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Priya Jha

In this project-based course, you will learn how to create your first automated email using MailChimp.You will learn to use an automation tool from Mailchimp to send emails to newly added subscribers. You will learn to create a signup form in Mailchimp and we will automate the process so that whenever a new user subscribes to the email list , he/she will receive the email immediately.By the end of this project, you will create a fully automatic process to ensure that people who sign up through the form receive an automated response.

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In this project-based course, you will learn how to create your first automated email using MailChimp.You will learn to use an automation tool from Mailchimp to send emails to newly added subscribers. You will learn to create a signup form in Mailchimp and we will automate the process so that whenever a new user subscribes to the email list , he/she will receive the email immediately.By the end of this project, you will create a fully automatic process to ensure that people who sign up through the form receive an automated response.

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Project Overview
In this project-based course, you will learn how to create your first automated email using MailChimp.You will learn to use an automation tool from Mailchimp to send emails to newly added subscribers. You will learn to create a signup form in Mailchimp and we will automate the process so that whenever a new user subscribes to the email list , he/she will receive the email immediately. By the end of this project, you will create a fully automatic process to ensure that people who sign up through the form receive an automated response.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Tailored to beginners, this course provides a solid foundation in creating automated emails using MailChimp
Suitable for learners in the North America region, this course provides a targeted experience

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How to use Automation to Send Emails with Mailchimp with these activities:
Configure Your Signup Form
Set up a signup form that will allow people to subscribe to your email list, ensuring that your emails reach the right audience.
Show steps
  • Create a MailChimp form
  • Customize the form design
  • Integrate your form into your website or social media
Create an Automated Email Campaign
By setting up a project that will create an automated email campaign, you can test and solidify skills related to creating and automating emails, and ensure consistency in messaging.
Show steps
  • Define the goal of your campaign
  • Create a target audience
  • Design your email template
  • Set up your automation
  • Test and launch your campaign
Create and Send Manual Emails
Reinforce your understanding of how to use MailChimp by creating and sending manual emails to your subscribers.
Show steps
  • Compose your email content
  • Create and segment your email list
  • Send your email campaign
One other activity
Expand to see all activities and additional details
Show all four activities
Create an Automated Email Sequence
Enhance your email marketing strategy by creating a series of automated emails that nurture your subscribers and driveconversions.
Show steps
  • Plan your email sequence
  • Set up your email automation in MailChimp
  • Monitor and optimize your email sequence

Career center

Learners who complete How to use Automation to Send Emails with Mailchimp will develop knowledge and skills that may be useful to these careers:
Marketing Automation Specialist
Marketing Automation Specialists are responsible for planning, executing, and measuring email marketing campaigns. They use software like Mailchimp to automate email sending, track results, and improve campaign performance. This course provides a solid foundation in Mailchimp, which is a valuable skill for Marketing Automation Specialists. By taking this course, you will learn how to create automated email campaigns that will help you reach more customers and grow your business.
Email Marketing Manager
Email Marketing Managers are responsible for developing and executing email marketing strategies. They use data to track campaign performance and make improvements over time. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as an Email Marketing Manager.
Digital Marketing Specialist
Digital Marketing Specialists use a variety of online marketing channels to reach target audiences. They use email marketing as one of their key channels. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Digital Marketing Specialist.
Marketing Consultant
Marketing Consultants help businesses develop and implement marketing strategies. They use a variety of tools and techniques to help businesses reach their target audiences. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Marketing Consultant.
Content Marketing Manager
Content Marketing Managers are responsible for developing and executing content marketing strategies. They use email marketing as one of their key channels to distribute content. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Content Marketing Manager.
Social Media Manager
Social Media Managers are responsible for developing and executing social media strategies. They use email marketing as one of their key channels to promote content and engage with followers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Social Media Manager.
Salesforce Administrator
Salesforce Administrators are responsible for managing and maintaining Salesforce, a customer relationship management (CRM) software. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Salesforce Administrator.
Customer Relationship Manager
Customer Relationship Managers (CRMs) are responsible for building and maintaining relationships with customers. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Customer Relationship Manager.
Product Marketing Manager
Product Marketing Managers are responsible for developing and executing marketing strategies for products. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Product Marketing Manager.
Business Analyst
Business Analysts are responsible for analyzing business processes and identifying opportunities for improvement. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Business Analyst.
Data Analyst
Data Analysts are responsible for collecting, cleaning, and analyzing data. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Data Analyst.
Software Engineer
Software Engineers are responsible for designing, developing, and maintaining software applications. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Software Engineer.
Web Developer
Web Developers are responsible for designing and developing websites. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Web Developer.
Graphic designer
Graphic Designers are responsible for creating visual content for a variety of purposes. They may use Mailchimp to automate email communications with customers. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Graphic Designer.
Project Manager
Project Managers are responsible for planning, executing, and closing projects. They may use Mailchimp to automate email communications with stakeholders. This course provides a good overview of Mailchimp, a popular email marketing platform. By taking this course, you will learn how to create automated email campaigns, segment your audience, and track your results. These skills will help you succeed as a Project Manager.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in How to use Automation to Send Emails with Mailchimp.
Provides a beginner-friendly introduction to email marketing. It great resource for anyone who is new to email marketing or who wants to brush up on the basics.
Provides a practical guide to email marketing for small businesses. It covers everything from creating effective email campaigns to tracking your results.
Provides a scientific approach to email marketing. It covers everything from understanding your audience to measuring your results.
Provides a comprehensive guide to email marketing for agencies. It covers everything from building an email list to creating effective email campaigns.
Good start for beginners in email marketing and automation. As such, students who are new to the subject matter can use this book for a quick primer.
For students of the course who wish to learn more about the data science side of marketing automation, this book good choice. Data analysis major part of the automation process, and this book can provide extra insight into the topic.

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