.ly/2PBEung"
"Short and useful course for learning basics of creating designs in Canva. It is very hands on and clear, spending only an hour of your time, you learn how to use a very helpful instrument. "
Some students report technical issues with the Rhyme software.
"The video screen is missing . I can't see full screen . The video screen is too small, I don't understand anything."
"The course was very simple and basic, it's perfect for people who haven't any experience in the design field, next time I would like to see more tools about Canva."
"please update the course videos. because canva is updated now. it allows you to choose the text animation. and also I think you haven't covered the topic of locking an element by using the lock mode."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Use Canva to Create Social Media Marketing Designs with these
activities:
Review color theory and design principles
Show steps
Solidify your understanding of the fundamentals of design.
Browse courses on
Graphic Design
Show steps
-
Search for tutorials on color theory and design principles.
-
Choose tutorials that cover the topics you need to review.
-
Follow the instructions in the tutorials.
Organize Course Materials
Show steps
Stay organized by compiling and reviewing course materials, which will enhance knowledge retention and make studying more effective.
Show steps
-
Gather notes, assignments, and other course materials
-
Create a system for organizing your materials
-
Review your materials regularly
Learn the Basics of Canva
Show steps
Get comfortable with the Canva interface and learn the basics of graphic design to prepare for social media marketing.
Browse courses on
Graphic Design Basics
Show steps
-
Watch a beginner's tutorial on Canva
-
Explore the Canva templates and design elements
-
Create a practice social media graphic
Nine other activities
Expand to see all activities and additional details
Show all 12 activities
Follow tutorials on Canva
Show steps
Enhance your skills by following tutorials on using Canva.
Browse courses on
Canva
Show steps
-
Search for tutorials on Canva's website or YouTube.
-
Choose tutorials that cover the topics you need to learn.
-
Follow the instructions in the tutorials.
Create a mood board for your social media graphics
Show steps
Visualize your brand's aesthetic by creating a mood board.
Browse courses on
Social Media Marketing
Show steps
-
Gather images, colors, and fonts that represent your brand's personality.
-
Create a collage or digital mood board that showcases your inspiration.
-
Use your mood board to guide your design decisions.
Attend a Canva workshop
Show steps
Expand your knowledge and connect with other designers at a Canva workshop.
Browse courses on
Canva
Show steps
-
Research and find a Canva workshop that fits your needs.
-
Register for the workshop and prepare any necessary materials.
-
Attend the workshop and actively participate in the activities.
Design a Social Media Graphic for Your Business
Show steps
Demonstrate your understanding of Canva and social media marketing by creating an eye-catching graphic for your business.
Browse courses on
Social Media Marketing
Show steps
-
Prepare your graphic for posting
-
Choose a social media platform
-
Determine the purpose of your graphic
-
Design your graphic using Canva
-
Incorporate your business's color palette
Practice designing social media graphics
Show steps
Reinforce your design skills by practicing regularly.
Browse courses on
Graphic Design
Show steps
-
Set aside time each day to design a social media graphic.
-
Choose different topics and styles to challenge yourself.
-
Share your designs with others for feedback.
Create a social media graphic for your business
Show steps
Practice creating a social media graphic to solidify your understanding of the concepts learned in the course.
Browse courses on
Social Media Marketing
Show steps
-
Identify the purpose of your social media graphic.
-
Choose a template or create your own design.
-
Incorporate your business's branding elements.
-
Write engaging and concise copy.
-
Optimize your graphic for different social media platforms.
Experiment with Canva Features
Show steps
Strengthen your understanding of Canva's features and expand your design skills by experimenting with different tools and techniques.
Browse courses on
Canva
Show steps
-
Try using different templates and layouts
-
Experiment with fonts and typography
-
Add images, videos, and other elements
-
Use filters and effects
Contribute to an open-source design project
Show steps
Apply your skills and collaborate with others to support the open-source community.
Browse courses on
Graphic Design
Show steps
-
Find an open-source design project that you are interested in.
-
Review the project's documentation and familiarize yourself with its goals.
-
Identify an area where you can contribute your skills.
-
Submit a pull request to the project.
Start a social media account for your business
Show steps
Put your design skills into practice by creating a social media presence for your business.
Browse courses on
Social Media Marketing
Show steps
-
Choose social media platforms that are relevant to your target audience.
-
Create a consistent brand identity across all platforms.
-
Develop a content strategy that is aligned with your business goals.
-
Post engaging and shareable content on a regular basis.
