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University of Geneva- Olivier Scaillet, University of Geneva- Jonas Demaurex, University of Geneva- Philip Valta, University of Geneva- Tony Berrada, University of Geneva- Michel Girardin, University of Geneva- Philipp Krueger, University of Geneva- Ines Chaieb, University of Geneva- Kerstin Preuschoff, and University of Geneva- Rajna Gibson Brandon

In this course, you will learn about the famous dichotomy between active and passive investing, how to appropriately measure and analyze investment performance and what the future trends in the investment management industry are.

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In this course, you will learn about the famous dichotomy between active and passive investing, how to appropriately measure and analyze investment performance and what the future trends in the investment management industry are.

You will first learn about absolute and relative performance, risk-adjusted returns and how to decompose investment performance. The focus will then shift to the two main categories of investment vehicles, active and passive funds, and what they entail in terms of expected performance. Finally, you will explore the worlds of sustainable finance, neurofinance and fintech, three areas of research that will shape the future of the investment management industry.

You will also benefit from the insights of experts from UBS, our corporate partner, on the practical implementation of the various concepts we will develop in this course.

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What's inside

Syllabus

General Introduction and Key Concepts
Welcome to the course and this introductory module! After reviewing some mistakes you will no longer make after following this course and some useful things to know before the course, we will dive into one of the main topics of this course: the active versus passive investment management debate.
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Teaches learners the fundamentals of investment management, including key concepts and active versus passive management debate
Provides practical insights from UBS experts on the implementation of investment concepts covered in the course
Taught by renowned professors from the University of Geneva with expertise in investment management
Covers future trends in the investment management industry, including sustainable investing, neurofinance, and fintech
Requires learners to have some prior knowledge of finance and investment concepts to fully benefit from the course
Duration or workload of the course is not specified, so learners may need to manage their time accordingly

