Business Analytics for Competitive Advantage

Heads up! This course may be archived and/or unavailable.

To address the increasingly important role business analytics play in strategy and decision-making, this workshop is designed to enhance your organization’s analytic capacity.

Well-executed analytics effectively balance the art of business intuition and the science of data analysis. Working with accomplished peers and expert faculty, you will explore this balance, learn to identify new business opportunities, and design data-driven decisions. You will also understand how analytics projects can impact business strategy and business processes.

The big takeaway: moving your organization's analytics capacity to the next level.

Day 1

Session 1: Business Analytics for Competitive Advantage with Dr. Bin Zhu (8:00 a.m. - 12:00 p.m.)

Lunch (12:00 p.m. - 1:00 p.m.)

Session 2: How it Works: Data to Information with Dr. Byron Marshall (1:00 p.m. - 5:00 p.m.)

Day 2

Session 3: How it Works - Information to Knowledge with Dr. Evan Smouse (8:00 a.m. - 12:00 p.m.)

Lunch (12:00 p.m. - 1:00 p.m.) 

Session 4: Business Analytics and Strategy with Dr. V. T. Raja (1:00 p.m. - 5:00 p.m.)