-
Monitor your social media performance and make adjustments as needed.
Review color theory and design principles
Show steps
Solidify your understanding of the fundamentals of design.
Browse courses on
Graphic Design
Show steps
Show steps
Show steps
- Search for tutorials on color theory and design principles.
- Choose tutorials that cover the topics you need to review.
- Follow the instructions in the tutorials.
Organize Course Materials
Show steps
Stay organized by compiling and reviewing course materials, which will enhance knowledge retention and make studying more effective.
Show steps
Show steps
Show steps
- Gather notes, assignments, and other course materials
- Create a system for organizing your materials
- Review your materials regularly
Learn the Basics of Canva
Show steps
Get comfortable with the Canva interface and learn the basics of graphic design to prepare for social media marketing.
Browse courses on
Graphic Design Basics
Show steps
Show steps
Show steps
- Watch a beginner's tutorial on Canva
- Explore the Canva templates and design elements
- Create a practice social media graphic
Nine other activities
Expand to see all activities and additional details
Show all 12 activities
Follow tutorials on Canva
Show steps
Enhance your skills by following tutorials on using Canva.
Browse courses on
Canva
Show steps
Show steps
Show steps
- Search for tutorials on Canva's website or YouTube.
- Choose tutorials that cover the topics you need to learn.
- Follow the instructions in the tutorials.
Create a mood board for your social media graphics
Show steps
Visualize your brand's aesthetic by creating a mood board.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Gather images, colors, and fonts that represent your brand's personality.
- Create a collage or digital mood board that showcases your inspiration.
- Use your mood board to guide your design decisions.
Attend a Canva workshop
Show steps
Expand your knowledge and connect with other designers at a Canva workshop.
Browse courses on
Canva
Show steps
Show steps
Show steps
- Research and find a Canva workshop that fits your needs.
- Register for the workshop and prepare any necessary materials.
- Attend the workshop and actively participate in the activities.
Design a Social Media Graphic for Your Business
Show steps
Demonstrate your understanding of Canva and social media marketing by creating an eye-catching graphic for your business.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Prepare your graphic for posting
- Choose a social media platform
- Determine the purpose of your graphic
- Design your graphic using Canva
- Incorporate your business's color palette
Practice designing social media graphics
Show steps
Reinforce your design skills by practicing regularly.
Browse courses on
Graphic Design
Show steps
Show steps
Show steps
- Set aside time each day to design a social media graphic.
- Choose different topics and styles to challenge yourself.
- Share your designs with others for feedback.
Create a social media graphic for your business
Show steps
Practice creating a social media graphic to solidify your understanding of the concepts learned in the course.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Identify the purpose of your social media graphic.
- Choose a template or create your own design.
- Incorporate your business's branding elements.
- Write engaging and concise copy.
- Optimize your graphic for different social media platforms.
Experiment with Canva Features
Show steps
Strengthen your understanding of Canva's features and expand your design skills by experimenting with different tools and techniques.
Browse courses on
Canva
Show steps
Show steps
Show steps
- Try using different templates and layouts
- Experiment with fonts and typography
- Add images, videos, and other elements
- Use filters and effects
Contribute to an open-source design project
Show steps
Apply your skills and collaborate with others to support the open-source community.
Browse courses on
Graphic Design
Show steps
Show steps
Show steps
- Find an open-source design project that you are interested in.
- Review the project's documentation and familiarize yourself with its goals.
- Identify an area where you can contribute your skills.
- Submit a pull request to the project.
Start a social media account for your business
Show steps
Put your design skills into practice by creating a social media presence for your business.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Choose social media platforms that are relevant to your target audience.
- Create a consistent brand identity across all platforms.
- Develop a content strategy that is aligned with your business goals.
- Post engaging and shareable content on a regular basis.
- Monitor your social media performance and make adjustments as needed.
Career center
Learners who complete Use Canva to Create Social Media Marketing Designs will develop knowledge and skills
that may be useful to these careers:
Visual Designer
Visual Designer
Visual Designers create visual content for a variety of purposes, including social media posts. The course's focus on creating visually appealing social media graphics using Canva will help Visual Designers develop the skills they need to create effective marketing campaigns.
Social Media Manager
Social Media Manager
Social Media Managers are responsible for managing a company's social media presence. The course's focus on creating visually appealing social media graphics will help Social Media Managers create content that is shareable and engaging.
