Stock Photos, Generative AI, Video: How to Sell More Images from Udemy

Want to sell MORE photos, video or generative AI online? This course explores how.

Selling your work online boils down to a few key things: figuring out what buyers want, and how to help them find your work. This course is laser-focused on helping you achieve both these essential goals.

What is "high commercial value" and how to make sure your work has it?

No matter how high quality your images or videos may be, if it doesn't have "commercial value," no one will buy it. This course dives into the types of content buyers actually need so you don't waste your time creating work that no one will want.

How to write great titles

A great title will help customers find your work in a few key ways. We'll explore those, and dive into examples of great titles and terrible ones.

How to keyword your work so it's easy to find

Great keywords will elevate your work to catch the attention of buyers, but bad ones will sink your files into a black hole, never to be seen or bought. In this course, we'll grade keyword examples from A+ to F to show you what to do or avoid.

How to find underserved niches

Don't create work that's one in a million. Create work that's in-demand but with few files meeting customer needs. This course explores using Adobe search tools to hone in on areas of opportunity for you.

How to spotlight your work to encourage more downloads

Adobe gives us the ability to feature our work to drive more sales, but many people don't take advantage of it. We'll explore how to set up this option for your portfolio.

By the end of the course, you'll know some topics to focus on, and how to position your work for success.

Why am I the best instructor to teach you how to sell online?

I’ve been selling images and videos online at the biggest agencies for more than 16 years. I’ve generated significant online income and have learned many best practices that have helped me figure out what customers need and how to serve them in unique ways. I’ve streamlined my workflow to minimize the busy work and maximize downloads and earnings. I’m packing just about everything I’ve learned into my Udemy courses to help you grow your own portfolio and sales.

Here’s my promise

I’m happy to answer any questions you may have throughout the course. I want you to have a five-star experience, so I’ll be watching for your questions that you can post in the course and will provide answers or feedback as quickly as possible.

Who this course is for:

· Photographers, illustrators, videographers, animators and creators of generative AI images

· Anyone wanting to turn their creativity into passive income

· Beginners or those already selling online – you’ll learn not just how to get started but also how to improve your processes and ability to find profitable niches to cover

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Develops skills needed to produce work with commercial value, which is essential for online sales

Taught by an experienced online seller with a proven track record in the field

Examines tools to identify underserved niches, potentially increasing sales opportunities

Covers best practices for optimizing titles and keywords, which are crucial for visibility and sales

Provides guidance on using Adobe search tools to identify profitable niches and opportunities

Suitable for aspiring and experienced photographers, illustrators, videographers, animators, and generative AI image creators

May require learners to have prior knowledge of online marketplaces and sales techniques

Does not provide direct access to online marketplaces or sales platforms

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Stock Photos, Generative AI, Video: How to Sell More Images with these activities:

Read 'Photographers on Photography' by Henry Carroll

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This book offers valuable insights from some of the greatest photographers in history.

View The 1980s: Image of a Decade (Story of a Decade... on Amazon

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Read the book and take notes on the key points.
Apply the lessons you learn from the book to your own photography.

Gather Resources for Selling Your Images Online

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Having the right resources can make it easier to get started selling your images online.

Browse courses on Pricing Strategies

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Create a spreadsheet of potential stock image platforms.
Research different pricing strategies for selling your images.
Identify the best online marketplaces for selling your images.

Study and Analyze Successful Stock Images

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Understanding what kinds of images are selling successfully can help you develop your own creative strategy.

Browse courses on Image Analysis

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Browse popular stock image websites to see which images are being downloaded the most.
Identify the elements that make these images successful, such as composition, lighting, and subject matter.
Try to replicate the success of these images in your own work.

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Create a Keyword List for Your Images

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Using the right keywords will make your images more visible to potential customers.

Browse courses on Keyword Research

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Brainstorm a list of keywords that describe your images.
Use keyword research tools to find additional relevant keywords.
Include your keywords in the titles, descriptions, and tags of your images.

Build a Portfolio of High-Quality Digital Art

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Putting together a portfolio of your best work can help you showcase your skills and appeal to potential customers.

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Brainstorm ideas for a series of related images you would like to sell.
Create a folder to store your best and most saleable work, continuously updating and refreshing the portfolio over time.
Create a watermark to add to your images for protection against copyright theft.
Include a variety of images in your portfolio, demonstrating your range and versatility.

Write a Blog Post About Your Photography

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Blogging can help you connect with potential customers and promote your work.

Browse courses on Content Marketing

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Choose a topic for your blog post that is relevant to your target audience.
Write a well-written and informative post that provides value to your readers.
Promote your blog post on social media and other online channels.

Connect with Other Photographers Online

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Connecting with others can help you develop your skills, find new opportunities, and get support.

Browse courses on Networking

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Join online photography communities and forums.
Attend photography workshops and events.
Reach out to other photographers online and offer to collaborate on projects.

