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Как создать контент в Pinterest

Daria Toropchyn
По окончании данного проекта вы создадите бизнес аккаунт в Pinterest, добавите контент, сохраните его в коллекции, зададите расписание публикации контента. Ваши новые навыки пригодятся вам при создании контента в вашем Pinterest аккаунтсе с целью маркетинга...
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По окончании данного проекта вы создадите бизнес аккаунт в Pinterest, добавите контент, сохраните его в коллекции, зададите расписание публикации контента. Ваши новые навыки пригодятся вам при создании контента в вашем Pinterest аккаунтсе с целью маркетинга или в личных целях. Примечание. Этот курс изначально создан для учащихся из Северной Америки. На данный момент мы адаптируем его и для других регионов.
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Teaches creating a Pinterest business account, adding content, saving it in collections, and scheduling its publication
Builds a foundation for creating content for a Pinterest account for marketing or personal purposes
Originally created for North American learners and is currently being adapted for other regions

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Career center

Learners who complete Как создать контент в Pinterest will develop knowledge and skills that may be useful to these careers:
Pinterest Manager
A Pinterest Manager is an individual responsible for planning, developing, and managing Pinterest marketing strategies. This role typically involves creating and managing Pinterest accounts, developing and scheduling pins, monitoring analytics, and collaborating with other marketing teams to promote a brand or product on Pinterest. The course "Как создать контент в Pinterest" provides a solid foundation for aspiring Pinterest Managers, equipping them with the skills necessary to create engaging content, optimize boards, and track campaign performance. By delving into the intricacies of Pinterest marketing, this course empowers individuals to develop and implement effective Pinterest strategies that drive traffic, increase brand awareness, and generate leads.
Social Media Manager
A Social Media Manager is a professional responsible for developing, implementing, and managing social media strategies across multiple platforms, including Pinterest. This role involves creating and curating content, engaging with followers, running social media campaigns, and analyzing social media data. The course "Как создать контент в Pinterest" complements the skillset of Social Media Managers by providing specialized knowledge and techniques for optimizing Pinterest marketing. By gaining expertise in Pinterest-specific content creation, scheduling, and analytics, this course empowers Social Media Managers to enhance their overall social media strategy and maximize their reach on Pinterest.
Content Creator
A Content Creator is an individual responsible for developing and creating engaging content across various platforms, including Pinterest. This role involves generating ideas, writing copy, shooting and editing photos and videos, and ensuring that content aligns with brand guidelines. The course "Как создать контент в Pinterest" provides Content Creators with a specialized focus on Pinterest content creation. By learning about Pinterest's unique visual format, content optimization techniques, and scheduling strategies, this course empowers Content Creators to produce high-quality pins that capture attention, drive engagement, and achieve marketing objectives.
Marketing Manager
A Marketing Manager is a professional responsible for planning, developing, and executing marketing strategies to achieve business objectives. This role typically involves conducting market research, developing marketing campaigns, managing budgets, and overseeing marketing teams. The course "Как создать контент в Pinterest" may be useful for Marketing Managers who wish to expand their knowledge and skills in Pinterest marketing. By gaining a deeper understanding of Pinterest's platform, content creation strategies, and analytics, this course can help Marketing Managers integrate Pinterest into their overall marketing mix and enhance their ability to reach target audiences.
Digital Marketing Specialist
A Digital Marketing Specialist is a professional responsible for planning, executing, and analyzing digital marketing campaigns across various channels, including Pinterest. This role involves creating and managing digital content, running digital ads, and tracking campaign performance. The course "Как создать контент в Pinterest" may be useful for Digital Marketing Specialists who wish to improve their skills in Pinterest marketing. By gaining specialized knowledge in Pinterest-specific content creation, scheduling, and analytics, this course can help Digital Marketing Specialists enhance their ability to drive traffic, generate leads, and achieve marketing goals on Pinterest.
E-commerce Manager
An E-commerce Manager is a professional responsible for managing the operations of an online store, including website development, product management, order fulfillment, and customer service. This role often involves developing and implementing marketing strategies to drive traffic and increase sales. The course "Как создать контент в Pinterest" may be useful for E-commerce Managers who wish to enhance their skills in Pinterest marketing for e-commerce. By gaining a deeper understanding of Pinterest's platform, content creation strategies, and analytics, this course can help E-commerce Managers create compelling pins that promote products, drive traffic to their online store, and increase sales.