Graphic designer
Graphic designer
Graphic Designers create visual content for a variety of purposes, including social media posts. The course's focus on creating visually appealing social media graphics using Canva will help Graphic Designers develop the skills they need to create effective marketing campaigns.
Brand Manager
Brand Manager
Brand Managers are responsible for developing and maintaining a company's brand identity. The course's focus on incorporating color palettes and images specific to a business's style guide will help Brand Managers create social media graphics that are consistent with the company's overall brand.
Content Manager
Content Manager
Content Managers are responsible for creating and curating content for a company's website and social media channels. The course's focus on creating engaging social media graphics will help Content Managers create content that is visually appealing and shareable.
Communications Manager
Communications Manager
Communications Managers are responsible for developing and executing communication strategies. The course's focus on creating engaging social media graphics will help Communications Managers create content that is visually appealing and shareable.
Public relations manager
Public relations manager
Public Relations Managers are responsible for managing a company's public image. The course's focus on creating visually appealing social media graphics will help Public Relations Managers create content that is shareable and helps to build relationships with key stakeholders.
Digital Marketing Manager
Digital Marketing Manager
Digital Marketing Managers are responsible for developing and executing digital marketing campaigns. The course's focus on creating engaging social media graphics will help Digital Marketing Managers create campaigns that are visually appealing and shareable.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. The course's focus on creating engaging social media graphics will help Marketing Managers create campaigns that are visually appealing and shareable.
Web Designer
Web Designer
Web Designers create websites and other digital content. The course's focus on creating visually appealing social media graphics will help Web Designers create websites that are both visually appealing and user-friendly.
Creative Director
Creative Director
Creative Directors oversee the creative vision of a company's marketing campaigns. The course's focus on creating visually appealing social media graphics will help Creative Directors develop the skills they need to create effective marketing campaigns.
Art Director
Art Director
Art Directors oversee the visual appearance of all marketing materials, including social media posts. The course's focus on creating visually appealing social media graphics using Canva will help Art Directors develop the skills they need to create effective marketing campaigns.
User Experience Designer
User Experience Designer
User Experience Designers create products and services that are easy to use and enjoyable. The course's focus on creating visually appealing social media graphics may be helpful for User Experience Designers who want to create social media experiences that are both visually appealing and user-friendly.
SEO Specialist
SEO Specialist
SEO Specialists optimize websites and other digital content to improve their ranking in search engine results pages (SERPs). The course's focus on creating engaging social media graphics may be helpful for SEO Specialists who want to create social media content that is both visually appealing and shareable.
Marketing Analyst
Marketing Analyst
Marketing Analysts analyze marketing data to identify trends and make recommendations for marketing campaigns. The course's focus on creating visually appealing social media graphics may be helpful for Marketing Analysts who want to create data visualizations that are easy to understand and share.
For more career information including salaries, visit:
OpenCourser.com/course/8e77zn/use
Reading list
We've selected 11 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Use Canva to Create Social Media Marketing Designs.
Provides a comprehensive overview of social media marketing. It covers everything from creating a social media strategy to using social media analytics.
Provides a step-by-step guide to social media marketing, including how to create and manage social media content.
Provides a comprehensive overview of social media marketing, including how to use social media to generate leads and sales.
Save
Provides a basic overview of social media, including how to create and manage social media accounts.
Provides a step-by-step guide to using social media for business.
Save
Provides a comprehensive overview of social media marketing for marketers.
Save
Provides a look at the future of social media marketing.
Provides a step-by-step guide to creating a social media marketing strategy. It covers everything from setting goals to measuring results.
Provides a comprehensive overview of social media marketing for schools.
Provides a hands-on approach to social media marketing. It includes exercises and worksheets to help you develop your own social media marketing strategy.
Provides a step-by-step guide to social media marketing for small businesses. It covers everything from creating a social media strategy to using social media to drive sales.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/8e77zn/use
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Stacey Shanklin-Langford
Language
English
Good to know
Provides a practical introduction to Canva, a popular graphic design tool, making it suitable for beginners with little to no prior experience
Specifically designed to help learners create social media graphics, making it relevant for those seeking to enhance their social media marketing skills
Instructs learners on incorporating business-specific color palettes into their designs, promoting brand recognition
Guides learners through the process of selecting appropriate canvas sizes for social media posts, ensuring their designs are optimized for different platforms
Emphasizes the importance of incorporating business-specific images into social media graphics, enhancing their relevance and impact
Suitable for learners based in North America, potentially limiting accessibility for those in other regions
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