Contribute to Open Source Photography Projects

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Contributing to open source projects can help you develop your skills and give back to the community.

Browse courses on Image Processing

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Find an open source photography project that you are interested in.
Contribute to the project by fixing bugs, adding features, or writing documentation.
Submit your contributions to the project's repository.

Career center

Learners who complete Stock Photos, Generative AI, Video: How to Sell More Images will develop knowledge and skills that may be useful to these careers:

Stock Image Researcher

Stock image researchers help clients find and purchase images, videos, and other visual content from stock photo agencies. They may also work with photographers and illustrators to create custom images. This course may be useful in helping stock image researchers learn how to evaluate the commercial value of images and how to find underserved niches.

See salaries and explore the career path for Stock Image Researcher

Creative Director

Creative directors oversee the creative vision of a variety of projects, from advertising campaigns to product launches. They may work with a variety of creative professionals, including art directors, copywriters, and photographers. This course may be useful in helping creative directors learn how to evaluate the commercial value of images and how to find underserved niches.

See salaries and explore the career path for Creative Director

Art Director

Art directors oversee the visual aspects of a variety of projects, from print advertising to television commercials. They may work with a variety of creative professionals, including photographers, illustrators, and graphic designers. This course may be useful in helping art directors learn how to evaluate the commercial value of images and how to find underserved niches.

See salaries and explore the career path for Art Director

Web Designer

Web designers create and develop websites. They may work on a variety of projects, from small personal websites to large e-commerce websites. This course may be useful in helping web designers learn how to use visual content to create websites that are both aesthetically pleasing and user-friendly.

See salaries and explore the career path for Web Designer

User Experience Designer

User experience designers (UX designers) design and develop user interfaces (UIs) for a variety of products and services. They may work on a variety of projects, from designing websites and mobile apps to designing physical products. This course may be useful in helping UX designers learn how to use visual content to create UIs that are both user-friendly and aesthetically pleasing.

See salaries and explore the career path for User Experience Designer

Marketing Manager

Marketing managers develop and execute marketing campaigns for businesses and organizations. They may work on a variety of projects, from developing marketing strategies to managing social media campaigns. This course may be useful in helping marketing managers learn how to use visual content to reach their target audience and achieve their marketing goals.

See salaries and explore the career path for Marketing Manager

Social Media Manager

Social media managers create and manage social media content for businesses and organizations. They may also develop and implement social media marketing strategies. This course may be useful in helping social media managers learn how to use visual content to engage their audience and drive traffic to their websites.

See salaries and explore the career path for Social Media Manager

Content Strategist

Content strategists develop and manage content for a variety of platforms, including websites, social media, and print. They may also work with other departments to develop and implement content marketing strategies. This course may be useful in helping content strategists learn how to create high-quality content that is commercially valuable and search engine optimized.

See salaries and explore the career path for Content Strategist

Marketing Consultant

Marketing consultants help businesses and organizations develop and implement marketing strategies. They may work on a variety of projects, from developing marketing plans to managing social media campaigns. This course may be useful in helping marketing consultants learn how to use visual content to reach their target audience and achieve their marketing goals.

See salaries and explore the career path for Marketing Consultant

Visual Designer

Visual designers create visual content for a variety of purposes, including marketing, branding, and user experience. They may work on a variety of projects, from creating logos and websites to designing mobile apps. This course may be useful in helping visual designers learn how to create high-quality visual content that is commercially valuable.

See salaries and explore the career path for Visual Designer

Information Architect

Information architects design and organize the structure and content of websites and other digital products. They may work on a variety of projects, from developing sitemaps to organizing content on a website. This course may be useful in helping information architects learn how to use visual content to improve the user experience of websites and other digital products.

See salaries and explore the career path for Information Architect

Instructional Designer

Instructional designers develop and deliver training programs for a variety of audiences. They may work on a variety of projects, from developing online courses to designing training manuals. This course may be useful in helping instructional designers learn how to use visual content to create training programs that are both engaging and effective.

See salaries and explore the career path for Instructional Designer

E-Learning Developer

E-learning developers create and develop online learning programs. They may work on a variety of projects, from developing online courses to designing interactive simulations. This course may be useful in helping e-learning developers learn how to use visual content to create online learning programs that are both engaging and effective.

See salaries and explore the career path for E-Learning Developer

Video Editor

Video editors create, edit, and produce video content for a variety of purposes, such as marketing, entertainment, and education. They may work on a variety of projects, from short social media clips to feature-length films. This course may be useful in helping video editors learn how to create high-quality videos that are commercially valuable.

See salaries and explore the career path for Video Editor

Photographer

Photographers capture and edit images using various techniques and equipment, including cameras, lenses, and lighting. They may specialize in specific areas of photography, such as portraiture, landscape, or commercial photography. This course may be useful in helping photographers learn how to sell their work online and reach a wider audience.

See salaries and explore the career path for Photographer

Stock Photos, Generative AI, Video

How to Sell More Images

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