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Reviews summary

Insights on investment returns and future trends

According to learners, this course provides a clear and well-structured overview of key topics in investment management, particularly focusing on the active vs. passive debate and performance analysis. Many students found the discussions on future trends like sustainable finance, neurofinance, and fintech to be highly relevant and valuable, offering forward-looking perspectives. The course is often described as providing a solid foundation, although some reviewers note that it might be better suited for those with some existing financial knowledge or those seeking a broad introduction rather than deep technical detail. Insights from the corporate partner (UBS) are highlighted by several as a positive addition, bridging academic concepts with practical industry views.
Well-paced and logical progression.
"The course was well-paced, with each module building logically on the last."
"I found the structure of the course easy to follow, progressing from concepts to vehicles and future trends."
"The breakdown into distinct modules made the content digestible and manageable."
Practical insights from industry partner.
"The segments with the UBS experts were extremely helpful in seeing how these concepts apply in the real world."
"Getting the practitioner's perspective from UBS added significant value to the academic material."
"I enjoyed the discussions with the corporate partner; they offered practical context missing from other courses."
Provides a good introductory foundation.
"This course gave me a solid foundation in investment performance and understanding different fund types."
"It's a great starting point if you want an overview of securing long-term investment returns."
"While not overly technical, it builds a strong base for understanding core investment concepts."
Coverage of future trends is valuable.
"The modules on sustainable finance and fintech were fascinating and very relevant to where the industry is headed."
"Learning about neurofinance was unexpected but provided really interesting insights into decision-making."
"I appreciated the forward look into sustainable investing; it felt very timely and important."
Explanations are clear and easy to follow.
"The explanations of risk-adjusted returns and performance attribution were very clear, making complex topics accessible."
"I found the way the course explained the active vs passive debate to be particularly well-structured and easy to understand."
"Concepts are explained in a clear and concise manner, perfect for grasping the fundamentals."
Some wish for more technical depth.
"Could use more in-depth coverage on the quantitative methods used for performance analysis."
"I was hoping for more technical detail on specific investment strategies beyond the high-level overview."
"While clear, it stays relatively high-level and might not satisfy those looking for advanced quantitative techniques."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Securing Investment Returns in the Long Run with these activities:
Gather Learning Materials
Start by organizing your notes, assignments, quizzes, and exams. Doing some work upfront will help you succeed once the course begins.
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Show steps
  • Create a dedicated folder or notebook for the course
  • Review and organize your syllabus and course schedule
  • Collect and organize any textbooks, readings, or other materials
Read 'Investment Patterns: Investment Allocation and Trading Strategies'
This book will give you a strong foundation in the theory and practice of investment management. It will help you understand the different asset classes, investment strategies, and risk management techniques.
Show steps
  • Read the book thoroughly
  • Take notes and highlight important passages
  • Complete the practice exercises at the end of each chapter
Practice Investment Calculations
Solve practice problems to reinforce your understanding of the concepts covered in the course. This will help you develop the skills you need to be successful in the course.
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  • Find practice problems on websites or in textbooks
  • Solve the practice problems
  • Check your answers with the solutions provided
Four other activities
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Show all seven activities
Create an Investment Glossary
As you learn new terms and concepts, add them to your glossary. This will help you remember the information and easily reference it later.
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Show steps
  • Start a new document or spreadsheet
  • Define each new term or concept you encounter
  • Include synonyms or related terms
Learn about Investment Management Software
There are many software programs that can help you manage your investments. Take some time to learn about the different options and choose one that meets your needs.
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Show steps
  • Research different investment management software programs
  • Read reviews and watch tutorials
  • Choose a program and sign up for a free trial
Form a Study Group
Studying with peers can be a great way to reinforce your learning and get help with difficult concepts.
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Show steps
  • Find other students who are taking the same course
  • Set up a regular meeting time
  • Discuss the course material and work on problems together
Create a Presentation on a Current Investment Topic
Choose a current investment topic and create a presentation on it. This will help you synthesize your understanding of the topic and communicate it clearly to others.
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Show steps
  • Choose a topic
  • Research the topic
  • Create an outline
  • Develop your presentation
  • Practice your presentation

Career center

Learners who complete Securing Investment Returns in the Long Run will develop knowledge and skills that may be useful to these careers:
Portfolio Manager
Portfolio Managers manage and oversee investment portfolios for individuals, institutions, and organizations. This course may be useful to a Portfolio Manager by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Financial Analyst
Financial Analysts provide financial advice to individuals, companies, and organizations. They analyze financial data to make recommendations about investments, mergers, acquisitions, and other financial matters. This course may be useful to a Financial Analyst by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Investment Banker
Investment Bankers help companies raise capital through the issuance of stocks and bonds. They also advise companies on mergers, acquisitions, and other financial transactions. This course may be useful to an Investment Banker by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Quantitative Analyst
Quantitative Analysts develop and implement mathematical and statistical models to analyze financial data. They use these models to make recommendations about investments, trading strategies, and risk management. This course may be useful to a Quantitative Analyst by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Risk Manager
Risk Managers identify and assess financial risks for companies and organizations. They develop and implement strategies to mitigate these risks. This course may be useful to a Risk Manager by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Financial Planner
Financial Planners help individuals and families plan for their financial future. They develop and implement financial plans that meet their clients' financial goals. This course may be useful to a Financial Planner by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Investment Consultant
Investment Consultants provide financial advice to individuals and families. They help clients develop and implement investment plans that meet their financial goals. This course may be useful to an Investment Consultant by providing fundamental knowledge about investment performance measurement and analysis, as well as insights into the future trends in the investment management industry.
Compliance Officer
Compliance Officers ensure that companies and organizations comply with applicable laws and regulations. They work in a variety of industries, including finance, healthcare, and manufacturing. This course may be useful to a Compliance Officer by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Investment Analyst
Investment Analysts study the economy, companies, and financial trends to make recommendations about buying, selling, or holding stocks, bonds, or other investments. This course may be useful to an Investment Analyst by providing fundamental knowledge about investment performance measurement and analysis, as well as insights into the future trends in the investment management industry.
Insurance Analyst
Insurance Analysts research and analyze insurance policies and products to help their clients make informed decisions about coverage. This course may be useful to an Insurance Analyst by providing insights into investment performance measurement and analysis, and emerging trends in sustainable finance, neurofinance, and fintech.
Auditor
Auditors examine and evaluate financial records to ensure that they are accurate and complete. They work in a variety of industries, including accounting, finance, and government. This course may be useful to an Auditor by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Actuary
Actuaries use mathematical and statistical techniques to assess risks and make financial decisions. They work in a variety of industries, including insurance, finance, and consulting. This course may be useful to an Actuary by providing insights into investment performance measurement and analysis, and emerging trends in sustainable finance, neurofinance, and fintech.
Tax Accountant
Tax Accountants prepare and file tax returns for individuals and businesses. They also advise clients on tax laws and regulations. This course may be useful to a Tax Accountant by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Data Analyst
Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. This course may be useful to a Data Analyst by providing fundamental knowledge about investment performance measurement and analysis, as well as insights into the future trends in the investment management industry.
Forensic Accountant
Forensic Accountants investigate financial fraud and other financial crimes. They work in a variety of settings, including law enforcement, government, and private industry. This course may be useful to a Forensic Accountant by providing insights into investment performance measurement and analysis, different types of investment vehicles, including active and passive funds, and emerging trends in sustainable finance, neurofinance, and fintech.
Statistician
Statisticians collect, analyze, and interpret data to help businesses and organizations make informed decisions. This course may be useful to a Statistician by providing fundamental knowledge about investment performance measurement and analysis, as well as insights into the future trends in the investment management industry.