Visual Merchandiser
A Visual Merchandiser is a creative professional responsible for designing and implementing visual displays in retail stores, showrooms, and other commercial spaces. This role involves creating visually appealing displays that showcase products, entice customers, and enhance the overall shopping experience. The course "Как создать контент в Pinterest" may be useful for Visual Merchandisers who wish to expand their skills in digital visual merchandising. By gaining knowledge in Pinterest's visual format, content optimization techniques, and scheduling strategies, this course can help Visual Merchandisers create engaging pins that showcase products, inspire customers, and drive traffic to their physical stores.
Public Relations Specialist
A Public Relations Specialist is a professional responsible for managing the public image of an organization or individual. This role typically involves developing and implementing public relations strategies, writing press releases, and managing media relations. The course "Как создать контент в Pinterest" may be useful for Public Relations Specialists who wish to enhance their skills in using Pinterest for public relations purposes. By gaining expertise in Pinterest-specific content creation, scheduling, and analytics, this course can help Public Relations Specialists create compelling pins that share news, promote events, and build relationships with key audiences.
Event Planner
An Event Planner is a professional responsible for planning and executing events, such as conferences, parties, and weddings. This role typically involves managing budgets, coordinating logistics, and ensuring that events run smoothly. The course "Как создать контент в Pinterest" may be useful for Event Planners who wish to promote their events on Pinterest. By gaining knowledge in Pinterest's visual format, content optimization techniques, and scheduling strategies, this course can help Event Planners create engaging pins that showcase their events, attract attendees, and drive ticket sales.
Photographer
A Photographer is an artist who captures images using a camera. This role typically involves taking photos for various purposes, such as portraits, landscapes, and commercial products. The course "Как создать контент в Pinterest" may be useful for Photographers who wish to promote their work on Pinterest. By gaining knowledge in Pinterest's visual format, content optimization techniques, and scheduling strategies, this course can help Photographers create engaging pins that showcase their portfolio, attract clients, and drive traffic to their website.
Graphic designer
A Graphic Designer is a visual artist who designs visual concepts using computer software or by hand. This role typically involves creating logos, brochures, websites, and other visual materials. The course "Как создать контент в Pinterest" may be useful for Graphic Designers who wish to create and optimize visual content for Pinterest. By gaining knowledge in Pinterest's unique visual format, content optimization techniques, and scheduling strategies, this course can help Graphic Designers produce high-quality pins that capture attention, drive engagement, and achieve marketing objectives.
Blogger
A Blogger is an individual who writes and publishes content on a blog. This role typically involves creating written content, optimizing posts for search engines, and promoting content across multiple channels. The course "Как создать контент в Pinterest" may be useful for Bloggers who wish to promote their blog on Pinterest. By gaining knowledge in Pinterest's visual format, content optimization techniques, and scheduling strategies, this course can help Bloggers create engaging pins that showcase their content, drive traffic to their blog, and increase their readership.
Web Developer
A Web Developer is a professional who designs and develops websites. This role typically involves creating user interfaces, writing code, and ensuring that websites function properly. The course "Как создать контент в Pinterest" may be useful for Web Developers who wish to optimize websites for Pinterest. By gaining knowledge in Pinterest's unique visual format, content optimization techniques, and scheduling strategies, this course can help Web Developers create websites that are visually appealing, easy to navigate, and shareable on Pinterest.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Как создать контент в Pinterest.
Pinterest for Dummies can help you learn how to use Pinterest, even if you're a beginner. Gordon describes how to use Pinterest to share images and videos.
You can learn about the psychology of persuasion and how to ethically influence people. Cialdini provides psychology-based principles.
You can create a remarkable content marketing strategy with this guide. Joe Pulizzi's guide provides a comprehensive overview of content marketing.
Can help you to create clear and concise writing. Strunk and White's guide provides fundamental writing principles that are helpful for Pinterest.
Can help you to create content that will ignite your marketing and business. Schaefer's strategies are helpful for Pinterest content.
This dictionary can help you to understand the language of visual communication. It includes terms and concepts related to Pinterest.

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