Why We Post
the Anthropology of Social Media
This free online course is based on the work of nine anthropologists who each spent 15 months in fieldsites in Brazil, Chile, industrial and rural China, England, India, Italy, Trinidad and Turkey. The course offers a new definition of social media which concentrates on the content posted, not just the capabilities of platforms. It examines the increasing importance of images in communication and the reasons why people post memes, selfies and photographs. Over five weeks you will explore the impact of social media on a wide range of topics including politics, education, gender, commerce, privacy and equality. You will come to understand how the consequences of social media vary from region to region. The course will be taught by the same nine anthropologists who carried out the original fieldwork and who are publishing eleven books based on this research. You will meet many of our informants through our films, engage with our team through video discussions and lectures, and encounter our ideas through animations, infographics and text. Adopting an anthropological and comparative approach, we strive to understand not only how social media has changed the world, but how the world has changed social media. To learn more about our research, see the Why We Post website or read our blog . If you have a question about the project, email [email protected] . Translations of this course can be found on UCLeXtend in the following languages: Chinese, Italian, Hindi, Portuguese, Spanish, Tamil and Turkish. By the end of the course, you'll be able to... The only requirement is an interest in social media and people. UCL was founded in 1826. It was the first English university established after Oxford and Cambridge, and the first to open up university education to those previously excluded from it. Find out what this course is like by previewing some of the course steps before you join:
Topics Covered- What is social media and how should we define it?
- Academic approaches to social media and an introduction to anthropology.
- The rise of images in communication.
- The impact of social media on gender and politics.
- The impact of social media on education, commerce and privacy.
- The impact of social media on inequality.
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Rating | 4.0★ based on 2 ratings |
---|---|
Length | 5 weeks |
Effort | 3 hours per week |
Starts | May 27 (earlier today) |
Cost | $64 |
From | UCL (University College London) via FutureLearn |
Instructors | Shriram Venkatraman, Daniel Miller, Tom McDonald, Juliano Spyer, Jolynna Sinanan, Razvan Nicolescu, Laura Haapio-Kirk, Nell Haynes, Elisabetta Costa, Xinyuan Wang |
Download Videos | Only via web browser |
Language | English |
Subjects | Programming Humanities Social Sciences |
Tags | C R Politics & the Modern World |
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What people are saying
time while still grasping
Loved the way that the instructors made it easy to learn from the class materials, the extensive supplemental texts, and the online discussions, enabling a student to limit their time while still grasping the material, or to dive in more deeply and have a richer experience.
different level of insight
Really opened my eyes to the differences in how social media is used in different cultures, which gave me a whole different level of insight into how it is used in my own culture and among my own friends, and has in turn affected my own use.
instructors made it easy
really opened my eyes
social media is used
extensive supplemental texts
limit their time
brings extraordinary depth
Remarkably insightful, well-designed, and well-executed class that brings extraordinary depth to the subject.
or advanced students
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enabling a student
remarkably insightful
insight into
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Social Media Analyst 3 $24k
Social Media/ Blogger $33k
Social Media Host $33k
Social Media Adviser $35k
Mobile & Social Media $36k
Social Media Expert $41k
Media & Social Planner $44k
Social Media Researcher $45k
Associate Social Media $54k
Social Media Evangelist $75k
Digital Social Media $90k
Social Media SME $154k
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Rating | 4.0★ based on 2 ratings |
---|---|
Length | 5 weeks |
Effort | 3 hours per week |
Starts | May 27 (earlier today) |
Cost | $64 |
From | UCL (University College London) via FutureLearn |
Instructors | Shriram Venkatraman, Daniel Miller, Tom McDonald, Juliano Spyer, Jolynna Sinanan, Razvan Nicolescu, Laura Haapio-Kirk, Nell Haynes, Elisabetta Costa, Xinyuan Wang |
Download Videos | Only via web browser |
Language | English |
Subjects | Programming Humanities Social Sciences |
Tags | C R Politics & the Modern World |
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