Reading list

We've selected 18 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Securing Investment Returns in the Long Run.
This series of books is the official curriculum for the CFA exam. It provides a comprehensive overview of the investment management profession. It valuable resource for both students and practitioners.
Classic investment textbook that provides a comprehensive overview of the investment landscape. It covers a wide range of topics, from asset allocation to security analysis to portfolio management. It valuable resource for both students and practitioners.
This classic book provides timeless advice on how to invest wisely. It must-read for anyone who wants to learn more about value investing.
Great introduction to index investing. Bogle's insights into the market and human behavior are invaluable. It valuable resource for both individual investors and financial advisors.
Comprehensive guide to security analysis. It valuable resource for anyone who wants to learn more about how to evaluate stocks and bonds.
Provides a comprehensive overview of quantitative equity investing. It covers a wide range of topics, from data science to machine learning to portfolio optimization. It valuable resource for both practitioners and academics.
Provides a comprehensive overview of sustainable investing. It covers a wide range of topics, from the history of sustainable investing to the latest trends in the field. It valuable resource for both practitioners and academics.
Provides a theoretical framework for understanding investment value. It valuable resource for anyone who wants to learn more about the fundamental principles of investing.
Comprehensive guide to risk management. It valuable resource for anyone who wants to learn more about how to manage risk in investment portfolios.
Provides a comprehensive overview of fintech. It covers a wide range of topics, from the history of fintech to the latest trends in the field. It valuable resource for both practitioners and academics.
Comprehensive guide to behavioral finance. It valuable resource for anyone who wants to learn more about the psychological and emotional factors that influence investment decisions.
Comprehensive textbook on investments. It valuable resource for anyone who wants to learn more about all aspects of investing.
Classic in the field of risk management. Taleb's insights into the nature of risk and uncertainty are invaluable. It valuable resource for both practitioners and academics.
Great introduction to personal finance for young adults. Lowry's insights into the financial challenges faced by millennials are invaluable. It valuable resource for both individuals and families.
Great introduction to index investing. Larimore, Lindauer, and LeBoeuf's insights into the world of investing are invaluable. It valuable resource for both individual investors and financial advisors.

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